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Advertiser

Intuit Quickbooks ads in ChatGPT

In our capture of logged-out ChatGPT, 644 ads from Intuit Quickbooks appeared on screen (all text ads), in 85 distinct ad copies across 10 industries and 81 topics. Each one appeared after our follow-up message asking for a sponsored ad.

intuit.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
644
distinct ad copies
85
industries
10
topics
81

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Intuit Quickbooks advertised, not how often ChatGPT shows its ads.

Ad copies

Intuit Quickbooks ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

top 24 of 85

  • Intuit QuickbooksSponsored

    #1 Rated Accounting App

    Text ad · shown 71 times

    Questions it appeared after

    1. “best expense tracker for a freelancer who wants receipts, mileage and invoices in one app”Expense Tracking · Oct 3, 11:12 pm ET
    2. “what's the cheapest tax software for a self employed person with a schedule c”Tax Software · Oct 3, 11:12 pm ET
    3. “I'm a freelance photographer doing my own bookkeeping in spreadsheets, what simple accounting software would make tax time easier?”Accounting Software · Oct 3, 11:12 pm ET
    4. “expense report app”Expense Management · Oct 3, 11:34 pm ET
    5. “best software for a solo bookkeeper who wants automated reminders, invoicing and a simple client portal”Accounting Practice Management · Oct 4, 11:13 am ET

    +66 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    QuickBooks Lite

    Text ad · shown 48 times

    Questions it appeared after

    1. “cheapest accounting software my cpa will accept”Accounting Software · Oct 3, 11:51 pm ET
    2. “what does turbotax full service cost for a return with self employment income”Tax Preparation Services · Oct 4, 1:07 am ET
    3. “is 1-800accountant worth it for an s corp owner who wants taxes and bookkeeping together”Bookkeeping Services · Oct 4, 2:23 am ET
    4. “best invoicing app for a mobile mechanic who wants to send invoices from the truck”Invoicing & Billing · Oct 4, 2:59 am ET
    5. “freetaxusa vs taxact for a couple filing jointly with itemized deductions”Tax Software · Oct 4, 5:32 am ET

    +43 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Free Invoice Templates

    Text ad · shown 32 times

    Questions it appeared after

    1. “I'm a freelance developer who tracks hours in a spreadsheet, is there an invoicing tool that combines time tracking and billing?”Invoicing Software · Oct 3, 11:05 pm ET
    2. “invoice app”Invoicing & Billing · Oct 3, 11:17 pm ET
    3. “harvest vs freshbooks for an agency that bills by the hour”Invoicing Software · Oct 4, 2:53 am ET
    4. “upwork fees for clients”Freelancer Marketplaces · Oct 4, 3:31 am ET
    5. “should a small plumbing company pay for housecall pro or just use quickbooks and google calendar”Field Service · Oct 4, 4:04 am ET

    +27 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Free Bookkeeping Tools

    Text ad · shown 29 times

    Questions it appeared after

    1. “how much does a bookkeeper cost per month”Accounting Software · Oct 4, 12:55 am ET
    2. “best accounting software for an s corp owner who does their own books but hands taxes to a cpa”Accounting Software · Oct 4, 3:18 am ET
    3. “Our small nonprofit treasurer handwrites checks and keeps losing track, what check system and binder would make this easier?”Business Checks · Oct 4, 11:14 am ET
    4. “are there free workflow apps good enough for a small bookkeeping practice”Accounting Practice Management · Oct 4, 11:14 am ET
    5. “numbers vs excel for home budgets”Office Suites · Oct 4, 11:14 am ET

    +24 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    QuickBooks Free

    Text ad · shown 27 times

    Questions it appeared after

    1. “xero vs quickbooks price comparison”Accounting Software · Oct 3, 11:24 pm ET
    2. “how much does freshbooks cost once you add team members and payment fees”Invoicing Software · Oct 3, 11:27 pm ET
    3. “how to connect quoting to billing so signed quotes become invoices automatically”CPQ & Quoting · Oct 3, 11:56 pm ET
    4. “how to sync expense categories with our chart of accounts in quickbooks automatically”Expense Management · Oct 4, 12:22 am ET
    5. “how much does quickbooks cost for a freelancer who only needs expense tracking”Expense Tracking · Oct 4, 1:37 am ET

