Shampoo & Conditioner ads in ChatGPT
Ads shown in ChatGPT conversations about Shampoo & Conditioner. We recorded 151 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 138 ads from 34 advertisers. Most often shown: L'ange Hair, Jolie Skin Company and Living Libations.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Shampoo & Conditioner conversations
top 25 of 34Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 138 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | L'ange Hair | 24 | 17.4% |
| 2 | Jolie Skin Company | 16 | 11.6% |
| 3 | DESIGNME HAIR USA | 11 | 8.0% |
| 4 | Living Libations | 11 | 8.0% |
| 5 | Elchim | 7 | 5.1% |
| 6 | hygienelab.com | 6 | 4.3% |
| 7 | Shop Sunday School | 6 | 4.3% |
| 8 | amazon.com | 4 | 2.9% |
| 9 | Keratin Salon Direct | 4 | 2.9% |
| 10 | temu.com | 4 | 2.9% |
| 11 | Care to Beauty | 3 | 2.2% |
| 12 | Feel Confident | 3 | 2.2% |
| 13 | Hainsworth & Co. | 3 | 2.2% |
| 14 | Hairstory | 3 | 2.2% |
| 15 | Klean Haircare | 3 | 2.2% |
| 16 | mizseishower.com | 3 | 2.2% |
| 17 | Neiman Marcus | 3 | 2.2% |
| 18 | Saks Fifth Avenue | 3 | 2.2% |
| 19 | Evereden | 2 | 1.4% |
| 20 | lgbeauty.com | 2 | 1.4% |
| 21 | Sephora | 2 | 1.4% |
| 22 | The Big Silk | 2 | 1.4% |
| 23 | top5best.com | 2 | 1.4% |
| 24 | Cedar Lane Salon | 1 | 0.7% |
| 25 | dermatologist-reviews.com | 1 | 0.7% |
9 more advertisers shared the other 9 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 113 | 81.9% |
| Shopping ad (product name and price) | 25 | 18.1% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- L'ange HairText ad
Hair Care, Holiday Price
Shown 21 times
- Jolie Skin CompanyText ad
Clinically Proven Results
Shown 14 times
- Living LibationsText ad
Wholesome Hair Care
Shown 11 times
- DESIGNME HAIR USAText ad
Dry Shampoo That Actually Works
Shown 8 times
- Shop Sunday SchoolText ad
Mason Pearson Brushes Are Back in Stock
Shown 6 times
- ElchimText ad
Elchim Official Hair Tools
Shown 5 times
- hygienelab.comShopping ad
Shampoo
$36
Shown 4 times
- Feel ConfidentText ad
Fine Hair, Fuller Look
Shown 3 times
- HairstoryText ad
GLP-1 causing hair shedding?
Shown 3 times
- Keratin Salon DirectText ad
Smoother, Softer Hair for Months
Shown 3 times
- Hainsworth & Co.Text ad
Signature Blowout
Shown 3 times
- temu.comShopping ad
Purple Hair Dye Shampoo, Suitable For Blonde, Silvery, And Gray Hair - Anti-yellowing Effect Removes Yellow And Copper Tones In Dyed And…
$20.64
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “is olaplex no 4 or redken acidic bonding concentrate better for bleached hair that feels gummy”, after the follow-up message, ChatGPT showed an ad from Shop Sunday School.
Text ad: “Mason Pearson Brushes Are Back in Stock”
Comparison question · Oct 4, 02:00 ET
In a conversation that began “is olaplex no 4 worth it if i don't bleach my hair but use heat a lot”, after the follow-up message, ChatGPT showed an ad from L'ange Hair.
Text ad: “Meet Curl Crush”
Worth it question · Oct 3, 23:13 ET
In a conversation that began “herbal essences vs garnier fructis”, after the follow-up message, ChatGPT showed an ad from Jolie Skin Company.
Text ad: “Clinically Proven Results”
Comparison question · Oct 3, 23:05 ET
In a conversation that began “We have really hard water and my hair feels heavy and coated no matter what, what shampoo or routine fixes that?”, after the follow-up message, ChatGPT showed an ad from top5best.com.
Shopping ad: Top 5 Best shampoo for hard well water · $38
Long scenario question · Oct 3, 23:32 ET
In a conversation that began “shampoo”, after the follow-up message, ChatGPT showed an ad from Neiman Marcus.
Text ad: “Best-Selling Beauty”
Short search question · Oct 4, 01:18 ET
In a conversation that began “best shampoo for swimmers”, after the follow-up message, ChatGPT showed an ad from hygienelab.com.
Shopping ad: Shampoo · $36
Best for question · Oct 4, 04:35 ET
In a conversation that began “i just went platinum blonde and my hair feels fragile, what shampoo and conditioner should I use to keep it soft and bright?”, after the follow-up message, ChatGPT showed an ad from Groupon.
Shopping ad: Groupon Deals Near You · $43.99
Long scenario question · Oct 3, 23:50 ET
In a conversation that began “dry shampoo”, after the follow-up message, ChatGPT showed an ad from The Big Silk.
Text ad: “Hollywood's Winter Hair Hack - Silk Lined Beanie”
Short search question · Oct 3, 23:28 ET
In a conversation that began “is it cheaper to buy pureology on amazon or is it fake there”, after the follow-up message, ChatGPT showed an ad from Saks Fifth Avenue.
Shopping ad: Hair Rituel Color Perfecting Shampoo · $85
Price question · Oct 3, 22:58 ET
In a conversation that began “is it worth buying shampoo and conditioner from the same line or can i mix brands”, after the follow-up message, ChatGPT showed an ad from Faire Wholesale.
Text ad: “Buy wholesale from over 100,000 brands”
Worth it question · Oct 4, 00:48 ET
In a conversation that began “how to choose a shampoo for my hair type”, after the follow-up message, ChatGPT showed an ad from Hairstory.
Text ad: “GLP-1 causing hair shedding?”
Fix or choose question · Oct 4, 02:49 ET
In a conversation that began “best shampoo for an oily scalp and dry ends”, after the follow-up message, ChatGPT showed an ad from DESIGNME HAIR USA.
Text ad: “Dry Shampoo That Actually Works”
Best for question · Oct 4, 01:51 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 21.7% |
| Comparison | 20 | 14.5% |
| Fix or choose | 17 | 12.3% |
| Price | 21 | 15.2% |
| Long scenario | 20 | 14.5% |
| Short search | 16 | 11.6% |
| Worth it | 14 | 10.1% |
More in Beauty & Personal Care
Other Beauty & Personal Care topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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