Local Home Services ads in ChatGPT
Ads shown in ChatGPT conversations about local home services topics. Across 6,104 conversations in 62 sub-niches, ChatGPT showed 5,824 ads from 767 advertisers after the follow-up message. Most often shown: Angi, Thumbtack and Jotform.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Top advertisers in Local Home Services
top 30 of 767Share of the industry’s shown ads, across all its sub-niches.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Angi | 755 | 13.0% |
| 2 | Thumbtack | 520 | 8.9% |
| 3 | Jotform | 175 | 3.0% |
| 4 | Credible | 145 | 2.5% |
| 5 | Empire Today | 119 | 2.0% |
| 6 | Merry Maids | 109 | 1.9% |
| 7 | Extra Space Storage | 107 | 1.8% |
| 8 | HVACDirect.com | 106 | 1.8% |
| 9 | SupplyHouse.com | 104 | 1.8% |
| 10 | SimpliSafe | 90 | 1.5% |
| 11 | consumeraffairs.com | 87 | 1.5% |
| 12 | Taskrabbit | 81 | 1.4% |
| 13 | Wajo | 77 | 1.3% |
| 14 | DK Hardware | 57 | 1.0% |
| 15 | Allied Roofing Solutions | 55 | 0.9% |
| 16 | MRCOOL | 53 | 0.9% |
| 17 | Tumble | 51 | 0.9% |
| 18 | pumpmyseptic.com | 42 | 0.7% |
| 19 | Summit Landscape | 40 | 0.7% |
| 20 | 1-800-GOT-JUNK? | 38 | 0.7% |
| 21 | gunnerroofing.com | 36 | 0.6% |
| 22 | fittes.com | 34 | 0.6% |
| 23 | flexsealproducts.com | 32 | 0.5% |
| 24 | AppaeTech Pool Supply | 30 | 0.5% |
| 25 | HVAC.com | 30 | 0.5% |
| 26 | Moon Valley Nurseries | 30 | 0.5% |
| 27 | Romabio Paints | 29 | 0.5% |
| 28 | azroof.com | 26 | 0.4% |
| 29 | mypieceofcakemove.com | 26 | 0.4% |
| 30 | PublicRecords.us | 26 | 0.4% |
737 more advertisers shared the other 2,706 shown ads.
8 shown product ads (0.1%) did not name the merchant and are not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 5,357 | 92.0% |
| Shopping ad (product name and price) | 467 | 8.0% |
Local Home Services sub-niches
62 sub-nichesEvery sub-niche in our capture, by ads shown. The 40 with at least 50 shown ads have their own page.
Share by question type
How the conversations were asked, and each kind’s share of the industry’s shown ads.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 1,215 | 20.9% |
| Long scenario | 877 | 15.1% |
| Fix or choose | 785 | 13.5% |
| Price | 914 | 15.7% |
| Comparison | 897 | 15.4% |
| Short search | 567 | 9.7% |
| Worth it | 569 | 9.8% |
Example Local Home Services ads
12 adsThe most frequent distinct ads, one per advertiser.
- ThumbtackText ad
Top-Rated Local Pros
Shown 187 times
- Merry MaidsText ad
Professional Home Cleaning Services
Shown 109 times
- AngiText ad
Find Local HVAC Pros
Shown 100 times
- HVACDirect.comText ad
Replace Your HVAC System
Shown 79 times
- CredibleText ad
Home Repairs, Fixed Rate
Shown 68 times
- Extra Space StorageText ad
Get up to 40% off storage units
Shown 61 times
- SimpliSafeText ad
#1 Rated Home Security
Shown 53 times
- JotformText ad
Free Property Inspection Report PDF
Shown 43 times
- TumbleText ad
Tumble | Pet-Friendly, Washable Rugs
Shown 42 times
- Allied Roofing SolutionsText ad
$1000 Off Roof Replacement
Shown 41 times
- TaskrabbitText ad
Taskrabbit - Task Heroes
Shown 40 times
- Summit LandscapeText ad
Commercial Landscaping Services | Summit Landscape
Shown 40 times
Example conversations
8 examplesIn a conversation that began “average price for a 4 hour house cleaning visit in seattle with two cleaners”, after the follow-up message, ChatGPT showed an ad from Thumbtack.
Text ad: “Top-Rated Local Pros”
Price question · Oct 3, 23:34 ET
In a conversation that began “my utility in colorado offers ev charger rebates but i'm confused about the requirements, how do i make sure my installer qualifies”, after the follow-up message, ChatGPT showed an ad from Angi.
Text ad: “EV Charger? Leave It to a Pro”
Long scenario question · Oct 4, 01:44 ET
In a conversation that began “enphase battery cost installed”, after the follow-up message, ChatGPT showed an ad from HVAC.com.
Text ad: “High-Efficiency Heating & Cooling”
Price question · Oct 4, 11:19 ET
In a conversation that began “best wildlife company in charlotte that also cleans and replaces the attic insulation after animals leave”, after the follow-up message, ChatGPT showed an ad from catchmaster.com.
Shopping ad: Heavy-Duty Rat, Mouse & Insect Glue Traps · $18.99
Best for question · Oct 4, 11:16 ET
In a conversation that began “how do i find an electrician willing to do small jobs like swapping a light fixture”, after the follow-up message, ChatGPT showed an ad from Coastline Electric.
Text ad: “Your Trusted Electrician”
Fix or choose question · Oct 4, 03:10 ET
In a conversation that began “rachio vs rain bird smart controller for an older 8 zone sprinkler system in texas”, after the follow-up message, ChatGPT showed an ad from aplugpro.com.
Text ad: “Stop GFCIs From Tripping”
Comparison question · Oct 4, 01:33 ET
In a conversation that began “jellyfish lighting”, after the follow-up message, ChatGPT showed an ad from Wayfair.
Shopping ad: Cuttable Smart Wi-Fi RGB Strip Lights 32.8FT with Remote - YI LIGHTING LED · $23.97
Short search question · Oct 4, 11:24 ET
In a conversation that began “how do i find a plumber who will actually show up on time in a busy city like austin”, after the follow-up message, ChatGPT showed an ad from Wajo.
Text ad: “Looking for a plumber?”
Fix or choose question · Oct 3, 21:30 ET
Other industries
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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