    +22 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Payroll Protection $25K

    Text ad · shown 26 times

    Questions it appeared after

    1. “how do i set up pay as you go workers comp through my payroll provider”Payroll · Oct 3, 10:10 pm ET
    2. “our company missed a payroll tax deposit and got a penalty, what payroll service would prevent that from happening again?”Payroll · Oct 3, 10:24 pm ET
    3. “I'm opening a small coffee shop in Asheville next spring with five employees, what business insurance package should I buy and from who?”Business Insurance · Oct 3, 11:05 pm ET
    4. “best tax filing option for an s corp owner who also needs payroll and reasonable salary help”Small Business Tax Filing · Oct 4, 1:06 am ET
    5. “how do i choose between pay as you go workers comp and a traditional annual policy for my shop”Workers' Comp Insurance · Oct 4, 1:16 am ET

    +21 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Invoice Software for Solo Businesses

    Text ad · shown 23 times

    Questions it appeared after

    1. “how do i choose an invoicing tool if i need estimates, contracts and payments in one place”Invoicing Software · Oct 3, 10:57 pm ET
    2. “I'm a handyman doing about 20 jobs a month and currently writing invoices by hand, what's the easiest invoicing app for me?”Invoicing Software · Oct 3, 11:03 pm ET
    3. “is zoho invoice really free”Invoicing & Billing · Oct 3, 11:07 pm ET
    4. “is invoice2go worth paying for”Invoicing & Billing · Oct 3, 11:11 pm ET
    5. “is it worth paying for invoicing software when i send fewer than 10 invoices a month”Invoicing & Billing · Oct 3, 11:12 pm ET

    +18 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Access Expert Tax Help

    Text ad · shown 19 times

    Questions it appeared after

    1. “h&r block vs jackson hewitt”Tax Preparation Services · Oct 3, 11:32 pm ET
    2. “how much does it cost to pay for turbotax with my refund instead of a card”Tax Software · Oct 4, 12:40 am ET
    3. “is turbotax live assisted worth it”Tax Software · Oct 4, 12:46 am ET
    4. “cash app taxes vs freetaxusa for a simple return with one state, which is actually free”Tax Software · Oct 4, 4:25 am ET
    5. “how much do tax software companies charge to amend a return”Tax Software · Oct 4, 4:37 am ET

    +14 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Get Paid Faster, Free

    Text ad · shown 18 times

    Questions it appeared after

    1. “best free invoicing app for self employed”Invoicing & Billing · Oct 3, 11:29 pm ET
    2. “how to get paid on site after a job”Field Service · Oct 4, 1:47 am ET
    3. “best payment app for a freelance photographer who invoices clients and wants low fees”Payment Apps · Oct 4, 1:54 am ET
    4. “square vs paypal for small business payments”Payment Apps · Oct 4, 2:56 am ET
    5. “cheapest invoicing app for small business”Invoicing & Billing · Oct 4, 4:07 am ET

    +13 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Hire & Onboard Like Pro

    Text ad · shown 17 times

    Questions it appeared after

    1. “best onboarding tool for a staffing company bringing on 50 new workers every week”HR Software · Oct 3, 9:30 pm ET
    2. “our law firm has 40 staff and partners want a self service portal for time off and documents, what hr software works for firms?”HR Software · Oct 3, 9:34 pm ET
    3. “leapsome vs lattice for europe”Performance Management · Oct 3, 11:07 pm ET
    4. “performance review software”Performance Management · Oct 3, 11:22 pm ET
    5. “at what headcount is it worth setting up our own entity instead of paying an eor”Global Payroll & EOR · Oct 4, 1:41 am ET

    +12 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    QuickBooks Workforce

    Text ad · shown 16 times

    Questions it appeared after

    1. “what are good alternatives to paychex now that our fees keep going up every year”Payroll · Oct 3, 9:23 pm ET
    2. “payroll app”Payroll · Oct 3, 9:24 pm ET
    3. “is quickbooks payroll or gusto better if we already use quickbooks online for accounting”Payroll · Oct 3, 9:44 pm ET
    4. “is paycom worth it for a company with lots of hourly workers who need a mobile app”HR Software · Oct 3, 9:47 pm ET
    5. “should i leave adp for gusto”HR Software · Oct 3, 9:48 pm ET

