diesel.com ads in ChatGPT
In our capture of logged-out ChatGPT, 19 ads from diesel.com appeared on screen (all shopping ads), in 16 distinct ad copies across 2 industries and 13 topics. Each one appeared after our follow-up message asking for a sponsored ad.
- ads shown
- 19
- distinct ad copies
- 16
- industries
- 2
- topics
- 13
Logged-out ChatGPT from US connections, Oct 3–4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where diesel.com advertised, not how often ChatGPT shows its ads.
diesel.com ad copies, most shown first
Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.
16 ad copies
- diesel.comSponsored
Diesel Woman Brown Winter Jackets - 42
$550
Shopping ad · shown 2 times
Questions it appeared after
- “My wife runs cold and wants a puffer vest to wear around the house and on walks, what's the coziest option?”Puffer Vests · Oct 3, 11:08 pm ET
+1 more conversation with this ad copy
- diesel.comSponsored
Diesel Man Black Trunks - XS
$50
Shopping ad · shown 2 times
Questions it appeared after
- “where to buy saxx for less than buying directly from their site”Underwear · Oct 4, 2:06 am ET
+1 more conversation with this ad copy
- diesel.comSponsored
Diesel Man Brown Leather jackets - 56
$1,395
Shopping ad · shown 2 times
Questions it appeared after
- “best leather jacket for a big guy”Leather Jackets · Oct 4, 11:17 am ET
+1 more conversation with this ad copy
- diesel.comSponsored
Diesel Man Blue Sneakers - 44
$350
Shopping ad · shown 1 time
Questions it appeared after
- “best chunky sneakers for jeans”Sneakers · Oct 3, 10:43 pm ET
- diesel.comSponsored
Diesel Man Multicolor Boxer briefs - L
$50
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Unisex Blue Crossbody Bags - UNI
$495
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Black Belts - 100
$225
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Black Slides - 39
$115
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Gray Socks - L
$30
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Black Small Wallets - UNI
$275
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Silver Timeframes - UNI
$350
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Black Trunks - L
$50
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Gray Timeframes - UNI
$290
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Black Trunks - XL
$50
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- diesel.comSponsored
Diesel Man Multicolor Boxer briefs - S
$50
Shopping ad · shown 1 time
Questions it appeared after
- “mack weldon promo code for first order”T-Shirts and Basics · Oct 4, 4:43 am ET
- diesel.comSponsored
Diesel Woman Brown Belts - 75
$175
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
Where diesel.com ads appeared
The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.
Industries
Topics
and 1 more topic, 1 ads in all
Brands in the same topics
Other advertisers whose ads appeared in conversations on the topics where diesel.com’s did, ranked by how much those topics overlap. Each tile opens its page.
18 brands
Saks Fifth Avenue407 ads shown13 shared topics
Quince701 ads shown12 shared topics
llbean.com949 ads shown9 shared topics
top5best.com535 ads shown7 shared topics
trueclassictees.com58 ads shown7 shared topics
nike.com412 ads shown6 shared topics
Neiman Marcus325 ads shown8 shared topicsscheels.com355 ads shown7 shared topics
Nordstrom269 ads shown7 shared topics
Jordan Craig182 ads shown8 shared topicsbalega.com149 ads shown5 shared topics
Nordstrom Rack141 ads shown7 shared topics
poshmark.com108 ads shown7 shared topics
GOVX268 ads shown5 shared topics
freepeople.com104 ads shown7 shared topics
cettire.com59 ads shown5 shared topics
Taylor Stitch42 ads shown5 shared topics
temu.com2,744 ads shown5 shared topicsHow this data was captured
What we ran, what counts as a shown ad, and what these numbers cannot tell you.
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
Explore the library
All 20 industries, the most shown topics and the guides, one link each.
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