Sports, Outdoor & Fitness

Fishing Rods & Reels ads in ChatGPT

Ads shown in ChatGPT conversations about Fishing Rods & Reels. We recorded 160 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 139 ads from 27 advertisers. Most often shown: llbean.com, temu.com and premiertackle.com.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

160
conversations recorded
139
ads shown
27
advertisers
61%
shopping ads

Advertisers shown in Fishing Rods & Reels conversations

top 25 of 27

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 139 shown ads.

#AdvertiserWebsiteAds shownShare
1llbean.comllbean.com4028.8%
2temu.comtemu.com139.4%
3premiertackle.compremiertackle.com128.6%
4Crystal Creek Gearcrystalcreekgear.com117.9%
5scheels.comscheels.com107.2%
6gooutdoorsflorida.comgooutdoorsflorida.com75.0%
7GOVXgovx.com64.3%
8Whisker Seeker Tacklewhiskerseeker.com53.6%
9Tackle Addicttackleaddict.com42.9%
10Tackle Warehousetacklewarehouse.com42.9%
11OpticsPlanetopticsplanet.com32.2%
12top5best.comtop5best.com32.2%
13CustomTieDownscustomtiedowns.com21.4%
14DJ's Marine Electronicsdjs-marine.com21.4%
15DK Hardwaredkhardware.com21.4%
16fishusa.comfishusa.com21.4%
17Mojohmojohgear.com21.4%
18baypalmsresort.combaypalmsresort.com10.7%
19craneandcanopy.comcraneandcanopy.com10.7%
20discounttackle.comdiscounttackle.com10.7%
21Etsyetsy.com10.7%
22Gadget Connectionsgadgetconnections.com10.7%
23Guitar Center—10.7%
24lubricantspecialty.comlubricantspecialty.com10.7%
25Pourvoiries Québec | Québec Outfitterspourvoiries.com10.7%

2 more advertisers shared the other 2 shown ads.

1 shown product ad (0.7%) did not name the merchant and is not ranked.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)5438.8%
Shopping ad (product name and price)8561.2%

Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • llbean.comShopping ad

    Shimano Stradic FM Spinning Reel Silver ST4000XGFM

    $264.99

    Shown 11 times

  • Crystal Creek GearText ad

    Fishing Without a Rod

    Shown 7 times

  • GOVXText ad

    Camping Gear & Supplies

    Shown 6 times

  • Whisker Seeker TackleText ad

    Whisker Seeker Tackle | Premium Catfish Rods, Reel

    Shown 5 times

  • Tackle WarehouseText ad

    Best Bass Fishing Rods

    Shown 4 times

  • Tackle AddictText ad

    Better Baits. Fast Shipping.

    Shown 4 times

  • premiertackle.comShopping ad

    Lew's Speed Spool GEN3 Baitcasting Reels

    $139.99

    Shown 4 times

  • gooutdoorsflorida.comText ad

    Florida Fish and Wildlife Conservation Commission - Go Outdoors Florida

    Official Florida Fishing Licenses

    Shown 2 times

  • MojohText ad

    Your fishing bag deserves better

    Shown 2 times

  • DK HardwareText ad

    Shop DK Hardware For All Your Hardware Needs

    Shown 2 times

  • temu.comShopping ad

    Metal Spinning Reel - 5:2:1 Gear Ratio, Max Drag 10kg - Durable And Freshwater And Saltwater Fishing Gear

    $19.51

    Shown 2 times

  • DJ's Marine ElectronicsText ad

    Featured Gear Inside

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “is it worth getting into fly fishing if i only fish a couple of times a year”, after the follow-up message, ChatGPT showed an ad from Crystal Creek Gear.

    Text ad: “Fishing Without a Rod”

    Worth it question · Oct 4, 05:14 ET

  2. In a conversation that began “is an expensive spinning reel worth it for someone who fishes a few times a month”, after the follow-up message, ChatGPT showed an ad from llbean.com.

    Shopping ad: Shimano Stradic FM Spinning Reel Silver ST4000XGFM · $264.99

    Worth it question · Oct 4, 05:25 ET

  3. In a conversation that began “I'm 60 and getting back into fishing after 20 years. What has changed in rods and reels since then?”, after the follow-up message, ChatGPT showed an ad from Tackle Warehouse.

    Text ad: “Best Bass Fishing Rods”

    Long scenario question · Oct 3, 23:13 ET

  4. In a conversation that began “best fishing combo under 100”, after the follow-up message, ChatGPT showed an ad from Mojoh.

    Text ad: “Your fishing bag deserves better”

    Best for question · Oct 3, 23:09 ET

  5. In a conversation that began “best spinning reel for bass”, after the follow-up message, ChatGPT showed an ad from temu.com.

    Shopping ad: Metal Spinning Reel - 5:2:1 Gear Ratio, Max Drag 10kg - Durable And Freshwater And Saltwater Fishing Gear · $24.38

    Best for question · Oct 3, 23:29 ET

  6. In a conversation that began “how much is a fishing license in texas”, after the follow-up message, ChatGPT showed an ad from Recademics.

    Text ad: “TPWD Approved Course”

    Price question · Oct 3, 23:21 ET

  7. In a conversation that began “how to store fishing rods and reels over winter in a cold garage”, after the follow-up message, ChatGPT showed an ad from CustomTieDowns.

    Text ad: “RS3K for 2 in. Round Racks”

    Fix or choose question · Oct 4, 02:28 ET

  8. In a conversation that began “13 fishing concept vs lew's speed spool for a mid priced baitcaster”, after the follow-up message, ChatGPT showed an ad from premiertackle.com.

    Shopping ad: Lew's Speed Spool GEN3 Baitcasting Reels · $139.99

    Comparison question · Oct 4, 01:48 ET

  9. In a conversation that began “I just bought a boat and want to set up rods for bass, crappie and catfish. What should I buy first?”, after the follow-up message, ChatGPT showed an ad from scheels.com.

    Shopping ad: St. Croix GXR Lite Spinning Combo · $210

    Long scenario question · Oct 4, 01:19 ET

  10. In a conversation that began “how much does an ice fishing setup cost with rod, auger and shelter”, after the follow-up message, ChatGPT showed an ad from GOVX.

    Text ad: “Camping Gear & Supplies”

    Price question · Oct 3, 23:29 ET

  11. In a conversation that began “my baitcaster backlashes every few casts even with the brakes up high, what am i doing wrong”, after the follow-up message, ChatGPT showed an ad from DJ's Marine Electronics.

    Text ad: “Featured Gear Inside”

    Fix or choose question · Oct 3, 23:26 ET

  12. In a conversation that began “best travel rod that fits in a carry on for fishing trips to alaska”, after the follow-up message, ChatGPT showed an ad from top5best.com.

    Shopping ad: Top 5 Best ugly stik telescopic fishing rods · $47.26

    Best for question · Oct 3, 23:29 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
323122.3%
Comparison
one product or service against another, or alternatives
242115.1%
Price
what something costs or where to buy it cheaply
241812.9%
Fix or choose
a problem to fix, or a choice to make
242115.1%
Long scenario
a personal situation in a sentence or two
242014.4%
Short search
a few words, like a search box
16139.4%
Worth it
whether something is worth buying or switching to
161510.8%

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How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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