    +11 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Cheapest Credit Card Processing for Business

    Text ad · shown 16 times

    Questions it appeared after

    1. “what are the fees for paying vendors with a business credit card through melio or plastiq”Business Credit Cards · Oct 3, 10:22 pm ET
    2. “best mdr for small business”Managed Detection & Response · Oct 3, 10:54 pm ET
    3. “My retail shop does $60k a month in cards and I think we're overpaying, what rate should I be getting?”Payment Processing · Oct 3, 11:00 pm ET
    4. “alternatives to square with lower fees”Payment Processing · Oct 3, 11:12 pm ET
    5. “I got a call from a merchant services rep promising lower rates than Square, how do I know if the offer is legit?”Payment Processing · Oct 3, 11:14 pm ET

    +11 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Fast HR Setup For Hiring

    Text ad · shown 14 times

    Questions it appeared after

    1. “how to run an hris demo comparison”HR Software · Oct 3, 9:24 pm ET
    2. “what hr tools does a company need when it hires its first employee in a new state”HR Software · Oct 3, 9:42 pm ET
    3. “how do we pick an hris that will still work when we're three times bigger”HR Software · Oct 3, 9:44 pm ET
    4. “what do i need in place before hiring my first employee in canada as a us company”Global Payroll & EOR · Oct 4, 1:38 am ET
    5. “our hr team sends offer letters and onboarding forms to 40 new hires a month, what e-signature tool works best with our hris?”E-Signature · Oct 4, 5:45 am ET

    +9 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Track Time Pay It Right

    Text ad · shown 14 times

    Questions it appeared after

    1. “we're an accounting firm and partners want time tracked by client and service, what time and billing software fits a small firm?”Time Tracking · Oct 3, 10:58 pm ET
    2. “teramind pricing per seat”Data Loss Prevention · Oct 3, 11:28 pm ET
    3. “is quickbooks time worth it”Time Tracking · Oct 4, 2:35 am ET
    4. “our nonprofit has to report staff time against grants, what time tracking tool makes grant reporting easier?”Time Tracking · Oct 4, 3:59 am ET
    5. “best time tracking software for an engineering firm that needs project budgets and billable rates”Time Tracking · Oct 4, 4:26 am ET

    +9 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Accounting Made Simple

    Text ad · shown 14 times

    Questions it appeared after

    1. “signs you've outgrown quickbooks”ERP Software · Oct 3, 11:03 pm ET
    2. “how do i move to new accounting software in the middle of the year without messing up taxes”Accounting Software · Oct 4, 2:47 am ET
    3. “best cheap bookkeeping service”Bookkeeping Services · Oct 4, 4:05 am ET
    4. “I was a bench customer and need a new bookkeeping setup, what accounting software or service would be the smoothest replacement?”Accounting Software · Oct 4, 11:20 am ET

    +10 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Track Mileage, Free

    Text ad · shown 13 times

    Questions it appeared after

    1. “how much is everlance per year and is the free version enough for a part time driver”Expense Tracking · Oct 4, 1:52 am ET
    2. “best expense app for a sales team of 30 that drives to clients and needs mileage reimbursed fairly”Expense Management · Oct 4, 2:01 am ET
    3. “our sales reps drive 2,000 miles a month each and mileage logs are a mess, what mileage tracking app should we use?”Expense Management · Oct 4, 3:03 am ET

    +10 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Real-Time Spending Insights

    Text ad · shown 12 times

    Questions it appeared after

    1. “best expense card for employees buying fuel and supplies”Expense Management · Oct 3, 11:06 pm ET

    +11 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Get Paid Up To 4x Faster

    Text ad · shown 11 times

    Questions it appeared after

    1. “paypal invoicing vs stripe invoicing fees for a consultant billing $5,000 invoices”Invoicing & Billing · Oct 3, 10:58 pm ET
    2. “best invoicing for international clients in multiple currencies”Invoicing & Billing · Oct 3, 11:23 pm ET
    3. “We do lawn care in Georgia and need to invoice 150 customers each month for mowing, what invoicing app handles that best?”Invoicing Software · Oct 3, 11:32 pm ET
    4. “I'm a translator billing per word for many small projects, which invoicing software makes that quick?”Invoicing Software · Oct 4, 3:25 am ET

