Locksmiths ads in ChatGPT
Ads shown in ChatGPT conversations about Locksmiths. We recorded 145 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 142 ads from 42 advertisers. Most often shown: DK Hardware, SimpliSafe and daltonlocks.com.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Locksmiths conversations
top 25 of 42Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 142 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | DK Hardware | 41 | 28.9% |
| 2 | SimpliSafe | 12 | 8.5% |
| 3 | daltonlocks.com | 10 | 7.0% |
| 4 | Thumbtack | 9 | 6.3% |
| 5 | Angi | 5 | 3.5% |
| 6 | AMAROK | 4 | 2.8% |
| 7 | CRV Surveillance | 4 | 2.8% |
| 8 | Jotform | 4 | 2.8% |
| 9 | OnCall Locksmith | 4 | 2.8% |
| 10 | The Hidden Door Store | 4 | 2.8% |
| 11 | Cervantes Garage Door Services | 3 | 2.1% |
| 12 | Gardaworld | 3 | 2.1% |
| 13 | Jefferson locksmith | 3 | 2.1% |
| 14 | Taskrabbit | 3 | 2.1% |
| 15 | allcomputerresources.com | 2 | 1.4% |
| 16 | Energy Home Improvements | 2 | 1.4% |
| 17 | KEY4 | 2 | 1.4% |
| 18 | Liberty Mutual Insurance | 2 | 1.4% |
| 19 | Ring | 2 | 1.4% |
| 20 | Advance Auto Parts | 1 | 0.7% |
| 21 | americansgaragedoors.com | 1 | 0.7% |
| 22 | ankmar.com | 1 | 0.7% |
| 23 | Boss Security Screens | 1 | 0.7% |
| 24 | choosecharlie.com | 1 | 0.7% |
| 25 | ClarityCheck | 1 | 0.7% |
17 more advertisers shared the other 17 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 111 | 78.2% |
| Shopping ad (product name and price) | 31 | 21.8% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- DK HardwareText ad
Shop DK Hardware For All Your Hardware Needs
Shown 13 times
- daltonlocks.comText ad
Dalton Smart Locks
Smart Locks for Every Door in Your Home
Shown 9 times
- SimpliSafeText ad
24/7 emergency dispatch
Shown 8 times
- ThumbtackText ad
Top-Rated Local Pros
Shown 6 times
- AngiText ad
Find a Local Handyman
Shown 5 times
- Cervantes Garage Door ServicesText ad
Cervantes Garage Door Services
Shown 3 times
- The Hidden Door StoreText ad
Armored Security & Panic Room Doors
Shown 3 times
- CRV SurveillanceText ad
Modern Security technology without the complexity
Shown 3 times
- Energy Home ImprovementsText ad
Looking for a Local Door Company?
Shown 2 times
- GardaworldText ad
GardaWorld - The proven alternative to security
Shown 2 times
- Jefferson locksmithText ad
Highest Rated Locksmith
Shown 2 times
- TaskrabbitText ad
Taskers Available Same Day
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “replacing a broken lock myself vs calling a locksmith when the key snapped inside”, after the follow-up message, ChatGPT showed an ad from The Hidden Door Store.
Text ad: “Armored Security & Panic Room Doors”
Comparison question · Oct 4, 04:06 ET
In a conversation that began “what should i ask a locksmith before letting them change the locks on my home”, after the follow-up message, ChatGPT showed an ad from Energy Home Improvements.
Text ad: “Looking for a Local Door Company?”
Fix or choose question · Oct 4, 03:33 ET
In a conversation that began “best locksmith near me to rekey all the locks on a house we just bought so they use one key”, after the follow-up message, ChatGPT showed an ad from DK Hardware.
Text ad: “Shop DK Hardware For All Your Hardware Needs”
Best for question · Oct 4, 04:39 ET
In a conversation that began “a locksmith from google ads vs one recommended on nextdoor, which is less likely to scam me”, after the follow-up message, ChatGPT showed an ad from Thumbtack.
Text ad: “Book a Local Pro Today”
Comparison question · Oct 4, 00:20 ET
In a conversation that began “my key turns but the deadbolt won't retract and i'm stuck outside, what are my options”, after the follow-up message, ChatGPT showed an ad from daltonlocks.com.
Text ad: “Smart Locks for Every Door in Your Home”
Fix or choose question · Oct 4, 01:37 ET
In a conversation that began “best locksmith in austin that does both residential lockouts and car key fob programming”, after the follow-up message, ChatGPT showed an ad from Taskrabbit.
Text ad: “Taskers Available Same Day”
Best for question · Oct 4, 01:58 ET
In a conversation that began “the locksmith quoted $39 on the phone but charged $280 after unlocking my door, is that legal”, after the follow-up message, ChatGPT showed an ad from choosecharlie.com.
Text ad: “No Fee Unless We Win - Get Your Free Consultation!”
Price question · Oct 4, 04:55 ET
In a conversation that began “is a locksmith worth it for car keys”, after the follow-up message, ChatGPT showed an ad from allcomputerresources.com.
Shopping ad: Programmed Keys (2 Keys) · $60
Worth it question · Oct 4, 03:56 ET
In a conversation that began “cost to change locks on a house”, after the follow-up message, ChatGPT showed an ad from tricountyhomesolutions.com.
Text ad: “Impact Windows & Doors in Florida | Tri-County”
Price question · Oct 4, 04:09 ET
In a conversation that began “keypad locks on all doors vs keeping regular keys for a short term rental property”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Airbnb Check-In / Check-Out Policies Form”
Comparison question · Oct 4, 02:43 ET
In a conversation that began “i'm locked out of my house with my phone dying and it's late at night, how do i find a legit locksmith fast”, after the follow-up message, ChatGPT showed an ad from SimpliSafe.
Text ad: “24/7 emergency dispatch”
Fix or choose question · Oct 4, 02:51 ET
In a conversation that began “our smart lock at our house in raleigh stopped connecting to the app and the keypad is dead, how do we get in and who fixes it”, after the follow-up message, ChatGPT showed an ad from DK Hardware.
Text ad: “Shop DK Hardware For All Your Hardware Needs”
Long scenario question · Oct 4, 04:14 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 21.1% |
| Comparison | 22 | 15.5% |
| Price | 22 | 15.5% |
| Fix or choose | 20 | 14.1% |
| Long scenario | 22 | 15.5% |
| Short search | 14 | 9.9% |
| Worth it | 12 | 8.5% |
More in Local Home Services
Other Local Home Services topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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