Consumer Electronics

Turntables and Audio ads in ChatGPT

Ads shown in ChatGPT conversations about Turntables and Audio. We recorded 158 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 145 ads from 26 advertisers. Most often shown: American Musical Supply, bestbuy.com and temu.com.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

158
conversations recorded
145
ads shown
26
advertisers
38%
shopping ads

Advertisers shown in Turntables and Audio conversations

top 25 of 26

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 145 shown ads.

#AdvertiserWebsiteAds shownShare
1American Musical Supplyamericanmusical.com4027.6%
2bestbuy.combestbuy.com1812.4%
3Bloom Audiobloomaudio.com1711.7%
4temu.comtemu.com1711.7%
5SVS—149.7%
6Guitar Center—106.9%
7Simple Wood Goodssimplewoodgoods.com53.4%
8orangehardwares.comorangehardwares.com32.1%
9kellards.comkellards.com21.4%
10top5best.comtop5best.com21.4%
11Wayfairwayfair.com21.4%
12Ashleyashleyfurniture.com10.7%
13crutchfield.comcrutchfield.com10.7%
14Full Compassfullcompass.com10.7%
15Groupongroupon.com10.7%
16IDJNOWidjnow.com10.7%
17iSonicisonicinc.com10.7%
18Nordstromnordstrom.com10.7%
19Pottery Barnpotterybarn.com10.7%
20quickshipelectronicsquickshipelectronics.com10.7%
21Snap Studiosnapstudio.com10.7%
22soundbrenner.comsoundbrenner.com10.7%
23Targettarget.com10.7%
24Turtle Beachturtlebeach.com10.7%
25Turtlebox Audioturtleboxaudio.com10.7%

1 more advertisers shared the other 1 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)9062.1%
Shopping ad (product name and price)5537.9%

Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • American Musical SupplyText ad

    DJ Turntables

    Shown 23 times

  • Bloom AudioText ad

    Shop the best DAPs

    Shown 12 times

  • Simple Wood GoodsText ad

    Modular Vinyl Storage, Built to Grow

    Shown 5 times

  • bestbuy.comShopping ad

    JBL - Stage2 250B 2-Way 5.25-inch (130mm) Bookshelf Loudspeaker - Pair - Latte

    $439.95

    Shown 4 times

  • SVSText ad

    Prime Wireless Pro SoundBase

    Shown 4 times

  • Guitar CenterText ad

    ART DJ Pre II Phono Preamp

    Shown 3 times

  • temu.comShopping ad

    Turntable, Record Player, Out Audio Wireless, Vintage Turntable For Vinyl Records, Belt-driven Turntable, Pre Ampufier, 33 Or , Rca Line…

    $182.69

    Shown 2 times

  • Snap StudioText ad

    Reduce Room Echo

    Shown 1 time

  • Turtle BeachText ad

    Stealth Pro II - Flagship Audio, Ultimate Comfort

    Shown 1 time

  • AshleyShopping ad

    Crosley Furniture Arden 52" Record Player Cabinet, Black by Ashley

    $303.99

    Shown 1 time

  • quickshipelectronicsText ad

    Open-Box Tech Deals

    Shown 1 time

  • IDJNOWText ad

    Build Your Perfect Setup

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “is an av receiver worth it over a soundbar for movies and music in a living room”, after the follow-up message, ChatGPT showed an ad from temu.com.

    Shopping ad: Ultimea 3-way Bookshelf Speakers, 70w Rms Home Stereo Speakers With 5.25" Woofer, Wireless 6.0 & , Arc/optical/rca/usb… · $196.73

    Worth it question · Oct 4, 00:31 ET

  2. In a conversation that began “best av receiver for a ps5 setup with 8k passthrough and dolby atmos”, after the follow-up message, ChatGPT showed an ad from Turtle Beach.

    Text ad: “Stealth Pro II - Flagship Audio, Ultimate Comfort”

    Best for question · Oct 4, 00:25 ET

  3. In a conversation that began “best wifi streamer for adding spotify connect and airplay to my old stereo receiver”, after the follow-up message, ChatGPT showed an ad from Bloom Audio.

    Text ad: “Shop the best DAPs”

    Best for question · Oct 4, 04:44 ET

  4. In a conversation that began “my new turntable sounds quiet and thin through my speakers, do i need a preamp or something else”, after the follow-up message, ChatGPT showed an ad from American Musical Supply.

    Text ad: “Live Sound Mixers”

    Fix or choose question · Oct 4, 04:52 ET

  5. In a conversation that began “how to choose speakers that match my amplifier's power and impedance”, after the follow-up message, ChatGPT showed an ad from SVS.

    Text ad: “Ultra Bookshelf”

    Fix or choose question · Oct 4, 03:50 ET

  6. In a conversation that began “pro-ject debut carbon evo vs rega planar 1”, after the follow-up message, ChatGPT showed an ad from kellards.com.

    Shopping ad: ART Precision Phono Preamp for Turntables · $79.99

    Comparison question · Oct 4, 00:21 ET

  7. In a conversation that began “i live in a small apartment and want a stereo setup for vinyl and spotify that won't take over the room, what would you suggest”, after the follow-up message, ChatGPT showed an ad from Simple Wood Goods.

    Text ad: “Modular Vinyl Storage, Built to Grow”

    Long scenario question · Oct 4, 04:18 ET

  8. In a conversation that began “my turntable setup sounds muddy and i suspect my cheap speakers, what's the best upgrade for around $400”, after the follow-up message, ChatGPT showed an ad from bestbuy.com.

    Shopping ad: JBL - Stage2 250B 2-Way 5.25-inch (130mm) Bookshelf Loudspeaker - Pair - Latte · $439.95

    Long scenario question · Oct 4, 05:28 ET

  9. In a conversation that began “best phono preamp for a beginner turntable under $200”, after the follow-up message, ChatGPT showed an ad from Guitar Center.

    Text ad: “ART DJ Pre II Phono Preamp”

    Best for question · Oct 4, 05:46 ET

  10. In a conversation that began “best record player for protecting my records unlike the cheap suitcase ones”, after the follow-up message, ChatGPT showed an ad from top5best.com.

    Shopping ad: Top 5 Best Turntables For Vinyl Records · $39.99

    Best for question · Oct 4, 05:49 ET

  11. In a conversation that began “are vintage receivers worth it”, after the follow-up message, ChatGPT showed an ad from Bloom Audio.

    Text ad: “Shop the best DAPs”

    Worth it question · Oct 4, 03:48 ET

  12. In a conversation that began “is a separate dac worth it if i only listen to spotify on my laptop”, after the follow-up message, ChatGPT showed an ad from Bloom Audio.

    Text ad: “Shop the best DAPs”

    Worth it question · Oct 4, 00:23 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
383725.5%
Comparison
one product or service against another, or alternatives
232215.2%
Price
what something costs or where to buy it cheaply
231913.1%
Fix or choose
a problem to fix, or a choice to make
221711.7%
Long scenario
a personal situation in a sentence or two
222215.2%
Short search
a few words, like a search box
15139.0%
Worth it
whether something is worth buying or switching to
151510.3%

More in Consumer Electronics

Other Consumer Electronics topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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