Personal Finance

Investing Apps ads in ChatGPT

Ads shown in ChatGPT conversations about Investing Apps. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 146 ads from 31 advertisers. Most often shown: SoFi, Robinhood and Cash App.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
146
ads shown
31
advertisers
3%
shopping ads

Advertisers shown in Investing Apps conversations

top 25 of 31

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 146 shown ads.

#AdvertiserWebsiteAds shownShare
1SoFisofi.com4933.6%
2Robinhoodrobinhood.com3826.0%
3Cash Appcash.app96.2%
4Quickenquicken.com64.1%
5Chimechime.com42.7%
6Groupongroupon.com42.7%
7Nerdwalletnerdwallet.com42.7%
8Axos Bankaxosbank.com32.1%
9Fidelity Investmentsfidelity.com32.1%
10Bishop Gold Groupbishopgoldgroup.com21.4%
11Rocket Moneyrocketmoney.com21.4%
12tradingwire.comtradingwire.com21.4%
13WiserAdvisorwiseradvisor.com21.4%
145 Percent Per Week5percentperweek.com10.7%
15Adcashadcash.com10.7%
16alphafunded.comalphafunded.com10.7%
17BestMoneybestmoney.com10.7%
18Capital Groupcapitalgroup.com10.7%
19Cboecboe.com10.7%
20Charles Schwabschwab.com10.7%
21Creative Planningcreativeplanning.com10.7%
22Dow Credit Uniondowcreditunion.org10.7%
23Fisher Investmentsfisherinvestments.com10.7%
24Mercurymercury.com10.7%
25openspacesacademy.comopenspacesacademy.com10.7%

6 more advertisers shared the other 6 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)14297.3%
Shopping ad (product name and price)42.7%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • SoFiText ad

    Investing with SoFi®

    Shown 38 times

  • RobinhoodText ad

    Start Investing Today

    Shown 29 times

  • Cash AppText ad

    Earn On Your Savings

    Shown 4 times

  • ChimeText ad

    Make Your Money Work

    Shown 4 times

  • Axos BankText ad

    Earn up to 5.00% APY*.

    Shown 3 times

  • Bishop Gold GroupText ad

    Free Guide: How Self-Directed IRAs Work

    Shown 2 times

  • QuickenText ad

    Modern Personal Finance

    Shown 2 times

  • tradingwire.comText ad

    Sideways Frequency, LLC

    Stock Alerts & Market Moves, Every Morning

    Shown 2 times

  • Rocket MoneyText ad

    Cancel unwanted subscriptions

    Shown 2 times

  • GrouponShopping ad

    Local Services & Classes in Missouri

    $7.16

    Shown 2 times

  • NerdwalletText ad

    Top Fiduciary Advisors

    Shown 2 times

  • WiserAdvisorText ad

    Plan Your Financial Future

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “is robinhood or schwab better for someone who wants a roth ira and occasional stock picks”, after the follow-up message, ChatGPT showed an ad from Bishop Gold Group.

    Text ad: “Free Guide: How Self-Directed IRAs Work”

    Comparison question · Oct 3, 23:25 ET

  2. In a conversation that began “m1 finance fees and plus cost”, after the follow-up message, ChatGPT showed an ad from SoFi.

    Text ad: “Investing with SoFi®”

    Price question · Oct 4, 03:31 ET

  3. In a conversation that began “are investing apps worth it”, after the follow-up message, ChatGPT showed an ad from Quicken.

    Text ad: “Modern Personal Finance”

    Worth it question · Oct 3, 23:24 ET

  4. In a conversation that began “is robinhood worth it for long term investing or just for trading”, after the follow-up message, ChatGPT showed an ad from Robinhood.

    Text ad: “Start Investing Today”

    Worth it question · Oct 4, 05:44 ET

  5. In a conversation that began “acorns vs a fidelity account with automatic investing, which costs less for $100 a month”, after the follow-up message, ChatGPT showed an ad from Charles Schwab.

    Text ad: “Brokerage Basics”

    Comparison question · Oct 3, 23:33 ET

  6. In a conversation that began “moomoo”, after the follow-up message, ChatGPT showed an ad from Cboe.

    Text ad: “VIX & SPX, Straight From The Source”

    Short search question · Oct 3, 23:29 ET

  7. In a conversation that began “webull deposit not showing up”, after the follow-up message, ChatGPT showed an ad from tradingwire.com.

    Text ad: “Stock Alerts & Market Moves, Every Morning”

    Fix or choose question · Oct 3, 23:02 ET

  8. In a conversation that began “does webull charge fees for depositing or withdrawing money”, after the follow-up message, ChatGPT showed an ad from Dow Credit Union.

    Text ad: “Put Your Benjamins to Work”

    Price question · Oct 4, 01:15 ET

  9. In a conversation that began “my partner keeps losing money day trading on robinhood, what app would encourage more long term investing”, after the follow-up message, ChatGPT showed an ad from Axos Bank.

    Text ad: “Earn up to 5.00% APY*.”

    Long scenario question · Oct 4, 04:52 ET

  10. In a conversation that began “how to choose an investing app”, after the follow-up message, ChatGPT showed an ad from Thrivent Bank.

    Text ad: “Smart Banking Solutions”

    Fix or choose question · Oct 3, 23:19 ET

  11. In a conversation that began “best app for investing spare change”, after the follow-up message, ChatGPT showed an ad from Chime.

    Text ad: “Make Your Money Work”

    Best for question · Oct 3, 22:59 ET

  12. In a conversation that began “I like dividend stocks and want an app that reinvests dividends automatically and shows income projections”, after the follow-up message, ChatGPT showed an ad from Wheel Strategy Options.

    Text ad: “Screen For High Premium Covered Calls & CSPs”

    Long scenario question · Oct 4, 00:11 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.5%
Comparison
one product or service against another, or alternatives
232315.8%
Fix or choose
a problem to fix, or a choice to make
231913.0%
Price
what something costs or where to buy it cheaply
222215.1%
Long scenario
a personal situation in a sentence or two
222215.1%
Short search
a few words, like a search box
151510.3%
Worth it
whether something is worth buying or switching to
151510.3%

More in Personal Finance

Other Personal Finance topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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