Small Business Tools

Gym & Studio Software ads in ChatGPT

Ads shown in ChatGPT conversations about Gym & Studio Software. We recorded 145 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 144 ads from 29 advertisers. Most often shown: ClassPass Partners, Jotform and Daxko.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

145
conversations recorded
144
ads shown
29
advertisers
1%
shopping ads

Advertisers shown in Gym & Studio Software conversations

top 25 of 29

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 144 shown ads.

#AdvertiserWebsiteAds shownShare
1ClassPass Partnersclasspass.com6343.8%
2Jotformjotform.com3121.5%
3Daxkodaxko.com117.6%
4TeamUpgoteamup.com53.5%
5bsportbsport.io32.1%
6hisawyer.comhisawyer.com32.1%
7joinblvd.comjoinblvd.com32.1%
8Mindbodymindbodyonline.com32.1%
9CLOUDFITcloudfit.tv21.4%
10Capterracapterra.com10.7%
11Cin7 Americascin7.com10.7%
12CogniAgentcogniagent.ai10.7%
13Constant Contactconstantcontact.com10.7%
14Eventbriteeventbrite.com10.7%
15Freedom Practice Coachingfreedompracticecoaching.com10.7%
16HighLevelgohighlevel.com10.7%
17ICUC/iProspect Moderation Servicesicuc.social10.7%
18inoRaininorain.com10.7%
19liveplan.comliveplan.com10.7%
20nasm.orgnasm.org10.7%
21Netchexnetchex.com10.7%
22orangehardwares.comorangehardwares.com10.7%
23Papierpapier.com10.7%
24personalhour.compersonalhour.com10.7%
25runna.comrunna.com10.7%

4 more advertisers shared the other 4 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)14298.6%
Shopping ad (product name and price)21.4%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • ClassPass PartnersText ad

    Reach New Fitness Customers

    Shown 25 times

  • JotformText ad

    Gym Membership Form

    Shown 7 times

  • DaxkoText ad

    Built for YMCAs

    Shown 7 times

  • TeamUpText ad

    #1 Fitness Management Software

    Shown 5 times

  • bsportText ad

    Studio software built for boutique fitness

    Shown 3 times

  • hisawyer.comText ad

    Sawyer For Business

    #1 Activity Management Software

    Shown 3 times

  • joinblvd.comText ad

    Boulevard Labs, Inc.

    Run Your Spa Beautifully

    Shown 2 times

  • CLOUDFITText ad

    One Workout Standard. Every Location.

    Shown 2 times

  • runna.comText ad

    The Run Buddy Ltd.

    Make Your Week Work

    Shown 1 time

  • inoRainText ad

    Launch Your Own Branded Streaming Platform

    Shown 1 time

  • MindbodyText ad

    Run your fitness studio

    Shown 1 time

  • VistaPrint USText ad

    Fitness board

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “how do i choose studio software if i teach both live classes and on demand videos”, after the follow-up message, ChatGPT showed an ad from inoRain.

    Text ad: “Launch Your Own Branded Streaming Platform”

    Fix or choose question · Oct 4, 04:50 ET

  2. In a conversation that began “how much does a branded gym app cost”, after the follow-up message, ChatGPT showed an ad from ClassPass Partners.

    Text ad: “Reach New Fitness Customers”

    Price question · Oct 3, 23:46 ET

  3. In a conversation that began “best fitness studio software with a branded app”, after the follow-up message, ChatGPT showed an ad from bsport.

    Text ad: “Studio software built for boutique fitness”

    Best for question · Oct 4, 05:30 ET

  4. In a conversation that began “is a branded gym app worth it”, after the follow-up message, ChatGPT showed an ad from Jotform.

    Text ad: “Fitness Weekly Check-In Form”

    Worth it question · Oct 4, 02:06 ET

  5. In a conversation that began “how much does wellnessliving cost per month for a small studio”, after the follow-up message, ChatGPT showed an ad from joinblvd.com.

    Text ad: “Run Your Spa Beautifully”

    Price question · Oct 4, 03:43 ET

  6. In a conversation that began “how to switch from mindbody”, after the follow-up message, ChatGPT showed an ad from Daxko.

    Text ad: “One JCC platform”

    Fix or choose question · Oct 4, 04:07 ET

  7. In a conversation that began “best software for a small crossfit box that wants workout tracking and billing together”, after the follow-up message, ChatGPT showed an ad from Wellhub.

    Text ad: “Get New Gym Members for Free”

    Best for question · Oct 4, 01:09 ET

  8. In a conversation that began “how do i get more members to book through our app instead of texting the front desk”, after the follow-up message, ChatGPT showed an ad from HighLevel.

    Text ad: “HighLevel”

    Fix or choose question · Oct 4, 02:02 ET

  9. In a conversation that began “how much does it cost to switch from mindbody to another studio software”, after the follow-up message, ChatGPT showed an ad from TeamUp.

    Text ad: “#1 Fitness Management Software”

    Price question · Oct 4, 02:20 ET

  10. In a conversation that began “best crossfit gym software”, after the follow-up message, ChatGPT showed an ad from ClassPass Partners.

    Text ad: “Top Fitness Booking Platform”

    Best for question · Oct 4, 02:19 ET

  11. In a conversation that began “how do i set up late cancel fees that members wont hate”, after the follow-up message, ChatGPT showed an ad from Jotform.

    Text ad: “Online Waiver Forms for Coaches”

    Fix or choose question · Oct 4, 03:45 ET

  12. In a conversation that began “abc glofox vs pushpress for a small gym”, after the follow-up message, ChatGPT showed an ad from ClassPass Partners.

    Text ad: “Reach New Fitness Customers”

    Comparison question · Oct 4, 00:14 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.8%
Price
what something costs or where to buy it cheaply
222215.3%
Fix or choose
a problem to fix, or a choice to make
222215.3%
Long scenario
a personal situation in a sentence or two
222215.3%
Comparison
one product or service against another, or alternatives
212114.6%
Short search
a few words, like a search box
14139.0%
Worth it
whether something is worth buying or switching to
14149.7%

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How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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