Advertiser

Neiman Marcus ads in ChatGPT

In our capture of logged-out ChatGPT, 325 ads from Neiman Marcus appeared on screen (223 text and 102 shopping ads), in 136 distinct ad copies across 9 industries and 76 topics. Each one appeared after our follow-up message asking for a sponsored ad.

neimanmarcus.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
325
distinct ad copies
136
industries
9
topics
76

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Neiman Marcus advertised, not how often ChatGPT shows its ads.

Ad copies

Neiman Marcus ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

top 24 of 136

  • Neiman MarcusSponsored

    Best-Selling Beauty

    Text ad · shown 57 times

    Questions it appeared after

    1. “are expensive makeup brushes worth it”Makeup Brushes · Oct 4, 1:55 am ET
    2. “is dhc cleansing oil worth the money”Makeup Removers · Oct 4, 2:14 am ET
    3. “concealer”Concealer · Oct 4, 2:42 am ET
    4. “are korean cushion foundations worth it for oily skin or better for dry skin”K-Beauty · Oct 4, 5:08 am ET
    5. “powder foundation”Foundation · Oct 4, 5:28 am ET

    +52 more conversations with this ad copy

  • Neiman MarcusSponsored

    Top Luxury Beauty Brands

    Text ad · shown 30 times

    Questions it appeared after

    1. “best full coverage foundation that still looks like skin up close”Foundation · Oct 4, 1:58 am ET
    2. “how do i choose between a fresh and a warm perfume for my signature scent”Women's Perfume · Oct 4, 2:09 am ET
    3. “is ipsy glam bag plus worth it”Beauty Subscription Boxes · Oct 4, 2:13 am ET
    4. “I'm skeptical about clean beauty marketing, which brands are genuinely transparent about ingredients?”Clean Beauty Brands · Oct 4, 3:54 am ET
    5. “best dupe for coco mademoiselle”Drugstore Luxury Dupes · Oct 4, 4:20 am ET

    +25 more conversations with this ad copy

  • Neiman MarcusSponsored

    Men's Luxury Shoes

    Text ad · shown 12 times

    Questions it appeared after

    1. “how to pick the right dress shoes for a black tie dress code”Dress Shoes · Oct 4, 2:12 am ET
    2. “is allen edmonds recrafting worth it”Shoe Care · Oct 4, 2:41 am ET
    3. “best dress shoes for a guy who wears them once a month and wants them to last for years”Dress Shoes · Oct 4, 4:56 am ET

    +9 more conversations with this ad copy

  • Neiman MarcusSponsored

    Modern Designer Coats

    Text ad · shown 11 times

    Questions it appeared after

    1. “I'm heading to New York for Christmas and want winter boots that look good with dresses and handle slush, suggestions?”Winter Boots · Oct 3, 9:30 pm ET
    2. “best winter coat for a petite woman at 5'0 that won't swallow me”Outerwear and Winter Jackets · Oct 3, 11:16 pm ET
    3. “I want a classic trench coat that will last ten years and works in rain, what brands are worth the money?”Rain Jackets · Oct 3, 11:23 pm ET
    4. “best winter coat for minus 20 in Minnesota”Outerwear and Winter Jackets · Oct 4, 1:00 am ET
    5. “is a canada goose worth it for chicago winters or is it mostly a status thing”Outdoor Clothing & Layers · Oct 4, 4:12 am ET

    +6 more conversations with this ad copy

  • Neiman MarcusSponsored

    Men's Luxury Suits

    Text ad · shown 11 times

    Questions it appeared after

    1. “best clothes for a business trip where I need to look sharp after a red eye flight”Travel Clothing · Oct 4, 4:43 am ET
    2. “I just got a job at a law firm in Boston and need a starter wardrobe of suits and separates, what should I buy?”Office Workwear · Oct 4, 5:02 am ET
    3. “best suit for a hot humid city like Houston where wool feels suffocating”Men's Suits and Blazers · Oct 4, 5:22 am ET
    4. “how much do custom dress shirts cost compared to tailoring off the rack ones”Tailoring and Alterations · Oct 4, 5:31 am ET

    +7 more conversations with this ad copy

  • Neiman MarcusSponsored

    Luxury Men's Suits

    Text ad · shown 8 times

    Questions it appeared after

    1. “how to measure for a suit online”Men's Suits and Blazers · Oct 4, 5:36 am ET

    +7 more conversations with this ad copy

  • Neiman MarcusSponsored

    Women’s Designer Wear

    Text ad · shown 7 times

    Questions it appeared after

    1. “what jacket to wear with a summer dress”Dresses · Oct 3, 11:11 pm ET
    2. “sezane vs reformation for french style dresses”Dresses · Oct 3, 11:22 pm ET
    3. “best dresses for a curvy woman who wants something flattering without shapewear”Dresses · Oct 3, 11:32 pm ET

