Pickleball Paddles ads in ChatGPT
Ads shown in ChatGPT conversations about Pickleball Paddles. We recorded 140 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 139 ads from 26 advertisers. Most often shown: scheels.com, Selkirk Sport and VersaCourt.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Pickleball Paddles conversations
top 25 of 26Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 139 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | scheels.com | 36 | 25.9% |
| 2 | Selkirk Sport | 30 | 21.6% |
| 3 | VersaCourt | 20 | 14.4% |
| 4 | KOBO Pickleball | 15 | 10.8% |
| 5 | Custom Ink | 8 | 5.8% |
| 6 | nike.com | 5 | 3.6% |
| 7 | theraice.com | 3 | 2.2% |
| 8 | Nox Sport USA | 2 | 1.4% |
| 9 | Pickleball Central | 2 | 1.4% |
| 10 | Zenni Optical | 2 | 1.4% |
| 11 | American Driveway | 1 | 0.7% |
| 12 | Go Green Synthetic Lawn Solutions | 1 | 0.7% |
| 13 | GOVX | 1 | 0.7% |
| 14 | Hydrus Board Tech | 1 | 0.7% |
| 15 | Instaflex | 1 | 0.7% |
| 16 | Kole Imports & Closeouts | 1 | 0.7% |
| 17 | Paddle Tailor | 1 | 0.7% |
| 18 | Pevo Sports Co. | 1 | 0.7% |
| 19 | Practice Sports | 1 | 0.7% |
| 20 | redmonkeysports.com | 1 | 0.7% |
| 21 | SPC/LST | 1 | 0.7% |
| 22 | TayCo Brace | 1 | 0.7% |
| 23 | vizari.com | 1 | 0.7% |
| 24 | vktry.com | 1 | 0.7% |
| 25 | Whoop | 1 | 0.7% |
1 more advertisers shared the other 1 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 85 | 61.2% |
| Shopping ad (product name and price) | 54 | 38.8% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- Selkirk SportText ad
We Are Pickleball
Shown 19 times
- VersaCourtText ad
Your Backyard Pickleball Court
Shown 9 times
- KOBO PickleballText ad
The Next Generation of Paddle Design
Shown 9 times
- Custom InkShopping ad
Pickleball Paddle and Ball Set - Black
$35.15
Shown 7 times
- nike.comShopping ad
Nike Women's Zoom Challenge Pickleball Shoes in White, Size: 10.5 | FQ4155-100
$125
Shown 4 times
- scheels.comShopping ad
Selkirk SLK Nexus Max Pickleball Paddle Pickleball
$49.99
Shown 4 times
- theraice.comShopping ad
TheraICE/The Pickleball Clinic Bundle
$39.99
Shown 3 times
- Pickleball CentralText ad
The Worlds #1 Pickleball Store
Shown 2 times
- Zenni OpticalText ad
Sport Rx Sunglasses
Shown 2 times
- redmonkeysports.comShopping ad
Mach 1 Forza Pickleball Paddle
$119.99
Shown 1 time
- InstaflexText ad
Knee & Joint Support
Shown 1 time
- Hydrus Board TechText ad
Premium Paddleboards
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “best balls for windy outdoor courts that don't crack in cold weather”, after the follow-up message, ChatGPT showed an ad from Selkirk Sport.
Text ad: “We Are Pickleball”
Best for question · Oct 4, 00:49 ET
In a conversation that began “how to choose pickleball balls for outdoor courts in cold weather”, after the follow-up message, ChatGPT showed an ad from theraice.com.
Shopping ad: TheraICE/The Pickleball Clinic Bundle · $39.99
Fix or choose question · Oct 4, 04:48 ET
In a conversation that began “best outdoor pickleball balls”, after the follow-up message, ChatGPT showed an ad from Custom Ink.
Shopping ad: Pickleball Paddle and Ball Set - Black · $35.15
Best for question · Oct 4, 03:31 ET
In a conversation that began “how much does it cost to join a pickleball club”, after the follow-up message, ChatGPT showed an ad from VersaCourt.
Text ad: “Your Backyard Pickleball Court”
Price question · Oct 4, 01:32 ET
In a conversation that began “crbn 2x vs joola scorpeus for a player who wants both spin and power”, after the follow-up message, ChatGPT showed an ad from scheels.com.
Shopping ad: JOOLA Perseus Pro V Ben Johns Pickleball Paddle Pickleball · $299.95
Comparison question · Oct 4, 03:21 ET
In a conversation that began “best paddle for a banger who drives everything from the baseline”, after the follow-up message, ChatGPT showed an ad from KOBO Pickleball.
Text ad: “The Paddle That Looks Like an F1 Car”
Best for question · Oct 4, 00:30 ET
In a conversation that began “my pickleball shoes are wearing through on the toe from dragging, what's more durable”, after the follow-up message, ChatGPT showed an ad from Selkirk Sport.
Text ad: “Pickleball Shoes”
Fix or choose question · Oct 4, 04:35 ET
In a conversation that began “how to tell if a pickleball paddle is dead”, after the follow-up message, ChatGPT showed an ad from Selkirk Sport.
Text ad: “We Are Pickleball”
Fix or choose question · Oct 4, 03:12 ET
In a conversation that began “are amazon pickleball paddles under 50 dollars good enough for casual play”, after the follow-up message, ChatGPT showed an ad from Custom Ink.
Shopping ad: Pickleball Paddle and Ball Set - Black · $35.15
Price question · Oct 4, 02:19 ET
In a conversation that began “how do i choose between a 14mm and 16mm paddle core as a new player”, after the follow-up message, ChatGPT showed an ad from Selkirk Sport.
Text ad: “We Are Pickleball”
Fix or choose question · Oct 4, 03:42 ET
In a conversation that began “how do i choose a paddle weight if i'm coming from tennis”, after the follow-up message, ChatGPT showed an ad from Selkirk Sport.
Text ad: “We Are Pickleball”
Fix or choose question · Oct 4, 03:10 ET
In a conversation that began “best starter pickleball set for a backyard or driveway court”, after the follow-up message, ChatGPT showed an ad from VersaCourt.
Text ad: “Design Your Dream Pickleball Court”
Best for question · Oct 4, 02:24 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 28 | 20.1% |
| Comparison | 21 | 15.1% |
| Price | 20 | 14.4% |
| Fix or choose | 21 | 15.1% |
| Long scenario | 21 | 15.1% |
| Short search | 14 | 10.1% |
| Worth it | 14 | 10.1% |
More in Sports, Outdoor & Fitness
Other Sports, Outdoor & Fitness topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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