Insurance

Electronics Protection Plans ads in ChatGPT

Ads shown in ChatGPT conversations about Electronics Protection Plans. We recorded 139 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 135 ads from 53 advertisers. Most often shown: JB Warranties, Forbes and Lemonade.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

139
conversations recorded
135
ads shown
53
advertisers
11%
shopping ads

Advertisers shown in Electronics Protection Plans conversations

top 25 of 53

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 135 shown ads.

#AdvertiserWebsiteAds shownShare
1JB Warrantiesjbwarranties.com2115.6%
2Forbesforbes.com1410.4%
3Lemonadelemonade.com128.9%
4Bitdefenderbitdefender.com64.4%
5iBenzeribenzer.com53.7%
6Jotformjotform.com53.7%
7orangehardwares.comorangehardwares.com43.0%
8pchelpsoft.compchelpsoft.com43.0%
9Clinton Alford Insurance Agencyalfordinsurance.agency32.2%
10consumeraffairs.comconsumeraffairs.com32.2%
11Event Helpertheeventhelper.com32.2%
12quickshipelectronicsquickshipelectronics.com32.2%
13AT&T Mobilityatt.com21.5%
14Falcon Northwest Computer Systemsfalcon-nw.com21.5%
15Get Endurance Warrantygetendurancewarranty.com21.5%
16getjubileetv.comgetjubileetv.com21.5%
17Miles ITmilesit.com21.5%
18MPBmpb.com21.5%
19Nerdwalletnerdwallet.com21.5%
20nextinsurance.comnextinsurance.com21.5%
21Park Ave Applianceparkaveappliance.com21.5%
22SimpliSafesimplisafe.com21.5%
23SoftwareCWsoftwarecw.com21.5%
24800insure.com800insure.com10.7%
25Allianz—10.7%

28 more advertisers shared the other 28 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)12088.9%
Shopping ad (product name and price)1511.1%

Shopping ads include 2 ads that our export labels as text ads but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • JB WarrantiesText ad

    Online Plan Signup

    Shown 11 times

  • LemonadeText ad

    Award-Winning Coverage

    Shown 9 times

  • ForbesText ad

    Top 10 Home Warranty of 2026

    Shown 7 times

  • iBenzerText ad

    Hexpact MacBook Cases

    Shown 5 times

  • pchelpsoft.comText ad

    PC Cleaner - Avanquest Software

    Need to Fix Your Computer?

    Shown 3 times

  • Clinton Alford Insurance AgencyText ad

    Commercial Liability

    Shown 3 times

  • BitdefenderText ad

    Trusted by Millions Worldwide

    Shown 3 times

  • quickshipelectronicsText ad

    Open-Box Tech Deals

    Shown 3 times

  • Event HelperText ad

    Single Day Event Insurance

    Shown 3 times

  • Get Endurance WarrantyText ad

    Extended Auto Protection

    Shown 2 times

  • getjubileetv.comShopping ad

    JubileeTV Membership — Monthly

    $39

    Shown 2 times

  • Miles ITText ad

    Looking for a Top-Rated IT Company?

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “I run a small video production company in Austin with 50k in gear, what business equipment insurance should we buy?”, after the follow-up message, ChatGPT showed an ad from Harness Insure.

    Text ad: “Insurance Built for Contractors”

    Long scenario question · Oct 4, 04:12 ET

  2. In a conversation that began “my Best Buy checkout guy pushed Geek Squad protection on a new 1,500 dollar laptop, I'm in Ohio, is it worth it or are there better options?”, after the follow-up message, ChatGPT showed an ad from Lemonade.

    Text ad: “Award-Winning Coverage”

    Long scenario question · Oct 4, 04:56 ET

  3. In a conversation that began “my gaming pc died after 14 months and the parts warranties are a mess, what coverage should i get next time”, after the follow-up message, ChatGPT showed an ad from MAINGEAR.

    Text ad: “Priced A 5090 Lately?”

    Fix or choose question · Oct 4, 03:11 ET

  4. In a conversation that began “is a tv extended warranty worth it”, after the follow-up message, ChatGPT showed an ad from getjubileetv.com.

    Shopping ad: JubileeTV Membership — Monthly · $39

    Worth it question · Oct 4, 02:23 ET

  5. In a conversation that began “my camera gear was stolen from my car at a shoot, does homeowners cover it or do i need a separate policy”, after the follow-up message, ChatGPT showed an ad from EverQuote.

    Text ad: “Insurance near you”

    Fix or choose question · Oct 4, 05:49 ET

  6. In a conversation that began “alternatives to squaretrade warranty”, after the follow-up message, ChatGPT showed an ad from top5best.com.

    Shopping ad: Top 5 Best Electronic Equipment Warranties · $1

    Comparison question · Oct 4, 01:27 ET

  7. In a conversation that began “how much is a 3 year protection plan on a 1,500 dollar laptop with accidental damage”, after the follow-up message, ChatGPT showed an ad from Bitdefender.

    Text ad: “Trusted by Millions Worldwide”

    Price question · Oct 4, 01:00 ET

  8. In a conversation that began “is an appliance extended warranty worth it on a new 2,000 dollar refrigerator”, after the follow-up message, ChatGPT showed an ad from Forbes.

    Text ad: “Top 10 Home Warranty of 2026.”

    Worth it question · Oct 4, 05:05 ET

  9. In a conversation that began “best tv protection plan”, after the follow-up message, ChatGPT showed an ad from JB Warranties.

    Text ad: “Online Plan Signup”

    Best for question · Oct 4, 04:36 ET

  10. In a conversation that began “best insurance for 15k of camera gear for a freelance wedding photographer”, after the follow-up message, ChatGPT showed an ad from Event Helper.

    Text ad: “Single Day Event Insurance”

    Best for question · Oct 4, 00:28 ET

  11. In a conversation that began “i have a dozen devices in my house, how do i choose between one whole home plan and separate warranties”, after the follow-up message, ChatGPT showed an ad from consumeraffairs.com.

    Text ad: “Home Warranty Coverage”

    Fix or choose question · Oct 4, 05:12 ET

  12. In a conversation that began “is it worth buying a protection plan for a gaming console that's already two years old”, after the follow-up message, ChatGPT showed an ad from quickshipelectronics.

    Text ad: “Open-Box Tech Deals”

    Worth it question · Oct 4, 03:04 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
282820.7%
Comparison
one product or service against another, or alternatives
212014.8%
Price
what something costs or where to buy it cheaply
212115.6%
Long scenario
a personal situation in a sentence or two
212014.8%
Fix or choose
a problem to fix, or a choice to make
201813.3%
Short search
a few words, like a search box
141410.4%
Worth it
whether something is worth buying or switching to
141410.4%

More in Insurance

Other Insurance topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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