    +4 more conversations with this ad copy

  • Neiman MarcusSponsored

    Designer Outerwear Edit

    Text ad · shown 7 times

    Questions it appeared after

    1. “I run cold and wear a puffer from October to April in Denver, what's the warmest jacket that still looks good?”Outerwear and Winter Jackets · Oct 3, 11:18 pm ET

    +6 more conversations with this ad copy

  • Neiman MarcusSponsored

    Luxury Apparel for Men

    Text ad · shown 7 times

    Questions it appeared after

    1. “cheapest non iron dress shirts that look good after a full day at the office”Office Workwear · Oct 4, 5:37 am ET
    2. “best styling service for men who want to dress better but don't know where to start”Clothing Subscription Boxes · Oct 4, 5:40 am ET

    +5 more conversations with this ad copy

  • Neiman MarcusSponsored

    Explore the Latest Styles

    Text ad · shown 6 times

    Questions it appeared after

    1. “how much are reformation dresses”Dresses · Oct 3, 11:15 pm ET

    +5 more conversations with this ad copy

  • Neiman MarcusSponsored

    New Beauty Favorites

    Text ad · shown 5 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Luxury Shoes for Men

    Text ad · shown 4 times

    Questions it appeared after

    1. “best sneakers for wearing with suits”Sneakers · Oct 3, 10:48 pm ET
    2. “best dress shoes for a navy suit”Dress Shoes · Oct 3, 11:04 pm ET
    3. “is alden worth the price over allen edmonds”Dress Shoes · Oct 4, 1:37 am ET

    +1 more conversation with this ad copy

  • Neiman MarcusSponsored

    Luxury Handbags

    Text ad · shown 4 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Men's Luxury Brands

    Text ad · shown 4 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Premium Accessories

    Text ad · shown 3 times

    Questions it appeared after

    1. “best womens watch for wearing with gold jewelry every day”Fashion Watches · Oct 4, 12:04 am ET

    +2 more conversations with this ad copy

  • Neiman MarcusSponsored

    Bags from Top Designers

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    E8 Automatic Coffee Machine

    $2,499

    Shopping ad · shown 3 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Luxury Men's Shoes

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Luxury Men's Apparel

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

  • Neiman MarcusSponsored

    Luxe Women's Outerwear

    Text ad · shown 2 times

    Questions it appeared after

    1. “I want stylish winter boots I can wear to the office in Denver that still handle snowy sidewalks, any ideas?”Winter Boots · Oct 3, 10:55 pm ET

    +1 more conversation with this ad copy

  • Neiman MarcusSponsored

    Skin Foundation Stick

    $48.45

    Shopping ad · shown 2 times

    Questions it appeared after

    1. “foundation stick”Foundation · Oct 3, 11:01 pm ET
    2. “best foundation for fair skin with pink undertones”Foundation · Oct 3, 11:22 pm ET
  • Neiman MarcusSponsored

    Shop Luxury Outerwear

    Text ad · shown 2 times

    Questions it appeared after

    1. “canada goose vs moncler”Outerwear and Winter Jackets · Oct 3, 11:01 pm ET

    +1 more conversation with this ad copy

  • Neiman MarcusSponsored

    Unplugged Styler - Cordless Flat Iron

    $254.15

    Shopping ad · shown 2 times

    Questions it appeared after

    1. “when do ghd flat irons go on sale, black friday or the ulta gorgeous hair event”Flat Irons & Curling Irons · Oct 3, 11:02 pm ET
    2. “alternatives to dyson corrale”Flat Irons & Curling Irons · Oct 4, 12:04 am ET
  • Neiman MarcusSponsored

    Next Generation Eye Base Primer

    $35.70

    Shopping ad · shown 2 times

    Questions it appeared after

    1. “I have oily lids and every eyeshadow creases by noon, what primer and palette combo would last?”Eyeshadow Palettes · Oct 3, 11:09 pm ET
    2. “is eyeshadow primer worth it”Eyeshadow Palettes · Oct 3, 11:12 pm ET