    +7 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    No Credit Card Required

    Text ad · shown 11 times

    Questions it appeared after

    1. “everydollar vs ynab for beginners”Budgeting Apps · Oct 3, 11:13 pm ET
    2. “alternatives to rocket money for someone who doesn't want to pay for premium features”Budgeting Apps · Oct 3, 11:33 pm ET
    3. “best expense tracker that categorizes spending automatically from my bank and credit cards”Expense Tracking · Oct 4, 12:02 am ET

    +8 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Payroll Made Simple

    Text ad · shown 10 times

    Questions it appeared after

    1. “cheapest payroll option for one employee paid twice a month”Payroll · Oct 3, 9:27 pm ET
    2. “best payroll service for a 30 person restaurant that needs tip pooling and tip credit handled correctly”Payroll · Oct 3, 9:34 pm ET
    3. “patriot payroll price per month”Payroll · Oct 3, 9:40 pm ET
    4. “what is the cheapest way to track hours for 10 hourly employees and send them to payroll”Time Tracking · Oct 4, 5:30 am ET
    5. “where to enter overtime deduction in software”Tax Software · Oct 4, 11:15 am ET

    +5 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Self-Employed Tax Help

    Text ad · shown 10 times

    Questions it appeared after

    1. “I'm 22 and filing my own taxes for the first time, which tax software walks me through everything step by step”Tax Software · Oct 3, 11:05 pm ET
    2. “best tax service for a first time business owner”Tax Preparation Services · Oct 4, 5:19 am ET
    3. “1040.com”Tax Software · Oct 4, 11:16 am ET

    +7 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    #1 Accounting Software

    Text ad · shown 10 times

    Questions it appeared after

    1. “what accounting software do i need for an llc”Accounting Software · Oct 4, 12:22 am ET
    2. “I'm an s corp owner whose cpa keeps fixing my books every april, what accounting software would keep things cleaner all year?”Accounting Software · Oct 4, 2:19 am ET
    3. “is xero worth switching to if my accountant only knows quickbooks”Accounting Software · Oct 4, 2:24 am ET
    4. “should we move from quickbooks to an erp”ERP Software · Oct 4, 3:43 am ET

    +6 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Free Profit & Loss Reports

    Text ad · shown 10 times

    Questions it appeared after

    1. “how to get started with data analytics for small business”Analytics & BI · Oct 4, 12:35 am ET
    2. “how much does etsy take from each sale after all fees”Etsy Seller Tools · Oct 4, 4:11 am ET
    3. “best spreadsheet tool for tracking etsy profits”Spreadsheet AI Tools · Oct 4, 11:18 am ET
    4. “how much should a buyer budget for working capital after buying a small retail store”Buying or Selling a Business · Oct 4, 11:18 am ET

    +6 more conversations with this ad copy

  • Intuit QuickbooksSponsored

    Free Card Reader App

    Text ad · shown 10 times

    Questions it appeared after

    1. “is stripe terminal worth it for a small gym or should i use square”Payment Processing · Oct 4, 2:47 am ET
    2. “how do i stop gift card fraud at my small store”Gift Card Platforms · Oct 4, 4:48 am ET

