Pilates Reformers ads in ChatGPT
Ads shown in ChatGPT conversations about Pilates Reformers. We recorded 120 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 75 ads from 32 advertisers. Most often shown: xformer.com, personalhour.com and freepeople.com.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Pilates Reformers conversations
top 25 of 32Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 75 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | xformer.com | 9 | 12.0% |
| 2 | freepeople.com | 8 | 10.7% |
| 3 | personalhour.com | 8 | 10.7% |
| 4 | bellicon America | 4 | 5.3% |
| 5 | Force USA | 4 | 5.3% |
| 6 | nordictrack.com | 4 | 5.3% |
| 7 | Mila. | 3 | 4.0% |
| 8 | Rogue Fitness | 3 | 4.0% |
| 9 | temu.com | 3 | 4.0% |
| 10 | [solidcore] | 2 | 2.7% |
| 11 | Consumer Picks | 2 | 2.7% |
| 12 | Core Home Fitness | 2 | 2.7% |
| 13 | Costway | 2 | 2.7% |
| 14 | Nex Playground | 2 | 2.7% |
| 15 | Quince | 2 | 2.7% |
| 16 | Amenify | 1 | 1.3% |
| 17 | Arthritis Foundation | 1 | 1.3% |
| 18 | BetterMe | 1 | 1.3% |
| 19 | brookeburke.com | 1 | 1.3% |
| 20 | Coreology | 1 | 1.3% |
| 21 | DMoose Enterprises | 1 | 1.3% |
| 22 | Faire Wholesale | 1 | 1.3% |
| 23 | FitMovers123 | 1 | 1.3% |
| 24 | Liftlyapp | 1 | 1.3% |
| 25 | Nord Pilates | 1 | 1.3% |
7 more advertisers shared the other 7 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 51 | 68.0% |
| Shopping ad (product name and price) | 24 | 32.0% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- xformer.comText ad
Los Angeles Ventures LLC
XFormer - Customized Modern Reformers for Boutique
Shown 9 times
- freepeople.comShopping ad
Gaiam Pilates At-Home Reformer at FP Movement, White
$130
Shown 5 times
- personalhour.comShopping ad
Nano Pro Max Half Tower - Studio Pilates Reformer with Tower - RE06
$2,767
Shown 5 times
- Force USAText ad
One Machine. Endless Workouts.
Shown 4 times
- bellicon AmericaText ad
bellicon Rebounder
Shown 4 times
- Rogue FitnessText ad
Build Your Whole Gym at Home
Shown 3 times
- Nex PlaygroundText ad
Nex Playground | $299
Shown 2 times
- Mila.Text ad
Your Workout Just Got Harder. 58% OFF
Shown 2 times
- CostwayShopping ad
Foldable Pilates Reformer Machine for Home Gym Large Pilates Equipment-Black
$229.99
Shown 2 times
- QuinceShopping ad
Everyday Cotton Pilates Gripper Ankle Socks (4-pack)
$29.90
Shown 2 times
- temu.comShopping ad
Foldable Pilates Reformer Machine for Home Use, Pilates Bed with Adjustable Springs, Compact Reformer for Studio Apartment & Gym, Ideal…
$220.90
Shown 2 times
- [solidcore]Text ad
Try [solidcore] Today
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “cheapest reformer with real springs instead of bungee cords”, after the follow-up message, ChatGPT showed an ad from xformer.com.
Text ad: “XFormer - Customized Modern Reformers for Boutique”
Price question · Oct 4, 02:41 ET
In a conversation that began “how much do replacement springs and ropes cost for a home reformer”, after the follow-up message, ChatGPT showed an ad from personalhour.com.
Shopping ad: Pilates Reformer Wooden Frame · $1,230
Price question · Oct 3, 23:50 ET
In a conversation that began “is a used reformer worth buying”, after the follow-up message, ChatGPT showed an ad from Force USA.
Text ad: “One Machine. Endless Workouts.”
Worth it question · Oct 3, 23:16 ET
In a conversation that began “best reformer for tall people”, after the follow-up message, ChatGPT showed an ad from Faire Wholesale.
Text ad: “Wholesale Pilates Equipment for retailers”
Best for question · Oct 3, 22:59 ET
In a conversation that began “best pilates grip socks for reformer class”, after the follow-up message, ChatGPT showed an ad from ONDO.
Shopping ad: Studio Toe Grip Socks 3-Pack · $75.60
Best for question · Oct 3, 23:40 ET
In a conversation that began “how do i choose a reformer size if i'm tall and want room for long body stretches”, after the follow-up message, ChatGPT showed an ad from Mila..
Text ad: “Your Workout Just Got Harder. 58% OFF”
Fix or choose question · Oct 3, 23:55 ET
In a conversation that began “pvolve vs club pilates go”, after the follow-up message, ChatGPT showed an ad from Taioga.
Text ad: “Feel Lighter Without the Gym”
Comparison question · Oct 3, 23:33 ET
In a conversation that began “is the reformer tower attachment worth it or is the reformer alone enough”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: Foldable Pilates Reformer Machine for Home Use, Pilates Bed with Adjustable Springs, Compact Reformer for Studio… · $220.90
Worth it question · Oct 4, 00:53 ET
In a conversation that began “how do i check a used reformer from facebook marketplace before buying it”, after the follow-up message, ChatGPT showed an ad from freepeople.com.
Shopping ad: Gaiam Pilates At-Home Reformer at FP Movement, White · $130
Fix or choose question · Oct 4, 01:31 ET
In a conversation that began “merrithew spx max vs at home spx”, after the follow-up message, ChatGPT showed an ad from nordictrack.com.
Text ad: “NordicTrack Ultra 1 Reformer”
Comparison question · Oct 3, 23:05 ET
In a conversation that began “balanced body allegro 2 price”, after the follow-up message, ChatGPT showed an ad from Consumer Picks.
Text ad: “Top 5 Rebounder Trampolines 2026”
Price question · Oct 3, 23:21 ET
In a conversation that began “how to choose a pilates reformer”, after the follow-up message, ChatGPT showed an ad from Spinal Backrack.
Text ad: “Beyond Inversion Tables”
Fix or choose question · Oct 3, 23:22 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 15 | 20.0% |
| Comparison | 6 | 8.0% |
| Price | 12 | 16.0% |
| Fix or choose | 14 | 18.7% |
| Long scenario | 15 | 20.0% |
| Short search | 8 | 10.7% |
| Worth it | 5 | 6.7% |
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How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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