Insurance

Insurance Claims ads in ChatGPT

Ads shown in ChatGPT conversations about Insurance Claims. We recorded 140 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 133 ads from 38 advertisers. Most often shown: EverQuote, GEICO and The Zebra.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

140
conversations recorded
133
ads shown
38
advertisers
0%
shopping ads

Advertisers shown in Insurance Claims conversations

top 25 of 38

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 133 shown ads.

#AdvertiserWebsiteAds shownShare
1EverQuoteeverquote.com5742.9%
2GEICOgeico.com1914.3%
3The Zebrathezebra.com86.0%
4forthepeople.comforthepeople.com43.0%
5Rocket Lawyerrocketlawyer.com43.0%
6claimmvanow.comclaimmvanow.com32.3%
7Nerdwalletnerdwallet.com32.3%
8choosecharlie.comchoosecharlie.com21.5%
9Shapiro Law Teamshapirolawaz.com21.5%
10Spot Pet Insurancespotpet.com21.5%
11TopDog Lawtopdoglaw.com21.5%
12Allied Roofing Solutionsalliedroofingsolutions.com10.8%
13AutoInsurance.comautoinsurance.com10.8%
14Black Diamond Claims Solutionsblackdiamondclaimssolutions.com10.8%
15CarMaxcarmax.com10.8%
16Clarion Claims Groupclarionclaims.com10.8%
17Coastal Insurance Solutionscoastalinsurancesolution.com10.8%
18Crediblecredible.com10.8%
19gunnerroofing.comgunnerroofing.com10.8%
20Harris Personal Injury Lawyersharrispersonalinjury.com10.8%
21Harvest Insurance Agencyharvest.insure10.8%
22HouseHawk Inspectionshousehawkinspections.com10.8%
23Jerry—10.8%
24Johns Law Groupjohnslawgroup.com10.8%
25joinadvocate.comjoinadvocate.com10.8%

13 more advertisers shared the other 13 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)133100.0%
Shopping ad (product name and price)00.0%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • EverQuoteText ad

    No-fault insurance

    Shown 23 times

  • GEICOText ad

    GEICO Offers Convenient Claims and Repairs

    Shown 8 times

  • Rocket LawyerText ad

    Connect with Attorneys

    Shown 3 times

  • NerdwalletText ad

    Compare Car Insurance

    Shown 3 times

  • TopDog LawText ad

    See What Your Case May Be Worth

    Shown 2 times

  • choosecharlie.comText ad

    Law Offices of Charles N Therman LTD

    No Fee Unless We Win - Get Your Free Consultation!

    Shown 2 times

  • The ZebraText ad

    Stop Overpaying on Insurance

    Shown 2 times

  • Spot Pet InsuranceText ad

    Forbes 5-Star Pet Insurance

    Shown 2 times

  • claimmvanow.comText ad

    Innovatech Solutions LLC

    Got an Accident Offer? Talk to an Attorney First

    Shown 2 times

  • Shapiro Law TeamText ad

    Talk to a Real Attorney

    Shown 1 time

  • Allied Roofing SolutionsText ad

    $1000 Off Roof Replacement

    Shown 1 time

  • Legacy Roofing NowText ad

    Get A Quote Online Today | Legacy Roofing

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “my insurer denied my roof claim saying it was wear and tear, how do i fight it and should i switch companies”, after the follow-up message, ChatGPT showed an ad from Allied Roofing Solutions.

    Text ad: “$1000 Off Roof Replacement”

    Fix or choose question · Oct 4, 00:47 ET

  2. In a conversation that began “best insurer for claims if i want a local adjuster instead of a call center”, after the follow-up message, ChatGPT showed an ad from GEICO.

    Text ad: “GEICO Offers Convenient Claims and Repairs”

    Best for question · Oct 4, 03:55 ET

  3. In a conversation that began “after a bad claims experience, how do i research which insurance companies actually treat customers well”, after the follow-up message, ChatGPT showed an ad from EverQuote.

    Text ad: “No-fault insurance”

    Fix or choose question · Oct 4, 02:32 ET

  4. In a conversation that began “how much is a typical hail roof claim payout in texas for a 2,500 square foot house”, after the follow-up message, ChatGPT showed an ad from Peak Roofing and Exteriors.

    Text ad: “Hail Damage? Get Your Roof Checked”

    Price question · Oct 4, 00:07 ET

  5. In a conversation that began “my pet insurance claim for a 3,000 dollar emergency visit took 45 days in Oregon, which pet insurers reimburse the fastest?”, after the follow-up message, ChatGPT showed an ad from Spot Pet Insurance.

    Text ad: “Forbes 5-Star Pet Insurance”

    Long scenario question · Oct 4, 01:59 ET

  6. In a conversation that began “is a public adjuster worth the fee for a 60k water damage claim”, after the follow-up message, ChatGPT showed an ad from Credible.

    Text ad: “Repairs Or Renovations”

    Worth it question · Oct 4, 02:54 ET

  7. In a conversation that began “our house in Fort Myers was damaged in the hurricane and the insurer offered way too little, should we hire a public adjuster?”, after the follow-up message, ChatGPT showed an ad from Black Diamond Claims Solutions.

    Text ad: “Your Home Insurance will cover it:”

    Long scenario question · Oct 4, 03:24 ET

  8. In a conversation that began “how do i decide whether to hire a public adjuster for a large fire claim at my house”, after the follow-up message, ChatGPT showed an ad from Clarion Claims Group.

    Text ad: “Denied Claim Help”

    Fix or choose question · Oct 4, 02:53 ET

  9. In a conversation that began “after my accident in Virginia my car was repaired with aftermarket parts I didn't want, which insurers guarantee OEM parts?”, after the follow-up message, ChatGPT showed an ad from AutoInsurance.com.

    Text ad: “Top 5 Auto Insurance Companies 2026”

    Long scenario question · Oct 4, 03:09 ET

  10. In a conversation that began “my home claim has been open four months with no payment, what can i do and which insurers handle claims better”, after the follow-up message, ChatGPT showed an ad from GEICO.

    Text ad: “GEICO by Dan Ordaz”

    Fix or choose question · Oct 4, 03:22 ET

  11. In a conversation that began “how much do adjusters pay for hail damage”, after the follow-up message, ChatGPT showed an ad from EverQuote.

    Text ad: “Insurance near you”

    Price question · Oct 4, 00:48 ET

  12. In a conversation that began “which handles water damage claims better, travelers or liberty mutual”, after the follow-up message, ChatGPT showed an ad from EverQuote.

    Text ad: “Insurance near you”

    Comparison question · Oct 4, 03:51 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
282821.1%
Comparison
one product or service against another, or alternatives
212015.0%
Price
what something costs or where to buy it cheaply
212015.0%
Fix or choose
a problem to fix, or a choice to make
211813.5%
Long scenario
a personal situation in a sentence or two
211914.3%
Short search
a few words, like a search box
141410.5%
Worth it
whether something is worth buying or switching to
141410.5%

More in Insurance

Other Insurance topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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