Fashion, Apparel & Footwear

Big and Tall ads in ChatGPT

Ads shown in ChatGPT conversations about Big and Tall. We recorded 145 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 134 ads from 35 advertisers. Most often shown: Jordan Craig, Fresh Clean Threads and llbean.com.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

145
conversations recorded
134
ads shown
35
advertisers
25%
shopping ads

Advertisers shown in Big and Tall conversations

top 25 of 35

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 134 shown ads.

#AdvertiserWebsiteAds shownShare
1Jordan Craigjordancraig.com3929.1%
2Fresh Clean Threadsfreshcleantees.com1611.9%
3llbean.comllbean.com129.0%
4Proper Clothpropercloth.com96.7%
5trueclassictees.comtrueclassictees.com96.7%
6Neiman Marcusneimanmarcus.com53.7%
7Taylor Stitchtaylorstitch.com53.7%
8nike.comnike.com32.2%
9The Black Tuxtheblacktux.com32.2%
10Tough Appareltoughapparel.com32.2%
11comfrt.comcomfrt.com21.5%
12Life Is Good—21.5%
13MASSIMO ROMAmassimoroma.com21.5%
14Shopifurshopifur.com21.5%
15SPC/LSTspclst.com21.5%
1689thandmadison.com89thandmadison.com10.7%
17Alan David Customalandavid.com10.7%
18Brooklyn Beddingbrooklynbedding.com10.7%
19diesel.comdiesel.com10.7%
20FEATUREfeature.com10.7%
21feelforever21.comfeelforever21.com10.7%
22Free Countryfreecountry.com10.7%
23GOVXgovx.com10.7%
24LUVANSHluvansh.com10.7%
25Neat Apparelneatapparel.com10.7%

10 more advertisers shared the other 10 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)10074.6%
Shopping ad (product name and price)3425.4%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Jordan CraigText ad

    Your Big Men's Wardrobe Starts Here

    Shown 15 times

  • Fresh Clean ThreadsText ad

    T-Shirts Built for Tall Men

    Shown 15 times

  • Proper ClothText ad

    Finally, a Dress Shirt That Fits You

    Shown 9 times

  • Tough ApparelText ad

    Dress Shirts That Stretch

    Shown 3 times

  • trueclassictees.comShopping ad

    Men's Tall Heavyweight Curved Hem Crew | Black | 3XL

    $39.99

    Shown 3 times

  • Taylor StitchText ad

    The Cutter Overshirt

    Shown 3 times

  • ShopifurText ad

    Premium Real Fur Coats on Sale | Tailored to You

    Shown 2 times

  • The Black TuxText ad

    Top Rated Suits to Buy

    Shown 2 times

  • Neiman MarcusText ad

    Designer Suits for Men

    Shown 2 times

  • MASSIMO ROMAText ad

    Custom Tuxedos Made in Italy

    Shown 2 times

  • SPC/LSTText ad

    Cordura®

    Shown 1 time

  • nike.comShopping ad

    Men's Nike ACG Wolf Grid Therma-FIT Hiking Pants in Blue, Size: L Tall | IM4231-405

    $100

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “where to buy big and tall clothes cheap without paying dxl prices”, after the follow-up message, ChatGPT showed an ad from Jordan Craig.

    Text ad: “Big Men's Style at Better Prices”

    Price question · Oct 4, 02:30 ET

  2. In a conversation that began “I'm 6'6 and want hiking pants with a 36 inseam, what outdoor brands offer tall sizes?”, after the follow-up message, ChatGPT showed an ad from nike.com.

    Shopping ad: Men's Nike ACG Wolf Grid Therma-FIT Hiking Pants in Blue, Size: L Tall | IM4231-405 · $100

    Long scenario question · Oct 4, 02:54 ET

  3. In a conversation that began “how much is a custom suit for a big guy”, after the follow-up message, ChatGPT showed an ad from Proper Cloth.

    Text ad: “Finally, a Dress Shirt That Fits You”

    Price question · Oct 4, 00:47 ET

  4. In a conversation that began “bonobos tall vs j crew tall chinos”, after the follow-up message, ChatGPT showed an ad from Quince.

    Shopping ad: Organic Non-Iron Chino Pants - Straight · $60

    Comparison question · Oct 4, 00:26 ET

  5. In a conversation that began “best big and tall clothing for a guy who is 6'6 and 300 pounds and hates baggy fits”, after the follow-up message, ChatGPT showed an ad from trueclassictees.com.

    Shopping ad: Men's & Carbon Straight Chino Pants 2-Pack | Multicolor | 42/34L · $109.99

    Best for question · Oct 4, 04:11 ET

  6. In a conversation that began “is it worth buying big and tall clothes online without trying them on”, after the follow-up message, ChatGPT showed an ad from The Black Tux.

    Text ad: “Top Rated Suits to Buy”

    Worth it question · Oct 4, 01:13 ET

  7. In a conversation that began “columbia vs north face big and tall jackets for a 3XL guy in Minnesota”, after the follow-up message, ChatGPT showed an ad from llbean.com.

    Shopping ad: Men's Mountain Classic Down Parka Black Extra Large, Synthetic/Nylon | L.L.Bean, Tall · $200

    Comparison question · Oct 4, 01:41 ET

  8. In a conversation that began “how to choose between big and tall sizes and regular xl”, after the follow-up message, ChatGPT showed an ad from Peter Millar.

    Text ad: “Better Feel, Better Fit”

    Fix or choose question · Oct 4, 02:03 ET

  9. In a conversation that began “is duluth trading worth it for big guys”, after the follow-up message, ChatGPT showed an ad from Taylor Stitch.

    Text ad: “The Cutter Overshirt”

    Worth it question · Oct 4, 03:41 ET

  10. In a conversation that began “what size is 3xlt vs 3xl and how much longer is the tall version”, after the follow-up message, ChatGPT showed an ad from Fresh Clean Threads.

    Text ad: “T-Shirts Built for Tall Men”

    Fix or choose question · Oct 4, 01:50 ET

  11. In a conversation that began “how much are big and tall suits at dxl compared to jos a bank”, after the follow-up message, ChatGPT showed an ad from Tough Apparel.

    Text ad: “Dress Shirts That Stretch”

    Price question · Oct 4, 03:28 ET

  12. In a conversation that began “cheap thrift stores for big and tall clothes”, after the follow-up message, ChatGPT showed an ad from Origin.

    Text ad: “Jeans That Move”

    Price question · Oct 4, 00:45 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
292820.9%
Comparison
one product or service against another, or alternatives
222014.9%
Fix or choose
a problem to fix, or a choice to make
222014.9%
Long scenario
a personal situation in a sentence or two
222115.7%
Price
what something costs or where to buy it cheaply
212014.9%
Short search
a few words, like a search box
151511.2%
Worth it
whether something is worth buying or switching to
14107.5%

More in Fashion, Apparel & Footwear

Other Fashion, Apparel & Footwear topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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