Swimwear ads in ChatGPT
Ads shown in ChatGPT conversations about Swimwear. We recorded 146 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 140 ads from 35 advertisers. Most often shown: Antoninias, nike.com and Cupshe-US.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Swimwear conversations
top 25 of 35Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 140 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Antoninias | 29 | 20.7% |
| 2 | nike.com | 19 | 13.6% |
| 3 | Cupshe-US | 17 | 12.1% |
| 4 | llbean.com | 16 | 11.4% |
| 5 | Quince | 5 | 3.6% |
| 6 | fabletics.com | 4 | 2.9% |
| 7 | Neiman Marcus | 4 | 2.9% |
| 8 | top5best.com | 4 | 2.9% |
| 9 | Alura | 3 | 2.1% |
| 10 | cettire.com | 3 | 2.1% |
| 11 | Dress To Clothing - Boutique LTDA | 3 | 2.1% |
| 12 | freepeople.com | 3 | 2.1% |
| 13 | Saks Fifth Avenue | 3 | 2.1% |
| 14 | Shore and Skyline | 3 | 2.1% |
| 15 | Dropps, PBC | 2 | 1.4% |
| 16 | Salty Mermaid | 2 | 1.4% |
| 17 | Abysse | 1 | 0.7% |
| 18 | BISSELL | 1 | 0.7% |
| 19 | bl101.com | 1 | 0.7% |
| 20 | Cuts Clothing | 1 | 0.7% |
| 21 | DSW | 1 | 0.7% |
| 22 | GOVX | 1 | 0.7% |
| 23 | Home Depot | 1 | 0.7% |
| 24 | kiwamitri.com | 1 | 0.7% |
| 25 | Mindprint | 1 | 0.7% |
10 more advertisers shared the other 10 shown ads.
1 shown product ad (0.7%) did not name the merchant and is not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 71 | 50.7% |
| Shopping ad (product name and price) | 69 | 49.3% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- AntoniniasText ad
Unleash the Goddess Within
Shown 29 times
- Cupshe-USText ad
2026 Bestselling Bikinis & One Piece Swimsuits
Shown 5 times
- Shore and SkylineText ad
Surf, Swim, Travel
Shown 3 times
- QuinceText ad
Breathable Women's Linen
Shown 3 times
- nike.comShopping ad
Nike Women's Swim Effortless Essential Square Neck Tank Topini (Plus Size) in Blue, Size: 2X | NESSG339-440
$37.97
Shown 2 times
- llbean.comShopping ad
Women's Shaping Swimwear, Tanksuit Black 12, Nylon Blend | L.L.Bean
$69.99
Shown 2 times
- Dropps, PBCText ad
Laundry Pods - Clean Ingredients
Shown 2 times
- Neiman MarcusText ad
Explore the Latest Styles
Shown 2 times
- AluraText ad
Leggings, Shorts & More
Shown 2 times
- Saks Fifth AvenueText ad
Men's Designer Styles
Shown 2 times
- StatelyText ad
Upgrade your wardrobe with Stately
Shown 1 time
- paragondivestore.comShopping ad
Bare Women's Elate 2mm Shorty Wetsuit
$164.95
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “I'm a plus size woman going to a water park with friends, what swimsuits are supportive and fun to wear?”, after the follow-up message, ChatGPT showed an ad from nike.com.
Shopping ad: Nike Women's Swim Effortless Essential Square Neck Tank Topini (Plus Size) in Blue, Size: 2X | NESSG339-440 · $37.97
Long scenario question · Oct 3, 23:22 ET
In a conversation that began “how to choose swimsuit size online if I'm a medium on top and large on bottom”, after the follow-up message, ChatGPT showed an ad from Quince.
Text ad: “Plus-Sized Summer Looks?”
Fix or choose question · Oct 4, 03:15 ET
In a conversation that began “I'm planning a Hawaii trip and want sun protective swimwear that covers more skin without looking frumpy, ideas?”, after the follow-up message, ChatGPT showed an ad from Antoninias.
Text ad: “Unleash the Goddess Within”
Long scenario question · Oct 3, 23:09 ET
In a conversation that began “how to remove sunscreen stains from a swimsuit”, after the follow-up message, ChatGPT showed an ad from Dropps, PBC.
Text ad: “Laundry Pods - Clean Ingredients”
Fix or choose question · Oct 3, 23:24 ET
In a conversation that began “cheap swim trunks for a pool party that still look decent”, after the follow-up message, ChatGPT showed an ad from Shore and Skyline.
Text ad: “Surf, Swim, Travel”
Price question · Oct 3, 23:31 ET
In a conversation that began “how much are vilebrequin swim trunks”, after the follow-up message, ChatGPT showed an ad from Saks Fifth Avenue.
Text ad: “Men's Designer Styles”
Price question · Oct 4, 02:08 ET
In a conversation that began “speedo vs tyr for lap swimming, which suits survive chlorine longer”, after the follow-up message, ChatGPT showed an ad from Quality Logo Products.
Text ad: “Custom Cooling Towels”
Comparison question · Oct 4, 00:40 ET
In a conversation that began “best swim trunks for short guys”, after the follow-up message, ChatGPT showed an ad from Neiman Marcus.
Shopping ad: Men's Short-Length Solid Nylon Swim Trunks · $750
Best for question · Oct 3, 23:08 ET
In a conversation that began “best swimsuits for a long torso”, after the follow-up message, ChatGPT showed an ad from Cupshe-US.
Shopping ad: Nostalgia Tummy Control One-Piece Swimsuit · $43
Best for question · Oct 3, 22:57 ET
In a conversation that began “seea vs roxy for surfing swimsuits”, after the follow-up message, ChatGPT showed an ad from freepeople.com.
Shopping ad: Seea Lido One-Piece Surf Suit at Free People in Blue, Size: M · $150
Comparison question · Oct 4, 05:06 ET
In a conversation that began “speedo jammers”, after the follow-up message, ChatGPT showed an ad from top5best.com.
Shopping ad: Top 5 Best speedo jammer · $1
Short search question · Oct 3, 23:07 ET
In a conversation that began “is it worth paying for a custom fit swimsuit if I'm hard to fit”, after the follow-up message, ChatGPT showed an ad from Salty Mermaid.
Text ad: “Luxury Swimwear Made To Stand Out | Salty Mermaid”
Worth it question · Oct 4, 03:33 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 29 | 20.7% |
| Comparison | 22 | 15.7% |
| Price | 22 | 15.7% |
| Fix or choose | 19 | 13.6% |
| Long scenario | 19 | 13.6% |
| Short search | 15 | 10.7% |
| Worth it | 14 | 10.0% |
More in Fashion, Apparel & Footwear
Other Fashion, Apparel & Footwear topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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