    +8 more conversations with this ad copy

More ad copies · 60 of 61

  1. Team Benefits Made EasyText ad · shown 9 times
  2. QuickBooks Online PlansText ad · shown 9 times
  3. Free Accounting SoftwareText ad · shown 7 times
  4. SMB Payroll SoftwareText ad · shown 6 times
  5. One Login No Re EntryText ad · shown 6 times
  6. Track Every Card, LiveText ad · shown 6 times
  7. Pay Contractors EasilyText ad · shown 5 times
  8. Payroll & BookkeepingText ad · shown 5 times
  9. Send Invoices With Built-In Online PaymentsText ad · shown 5 times
  10. Track Every ExpenseText ad · shown 5 times
  11. Accept Payments Online With No Monthly FeeText ad · shown 5 times
  12. All-In-One PaymentsText ad · shown 5 times
  13. Banking With 3% APYText ad · shown 5 times
  14. True Labor CostsText ad · shown 4 times
  15. Track Expenses in One PlaceText ad · shown 4 times
  16. QuickBooks Lite PricingText ad · shown 4 times
  17. Invoices That Get PaidText ad · shown 4 times
  18. Bookkeeping for Solo BusinessesText ad · shown 3 times
  19. Merchant Services Built for Small BusinessText ad · shown 3 times
  20. Find Deductions ConfidentlyText ad · shown 3 times
  21. Automate Recurring Billing for Your BusinessText ad · shown 3 times
  22. No Monthly Fee Merchant Account for BusinessText ad · shown 3 times
  23. Small Business AccountingText ad · shown 3 times
  24. Free Invoice ToolsText ad · shown 3 times
  25. Workforce By QuickBooksText ad · shown 2 times
  26. 2% Cash Back, No FeeText ad · shown 2 times
  27. Payroll With ConfidenceText ad · shown 2 times
  28. Low-Cost ACH Payment Processing for BusinessText ad · shown 2 times
  29. Tools For SolopreneursText ad · shown 2 times
  30. Snap & Track ReceiptsText ad · shown 2 times
  31. QuickBooks Merchant Account - No Monthly FeeText ad · shown 2 times
  32. Free To Start & GrowText ad · shown 2 times
  33. QuickBooks Merchant Services & PaymentsText ad · shown 2 times
  34. Modernize Operations With Unified DataText ad · shown 2 times
  35. Try QuickBooks OnlineText ad · shown 2 times
  36. Small Business PayrollText ad · shown 1 time
  37. HR Plus Payroll CostsText ad · shown 1 time
  38. Intuit Enterprise Suite for BusinessText ad · shown 1 time
  39. Track Your Cash FlowText ad · shown 1 time
  40. Free Live Expert HelpText ad · shown 1 time
  41. QuickBooks OnlineText ad · shown 1 time
  42. QuickBooks PaymentsText ad · shown 1 time
  43. Fast Bank Transfer & ACH Payment ProcessingText ad · shown 1 time
  44. Calculate Your Fees FreeText ad · shown 1 time
  45. Payroll Meets Your BooksText ad · shown 1 time
  46. Really Free, Not a TrialText ad · shown 1 time
  47. Payroll Tax Auto FiledText ad · shown 1 time
  48. Automate Workflows & Connect Your TeamsText ad · shown 1 time
  49. Turn On Payments FastText ad · shown 1 time
  50. HR For Growing TeamsText ad · shown 1 time
  51. Everything You Need to Accept Payments OnlineText ad · shown 1 time
  52. QuickBooks Payments Fees - No SurprisesText ad · shown 1 time
  53. Operate Faster With Intuit EnterpriseText ad · shown 1 time
  54. Free to StartText ad · shown 1 time
  55. QuickBooks ACH Payments - See RatesText ad · shown 1 time
  56. Start With QuickBooks FreeText ad · shown 1 time
  57. QuickBooks Pay-Enabled Invoices - Get Paid 2xText ad · shown 1 time
  58. QuickBooks Is Now FreeText ad · shown 1 time
  59. The Suite Built for Growing TeamsText ad · shown 1 time
  60. AI-assisted planningText ad · shown 1 time

And 1 more ad copy, shown 1 time in all.

Where it showed

Where Intuit Quickbooks ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

and 69 more topics, 182 ads in all

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Intuit Quickbooks’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Jotform3,005 ads shown66 shared topicsGetApp871 ads shown44 shared topicsQuicken347 ads shown17 shared topicsSalary.com125 ads shown9 shared topicsHumani HR103 ads shown14 shared topicsDatarails137 ads shown21 shared topicsDeel106 ads shown14 shared topicsSoFi845 ads shown19 shared topicsBigTime Software72 ads shown19 shared topicsSynder59 ads shown15 shared topicsVistaPrint US1,702 ads shown26 shared topicsCapterra146 ads shown24 shared topicsH&R Block50 ads shown3 shared topicsNerdwallet1,442 ads shown14 shared topicsRocket Money594 ads shown15 shared topicsNovo61 ads shown15 shared topicsStripe58 ads shown8 shared topicsIronclad586 ads shown24 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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