Sandals ads in ChatGPT
Ads shown in ChatGPT conversations about Sandals. We recorded 146 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 137 ads from 44 advertisers. Most often shown: llbean.com, scheels.com and Saks Fifth Avenue.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Sandals conversations
top 25 of 44Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 137 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | llbean.com | 19 | 13.9% |
| 2 | scheels.com | 15 | 10.9% |
| 3 | Saks Fifth Avenue | 9 | 6.6% |
| 4 | DSW | 8 | 5.8% |
| 5 | HOKA | 6 | 4.4% |
| 6 | Orthoflexx | 6 | 4.4% |
| 7 | nike.com | 5 | 3.6% |
| 8 | GOVX | 4 | 2.9% |
| 9 | KHAS STORES | 4 | 2.9% |
| 10 | premiertackle.com | 4 | 2.9% |
| 11 | Quince | 4 | 2.9% |
| 12 | UGG | 4 | 2.9% |
| 13 | atlantishandmade.com | 3 | 2.2% |
| 14 | cettire.com | 3 | 2.2% |
| 15 | Nordstrom | 3 | 2.2% |
| 16 | poshmark.com | 3 | 2.2% |
| 17 | Tieks by Gavrieli | 3 | 2.2% |
| 18 | Alpacas of Montana | 2 | 1.5% |
| 19 | hodandhod.org | 2 | 1.5% |
| 20 | move.one | 2 | 1.5% |
| 21 | Nordstrom Rack | 2 | 1.5% |
| 22 | top5best.com | 2 | 1.5% |
| 23 | amazon.com | 1 | 0.7% |
| 24 | balega.com | 1 | 0.7% |
| 25 | BISSELL | 1 | 0.7% |
19 more advertisers shared the other 19 shown ads.
2 shown product ads (1.5%) did not name the merchant and are not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 66 | 48.2% |
| Shopping ad (product name and price) | 71 | 51.8% |
Shopping ads include 2 ads that our export labels as text ads but that showed only a price where a headline would be.
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- OrthoflexxText ad
OrthoFlexx® | Arch Support that Doesn't Collapse
Shown 6 times
- UGGText ad
The Season For Sandals
Shown 4 times
- GOVXText ad
Shop Athletic Footwear At GOVX
Shown 4 times
- HOKAText ad
All Day Comfort
Shown 3 times
- KHAS STORESText ad
Home & Fashion Online Shopping in USA
Shown 3 times
- premiertackle.comShopping ad
OluKai Women’s Ulele Beach Sandals – Water-Friendly Performance Sandals for Beach & Boat
$90
Shown 3 times
- Tieks by GavrieliText ad
The Most Comfortable Flats For Women
Shown 3 times
- Saks Fifth AvenueShopping ad
Jalena Low Heel Sandals
$198
Shown 3 times
- QuinceText ad
Breathable Women's Linen
Shown 3 times
- llbean.comShopping ad
Women's Teva Terra Fi 5 Universal Sandals Iguana 11(B), Rubber/Nylon/Plastic
$110
Shown 3 times
- move.oneText ad
Ten Toes Down Inc.
Move • Pro-Level Performance, Recovery, & Comfort
Shown 2 times
- nike.comShopping ad
Nike Men's Marina Slides in Brown, Size: 14 | IH2380-200
$25.97
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “are birkenstocks worth it”, after the follow-up message, ChatGPT showed an ad from Nordstrom.
Text ad: “Start With the Shoes”
Worth it question · Oct 4, 00:35 ET
In a conversation that began “how to stop sandals from squeaking”, after the follow-up message, ChatGPT showed an ad from Leathertouchupdye.
Text ad: “Leather Repair Kits”
Fix or choose question · Oct 4, 00:11 ET
In a conversation that began “how to pick between slides and sandals with a backstrap for travel”, after the follow-up message, ChatGPT showed an ad from llbean.com.
Shopping ad: Women's Teva Terra Fi 5 Universal Sandals Iguana 11(B), Rubber/Nylon/Plastic · $110
Fix or choose question · Oct 4, 05:39 ET
In a conversation that began “bedrock vs chaco for hiking sandals”, after the follow-up message, ChatGPT showed an ad from GOVX.
Text ad: “Shop Athletic Footwear At GOVX”
Comparison question · Oct 4, 03:52 ET
In a conversation that began “how much does it cost to resole birkenstocks and is there a mail in service”, after the follow-up message, ChatGPT showed an ad from DSW.
Text ad: “Birkenstock Shoe Care”
Price question · Oct 4, 02:44 ET
In a conversation that began “teva hurricane vs keen newport”, after the follow-up message, ChatGPT showed an ad from premiertackle.com.
Shopping ad: OluKai Women’s Ulele Beach Sandals – Water-Friendly Performance Sandals for Beach & Boat · $90
Comparison question · Oct 3, 23:29 ET
In a conversation that began “crocs promo code for clogs and sandals”, after the follow-up message, ChatGPT showed an ad from cettire.com.
Shopping ad: Crocs Classic Crush Slip-On Clogs - US7 · $111.82
Price question · Oct 3, 23:03 ET
In a conversation that began “best flip flops for arch support”, after the follow-up message, ChatGPT showed an ad from Orthoflexx.
Text ad: “OrthoFlexx® | Arch Support that Doesn't Collapse”
Best for question · Oct 3, 23:17 ET
In a conversation that began “I wear flip flops all summer in Charleston but want something more supportive that still looks casual, suggestions?”, after the follow-up message, ChatGPT showed an ad from poshmark.com.
Shopping ad: Lululemon Slides · $30
Long scenario question · Oct 3, 23:27 ET
In a conversation that began “I have wide feet and Birkenstock regular still feels snug, what other sandal brands come in wide widths?”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: Women's Plus Size Wide Sandals And Slippers, Hollow-out Sandals, Soft-soled Comfortable , Versatile Daily Outdoor… · $39.94
Long scenario question · Oct 3, 23:21 ET
In a conversation that began “best sandals for a beach wedding where I'll be standing in sand for an hour”, after the follow-up message, ChatGPT showed an ad from Tieks by Gavrieli.
Text ad: “The Most Comfortable Flats For Women”
Best for question · Oct 3, 23:10 ET
In a conversation that began “are ancient greek sandals worth it”, after the follow-up message, ChatGPT showed an ad from Saks Fifth Avenue.
Shopping ad: Sarit Leather Sandals · $75
Worth it question · Oct 3, 23:21 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 29 | 21.2% |
| Comparison | 21 | 15.3% |
| Price | 22 | 16.1% |
| Fix or choose | 21 | 15.3% |
| Long scenario | 20 | 14.6% |
| Short search | 11 | 8.0% |
| Worth it | 13 | 9.5% |
More in Fashion, Apparel & Footwear
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How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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