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rocketer.com ads in ChatGPT

In our capture of logged-out ChatGPT, 41 ads from rocketer.com appeared on screen (all text ads), in 4 distinct ad copies across 2 industries and 6 topics. Each one appeared after our follow-up message asking for a sponsored ad.

rocketer.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
41
distinct ad copies
4
industries
2
topics
6

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where rocketer.com advertised, not how often ChatGPT shows its ads.

Ad copies

rocketer.com ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

4 ad copies

  • Bankers Life & Casualty CompanySponsored

    Compare Medigap Plans

    Text ad · shown 32 times

    Questions it appeared after

    1. “medicare plan comparison”Medicare Plans · Oct 3, 11:10 pm ET
    2. “ppo vs hmo health insurance”Health Insurance Marketplace · Oct 3, 11:14 pm ET
    3. “my plan g premium went up 18 percent this year, should i shop for a new medigap company or stay put”Medicare Plans · Oct 3, 11:19 pm ET
    4. “plan g vs high deductible plan g”Medicare Plans · Oct 3, 11:19 pm ET
    5. “how much does medigap plan g cost for a 65 year old woman in north carolina”Medicare Plans · Oct 3, 11:20 pm ET

    +27 more conversations with this ad copy

  • Bankers Life & Casualty CompanySponsored

    Compare Life Insurance Rates

    Text ad · shown 4 times

    Questions it appeared after

    1. “how much does indexed universal life cost per month for 1 million in coverage”Life Insurance · Oct 3, 10:29 pm ET
    2. “final expense application denied what now”Final Expense Insurance · Oct 3, 11:21 pm ET

    +2 more conversations with this ad copy

  • Bankers Life & Casualty CompanySponsored

    Free Life Insurance Quote

    Text ad · shown 4 times

    Questions it appeared after

    1. “I'm a 33 year old police officer in Chicago and want coverage beyond my department policy, which life insurers handle risky jobs well?”Life Insurance · Oct 3, 10:42 pm ET

    +3 more conversations with this ad copy

  • Bankers Life & Casualty CompanySponsored

    Bankers Life Has You Covered

    Text ad · shown 1 time

    Questions it appeared after

    1. “mutual of omaha vs transamerica for a 70 year old woman wanting 100k whole life”Senior Life Insurance · Oct 4, 5:43 am ET
Where it showed

Where rocketer.com ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where rocketer.com’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Long Term What?25 ads shown5 shared topicsNew York Life230 ads shown5 shared topicsEverQuote1,002 ads shown5 shared topicsgoreadyinsurance.com57 ads shown2 shared topicsGeneral Medicine25 ads shown2 shared topicsThe Zebra495 ads shown5 shared topicsMedicare Genius17 ads shown3 shared topicsCoverSavvy Insurance28 ads shown4 shared topicsZander Insurance Agency15 ads shown4 shared topicsNerdwallet1,442 ads shown5 shared topicsEthos Technologies113 ads shown3 shared topicsJotform3,005 ads shown4 shared topicsNOW Insurance Services154 ads shown4 shared topicsWiserAdvisor71 ads shown3 shared topicssunhealthflorida.com29 ads shown2 shared topicsQuoteWizard14 ads shown4 shared topicsAllianz373 ads shown2 shared topicsSoFi845 ads shown3 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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