More ad copies · 60 of 112

  1. Men's Gregory Hand-Tailored Wool Serge Suit$2,995 · Shopping ad · shown 2 times
  2. Curator Eyeshadow$25.50 · Shopping ad · shown 2 times
  3. Shop Designer EssentialsText ad · shown 2 times
  4. Men's Heavyweight Cotton T-Shirt$98 · Shopping ad · shown 2 times
  5. Women's Designer JewelryText ad · shown 2 times
  6. Screw Leather Shoulder Strap$260 · Shopping ad · shown 2 times
  7. Shop Designer ApparelText ad · shown 2 times
  8. Luxury Beauty BrandsText ad · shown 2 times
  9. Shop Luxury JacketsText ad · shown 2 times
  10. Designer OuterwearText ad · shown 2 times
  11. Tofino Hooded Rain Jacket$795 · Shopping ad · shown 2 times
  12. Designer Styles for MenText ad · shown 2 times
  13. Luxury Home DécorText ad · shown 2 times
  14. Designer Suits for MenText ad · shown 2 times
  15. Luxury Gifts and HomeText ad · shown 2 times
  16. Tasman X Low Rubber Boots$80 · Shopping ad · shown 1 time
  17. Ball Star Mixed Leather Low-Top Sneakers$595 · Shopping ad · shown 1 time
  18. Trailgrip GTX Sneakers$820 · Shopping ad · shown 1 time
  19. The Curated Shoe EditText ad · shown 1 time
  20. Women's Luxury ShoesText ad · shown 1 time
  21. Skin Perfecting Cream, 1.7 oz.$85 · Shopping ad · shown 1 time
  22. Balancing Toner$68 · Shopping ad · shown 1 time
  23. Hyaluronic Cleansing Balm, 150mL/ 5 oz.$59.50 · Shopping ad · shown 1 time
  24. Men's Tamworth Wool-Blend Double-Face Jacket$565 · Shopping ad · shown 1 time
  25. Eye Shadow Blend Makeup Brush 13$51 · Shopping ad · shown 1 time
  26. High Performance Concealer, Dark$80.75 · Shopping ad · shown 1 time
  27. Caviar Stick Eyeshadow$33 · Shopping ad · shown 1 time
  28. M Eye, 0.5 oz.$229.50 · Shopping ad · shown 1 time
  29. Medium Drawstring Suede Dustbag$2,700 · Shopping ad · shown 1 time
  30. Futurist Aqua Brilliance™ Watery Glow Primer with Hyaluronic Acid$39.10 · Shopping ad · shown 1 time
  31. Real Flawless Weightless Perfecting Waterproof Foundation$45.90 · Shopping ad · shown 1 time
  32. Men's Short-Length Solid Nylon Swim Trunks$750 · Shopping ad · shown 1 time
  33. Vanish Airbrush Primer$20.40 · Shopping ad · shown 1 time
  34. Perfect Blur Finishing Powder$72.25 · Shopping ad · shown 1 time
  35. Panoramic Mascara$30.60 · Shopping ad · shown 1 time
  36. Luxury Matte Lipstick$25.50 · Shopping ad · shown 1 time
  37. Sheer Glow Foundation, 1 oz./ 30 mL$42.50 · Shopping ad · shown 1 time
  38. Lip Color Lipstick$54.40 · Shopping ad · shown 1 time
  39. Men's Straight-Fit Stretch Chino Pants$101.50 · Shopping ad · shown 1 time
  40. Sustainable Luxury 10-Piece Makeup Brush Set with Vegan Leather Case$212.50 · Shopping ad · shown 1 time
  41. Eye Shadow Makeup Brush 11$51 · Shopping ad · shown 1 time
  42. Faux Cils Longest Lash Mascara$66.30 · Shopping ad · shown 1 time
  43. High Performance Concealer, Light$80.75 · Shopping ad · shown 1 time
  44. Men's Selvedge Denim Jeans$930 · Shopping ad · shown 1 time
  45. Satin Lipstick Refill$35.70 · Shopping ad · shown 1 time
  46. Men's 3-Pack Cotton Stretch T-Shirts$125 · Shopping ad · shown 1 time
  47. 3 oz. Submarine Water-Activated Exfoliating Shampoo$36 · Shopping ad · shown 1 time
  48. Soft Matte Complete Concealer$30.60 · Shopping ad · shown 1 time
  49. Men's Cecaud Puffer Jacket$2,560 · Shopping ad · shown 1 time
  50. Collection Parisienne$110.50 · Shopping ad · shown 1 time
  51. Diorshow Maximizer 4D Lash Primer Serum$29.75 · Shopping ad · shown 1 time
  52. Men's Heavyweight Cotton Crewneck Classic Fit T-Shirt$98 · Shopping ad · shown 1 time
  53. Men's Embroidered Vintage-Logo Cotton Polo Shirt$590 · Shopping ad · shown 1 time
  54. Makeup Remover, 5.07 oz.$59.50 · Shopping ad · shown 1 time
  55. Advanced Night Repair Concentrated Treatment Face Mask with Hyaluronic Acid, 4-Pack$89.25 · Shopping ad · shown 1 time
  56. Water Magnet Serum Infused Lip Tint$30.60 · Shopping ad · shown 1 time
  57. 4 oz. Peppermint Beard Conditioner$17 · Shopping ad · shown 1 time
  58. Ultra Dry Texture Spray, 0.3 oz.$45.05 · Shopping ad · shown 1 time
  59. Dior Addict Lip Glow Oil$35.70 · Shopping ad · shown 1 time
  60. Men's Maitland Canvas Parka$1,475 · Shopping ad · shown 1 time

And 52 more ad copies, shown 52 times in all.

Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like