Productivity & Creative AI ads in ChatGPT
Ads shown in ChatGPT conversations about productivity & creative ai topics. Across 6,075 conversations in 51 sub-niches, ChatGPT showed 5,866 ads from 623 advertisers after the follow-up message. Most often shown: Runway AI, Envato and GetApp.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Top advertisers in Productivity & Creative AI
top 30 of 623Share of the industry’s shown ads, across all its sub-niches.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Runway AI | 398 | 6.8% |
| 2 | Envato | 204 | 3.5% |
| 3 | GetApp | 198 | 3.4% |
| 4 | Otter.ai | 172 | 2.9% |
| 5 | Asana | 149 | 2.5% |
| 6 | Bitdefender | 123 | 2.1% |
| 7 | Jotform | 122 | 2.1% |
| 8 | Monday.com | 118 | 2.0% |
| 9 | Gamma Tech | 109 | 1.9% |
| 10 | VistaPrint US | 100 | 1.7% |
| 11 | Suno | 92 | 1.6% |
| 12 | Resume.io | 91 | 1.6% |
| 13 | Plaud | 89 | 1.5% |
| 14 | Box | 79 | 1.3% |
| 15 | Coursera | 77 | 1.3% |
| 16 | Bitwarden | 70 | 1.2% |
| 17 | LITERO | 66 | 1.1% |
| 18 | CosmicPDF | 62 | 1.1% |
| 19 | Shopify | 62 | 1.1% |
| 20 | xoticpc.com | 61 | 1.0% |
| 21 | ClickUp | 58 | 1.0% |
| 22 | Granola | 58 | 1.0% |
| 23 | Clipto | 56 | 1.0% |
| 24 | Design.com | 52 | 0.9% |
| 25 | Taplio FR | 52 | 0.9% |
| 26 | TLDR Media | 52 | 0.9% |
| 27 | Wispr Flow | 52 | 0.9% |
| 28 | Zeely | 50 | 0.9% |
| 29 | Meshy AI | 49 | 0.8% |
| 30 | WinZip | 49 | 0.8% |
593 more advertisers shared the other 2,896 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 5,690 | 97.0% |
| Shopping ad (product name and price) | 176 | 3.0% |
Shopping ads include 21 ads that our export labels as text ads but that showed only a price where a headline would be.
Productivity & Creative AI sub-niches
51 sub-nichesEvery sub-niche in our capture, by ads shown. The 40 with at least 50 shown ads have their own page.
Share by question type
How the conversations were asked, and each kind’s share of the industry’s shown ads.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 1,201 | 20.5% |
| Comparison | 886 | 15.1% |
| Fix or choose | 859 | 14.6% |
| Price | 897 | 15.3% |
| Long scenario | 875 | 14.9% |
| Short search | 577 | 9.8% |
| Worth it | 571 | 9.7% |
Example Productivity & Creative AI ads
12 adsThe most frequent distinct ads, one per advertiser.
- Runway AIText ad
Make a video in 2 min
Shown 296 times
- GetAppText ad
Free Top Software List
Shown 149 times
- Resume.ioText ad
Resume Done Right
Shown 87 times
- Otter.aiText ad
Transcribe voice memos
Shown 82 times
- PlaudText ad
Plaud Note Pro
Shown 77 times
- BitdefenderText ad
Browse Safely With Unlimited VPN
Shown 72 times
- BitwardenText ad
Bitwarden Password Manager
Shown 58 times
- EnvatoText ad
Unlimited Fonts
Shown 57 times
- WinZipText ad
Free WinZip Download
Shown 49 times
- CourseraText ad
Master Visual Design
Shown 45 times
- Wispr FlowText ad
Speak your next prompt, email, anything else
Shown 38 times
- ShopifyText ad
Build a Logo Around Your Idea
Shown 38 times
Example conversations
8 examplesIn a conversation that began “premiere pro student discount 2026”, after the follow-up message, ChatGPT showed an ad from Fotor.
Text ad: “AI Video Editor for Your Next Cut”
Price question · Oct 3, 22:18 ET
In a conversation that began “jenni ai price for grad students”, after the follow-up message, ChatGPT showed an ad from Justdone.
Text ad: “Check for Plagiarism First”
Price question · Oct 3, 22:46 ET
In a conversation that began “best ai notetaker for recruiters”, after the follow-up message, ChatGPT showed an ad from ICIMS.
Text ad: “AI Recruiting Tools”
Best for question · Oct 3, 22:45 ET
In a conversation that began “is the elevenlabs reader app a good free alternative to speechify premium for listening to pdfs”, after the follow-up message, ChatGPT showed an ad from Speechify.
Text ad: “Best free TTS app”
Comparison question · Oct 3, 23:34 ET
In a conversation that began “claude pro”, after the follow-up message, ChatGPT showed an ad from PicsArt.
Text ad: “Turn ChatGPT Into a Creative Studio”
Short search question · Oct 3, 23:10 ET
In a conversation that began “heygen vs synthesia vs colossyan for corporate training videos in multiple languages with custom avatars”, after the follow-up message, ChatGPT showed an ad from Flova.ai.
Text ad: “GPT-6 × Seedance 2.5 on Flova”
Comparison question · Oct 3, 22:26 ET
In a conversation that began “is lightroom worth it”, after the follow-up message, ChatGPT showed an ad from Dropbox.
Text ad: “All Videos in One Place”
Worth it question · Oct 3, 21:24 ET
In a conversation that began “is expressvpn worth paying more for compared to cheaper options like surfshark or pia”, after the follow-up message, ChatGPT showed an ad from Groupon.
Shopping ad: Deals on Software & Electronics · $85
Worth it question · Oct 4, 02:10 ET
Other industries
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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