Insurance

Medicare Plans ads in ChatGPT

Ads shown in ChatGPT conversations about Medicare Plans. We recorded 148 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 145 ads from 39 advertisers. Most often shown: rocketer.com, Long Term What? and goreadyinsurance.com.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

148
conversations recorded
145
ads shown
39
advertisers
1%
shopping ads

Advertisers shown in Medicare Plans conversations

top 25 of 39

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 145 shown ads.

#AdvertiserWebsiteAds shownShare
1rocketer.comrocketer.com2819.3%
2Long Term What?longtermwhat.com1711.7%
3General Medicinegeneralmedicine.co106.9%
4goreadyinsurance.comgoreadyinsurance.com106.9%
5Medicare Geniusmedicaregenius.com85.5%
6Plan Medicareplanmedicare.com53.4%
7HearUSAhearusa.com42.8%
8Merck Manuals—42.8%
9New York Lifenewyorklife.com42.8%
10sunhealthflorida.comsunhealthflorida.com42.8%
11ushagent.comushagent.com42.8%
12WiserAdvisorwiseradvisor.com42.8%
13Zenni Opticalzennioptical.com42.8%
14CKT Insurancecktinsurance.com32.1%
15Insight Health AIinsighthealth.ai32.1%
16KTS Pooled Trustktspooledtrust.org32.1%
171Dental1dental.com21.4%
18Allianz—21.4%
19EverQuoteeverquote.com21.4%
20ezcontacts.comezcontacts.com21.4%
21Nerdwalletnerdwallet.com21.4%
22Pearl Insurance Servicespearlinsured.com21.4%
23The Military Walletthemilitarywallet.com21.4%
24800insure.com800insure.com10.7%
25atCause Law Officeatcauselaw.com10.7%

14 more advertisers shared the other 14 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)14398.6%
Shopping ad (product name and price)21.4%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • rocketer.comText ad

    Bankers Life & Casualty Company

    Compare Medigap Plans

    Shown 28 times

  • Long Term What?Text ad

    Long-Term Care Insurance Quotes

    Shown 13 times

  • General MedicineText ad

    Easy Telehealth Visits

    Shown 9 times

  • goreadyinsurance.comText ad

    Aegis Travel Insurance

    Industry’s Lowest Rate for Seniors

    Shown 6 times

  • Plan MedicareText ad

    Review 2027 Medicare Plans

    Shown 5 times

  • HearUSAText ad

    Hearing Aid Costs

    Shown 4 times

  • ushagent.comText ad

    USHealth Advisors

    Get a Free Quote

    Shown 4 times

  • Medicare GeniusText ad

    Can You Still Choose Plan F?

    Shown 3 times

  • WiserAdvisorText ad

    Find a Local Financial Advisor

    Shown 3 times

  • New York LifeText ad

    Speak with an Agent

    Shown 3 times

  • KTS Pooled TrustText ad

    NY Income Over the Medicaid Home Care Limit?

    Shown 3 times

  • Zenni OpticalText ad

    Using Vision Benefits?

    Shown 3 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “how much would medicare cost for me and my wife at 65 with a supplement plan”, after the follow-up message, ChatGPT showed an ad from rocketer.com.

    Text ad: “Compare Medigap Plans”

    Price question · Oct 4, 01:07 ET

  2. In a conversation that began “best medicare advantage plan in ohio for someone who wants dental and vision included”, after the follow-up message, ChatGPT showed an ad from ezcontacts.com.

    Shopping ad: Proclear Multifocal XR Contacts Lenses Contact Lenses · $139.95

    Best for question · Oct 3, 23:10 ET

  3. In a conversation that began “how much does high deductible plan g cost in florida and what's the deductible this year”, after the follow-up message, ChatGPT showed an ad from Medicare Genius.

    Text ad: “Can You Still Choose Plan F?”

    Price question · Oct 3, 23:31 ET

  4. In a conversation that began “my wife and I are 66 and spend winters in Arizona and summers in Minnesota, which Medicare setup works best for two states?”, after the follow-up message, ChatGPT showed an ad from goreadyinsurance.com.

    Text ad: “Pre-Existing? Still Covered”

    Long scenario question · Oct 3, 23:06 ET

  5. In a conversation that began “is a $0 premium medicare advantage plan worth it”, after the follow-up message, ChatGPT showed an ad from sunhealthflorida.com.

    Text ad: “Medical & Dental Membership from $40/Mo”

    Worth it question · Oct 4, 03:36 ET

  6. In a conversation that began “how do i choose a medicare advantage plan when every ad on tv promises extra benefits”, after the follow-up message, ChatGPT showed an ad from Long Term What?.

    Text ad: “Long-Term Care Insurance Quotes”

    Fix or choose question · Oct 4, 01:38 ET

  7. In a conversation that began “medicare advantage hmo vs ppo”, after the follow-up message, ChatGPT showed an ad from Comfort Keepers of Gold Canyon.

    Text ad: “A Smarter Way to Care in Gold Canyon”

    Comparison question · Oct 3, 23:20 ET

  8. In a conversation that began “best medicare advantage plans in north carolina”, after the follow-up message, ChatGPT showed an ad from EverQuote.

    Text ad: “See how options compare”

    Best for question · Oct 3, 23:22 ET

  9. In a conversation that began “I'm 65 and moving to a rural part of Wyoming to retire, Advantage networks are thin there, what Medicare plan makes sense?”, after the follow-up message, ChatGPT showed an ad from Careington1.

    Text ad: “The Careington 500 Series, Explained”

    Long scenario question · Oct 3, 23:26 ET

  10. In a conversation that began “is a medicare advantage ppo worth it compared to an hmo if i only use local providers”, after the follow-up message, ChatGPT showed an ad from Enroll.Health.

    Text ad: “Seeing Doctors Often?”

    Worth it question · Oct 3, 23:09 ET

  11. In a conversation that began “alternatives to unitedhealthcare medicare advantage after my plan dropped my local providers”, after the follow-up message, ChatGPT showed an ad from General Medicine.

    Text ad: “Easy Telehealth Visits”

    Comparison question · Oct 3, 23:22 ET

  12. In a conversation that began “unitedhealthcare medicare plans”, after the follow-up message, ChatGPT showed an ad from KTS Pooled Trust.

    Text ad: “NY Income Over the Medicaid Home Care Limit?”

    Short search question · Oct 3, 23:30 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.7%
Comparison
one product or service against another, or alternatives
222215.2%
Price
what something costs or where to buy it cheaply
222215.2%
Fix or choose
a problem to fix, or a choice to make
221913.1%
Long scenario
a personal situation in a sentence or two
222215.2%
Short search
a few words, like a search box
151510.3%
Worth it
whether something is worth buying or switching to
151510.3%

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How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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