Sunglasses ads in ChatGPT
Ads shown in ChatGPT conversations about Sunglasses. We recorded 148 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 144 ads from 29 advertisers. Most often shown: Zenni Optical, RAEN Optics and ezcontacts.com.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Sunglasses conversations
top 25 of 29Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 144 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Zenni Optical | 66 | 45.8% |
| 2 | RAEN Optics | 29 | 20.1% |
| 3 | ezcontacts.com | 7 | 4.9% |
| 4 | The Sunglass Fix | 6 | 4.2% |
| 5 | COE | 3 | 2.1% |
| 6 | GOVX | 3 | 2.1% |
| 7 | Jimmy Fairly | 2 | 1.4% |
| 8 | OffdayEyewear | 2 | 1.4% |
| 9 | Optics Outfitter | 2 | 1.4% |
| 10 | premiertackle.com | 2 | 1.4% |
| 11 | Quince | 2 | 1.4% |
| 12 | SPECS | 2 | 1.4% |
| 13 | balega.com | 1 | 0.7% |
| 14 | brooksrunning.com | 1 | 0.7% |
| 15 | cettire.com | 1 | 0.7% |
| 16 | cloveandtwine.com | 1 | 0.7% |
| 17 | Discount Mugs | 1 | 0.7% |
| 18 | Eyewearus | 1 | 0.7% |
| 19 | freepeople.com | 1 | 0.7% |
| 20 | Havoc Racing | 1 | 0.7% |
| 21 | Hydrojug | 1 | 0.7% |
| 22 | llbean.com | 1 | 0.7% |
| 23 | Nordstrom Rack | 1 | 0.7% |
| 24 | Peter Millar | 1 | 0.7% |
| 25 | quay.com | 1 | 0.7% |
4 more advertisers shared the other 4 shown ads.
1 shown product ad (0.7%) did not name the merchant and is not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 117 | 81.2% |
| Shopping ad (product name and price) | 27 | 18.8% |
Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- RAEN OpticsText ad
Upgrade your eyewear to true premium quality
Shown 29 times
- Zenni OpticalText ad
Want to Shop Smarter?
Shown 8 times
- The Sunglass FixText ad
Fix Broken Lenses
Shown 4 times
- GOVXText ad
Shop Top Sunglasses
Shown 3 times
- OffdayEyewearText ad
Curated Frames. Custom Tints. Your Prescription.
Shown 2 times
- SPECSText ad
AR Glasses by SPECS
Shown 2 times
- Optics OutfitterText ad
Shop Rec Specs Eyewear.
Shown 2 times
- COEText ad
Outlasts Your Last Pair
Shown 2 times
- YesglassesText ad
Yesglasses Square Polarized
Shown 1 time
- weissoptixText ad
Find Your Next Frames
Shown 1 time
- Peter MillarShopping ad
Peter Millar Men's Tempest Sunglasses | Color: Clear Sky | Size: OS
$295
Shown 1 time
- premiertackle.comShopping ad
Costa Sullivan
$285
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “amazon polarized sunglasses under $25 that don't feel flimsy or cheap”, after the follow-up message, ChatGPT showed an ad from Quince.
Shopping ad: Boston Polarized Acetate Sunglasses · $50
Price question · Oct 4, 00:25 ET
In a conversation that began “goodr vs knockaround for cheap sunglasses”, after the follow-up message, ChatGPT showed an ad from Zenni Optical.
Text ad: “Glasses for Every Look”
Comparison question · Oct 3, 23:42 ET
In a conversation that began “how to choose sunglasses for my face shape if I have a round face and full cheeks”, after the follow-up message, ChatGPT showed an ad from ezcontacts.com.
Shopping ad: Ray-Ban RB4068 - 710/51 Light Havana / Light Brown Gradient Lens - size: 60 - Sunglasses · $117.30
Fix or choose question · Oct 3, 23:37 ET
In a conversation that began “how to stop sunglasses from fogging up when I wear a neck gaiter in the cold”, after the follow-up message, ChatGPT showed an ad from Havoc Racing.
Text ad: “Havoc Reaper Z87.1+ Safety Sunglasses”
Fix or choose question · Oct 4, 03:32 ET
In a conversation that began “best sunglasses for pickleball and tennis that stay put during fast movement”, after the follow-up message, ChatGPT showed an ad from scheels.com.
Shopping ad: HEAD Pro Elite Paddlesports Eyewear · $29.99
Best for question · Oct 4, 01:08 ET
In a conversation that began “are designer sunglasses worth it compared to a $40 pair from target”, after the follow-up message, ChatGPT showed an ad from RAEN Optics.
Text ad: “Upgrade your eyewear to true premium quality”
Worth it question · Oct 3, 23:45 ET
In a conversation that began “how to store sunglasses in a hot car without the frames warping”, after the follow-up message, ChatGPT showed an ad from premiertackle.com.
Shopping ad: Costa GearBox Traveler · $82
Fix or choose question · Oct 4, 00:30 ET
In a conversation that began “how much are sunglasses at costco”, after the follow-up message, ChatGPT showed an ad from RAEN Optics.
Text ad: “Upgrade your eyewear to true premium quality”
Price question · Oct 4, 04:20 ET
In a conversation that began “is it worth getting sunglasses insurance or a warranty plan”, after the follow-up message, ChatGPT showed an ad from Zenni Optical.
Text ad: “Using Vision Benefits?”
Worth it question · Oct 4, 04:06 ET
In a conversation that began “best sunglasses for a beach vacation that won't break the bank if they fall in the ocean”, after the follow-up message, ChatGPT showed an ad from Zenni Optical.
Text ad: “Polarized Sun Lenses”
Best for question · Oct 4, 04:28 ET
In a conversation that began “best sunglasses for women over 50”, after the follow-up message, ChatGPT showed an ad from RAEN Optics.
Text ad: “Upgrade your eyewear to true premium quality”
Best for question · Oct 4, 02:52 ET
In a conversation that began “I drive two hours a day into the sun on I-10 in Texas and want sunglasses that cut glare without looking too dark, what should I buy?”, after the follow-up message, ChatGPT showed an ad from RAEN Optics.
Text ad: “Upgrade your eyewear to true premium quality”
Long scenario question · Oct 4, 00:30 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 29 | 20.1% |
| Comparison | 20 | 13.9% |
| Price | 22 | 15.3% |
| Fix or choose | 22 | 15.3% |
| Long scenario | 21 | 14.6% |
| Short search | 15 | 10.4% |
| Worth it | 15 | 10.4% |
More in Fashion, Apparel & Footwear
Other Fashion, Apparel & Footwear topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
How does your brand show up in ChatGPT and AI search?
We look at the answers and ads shown for your category and where your brand appears in them.