Small Business Tax Filing ads in ChatGPT
Ads shown in ChatGPT conversations about Small Business Tax Filing. We recorded 143 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 141 ads from 41 advertisers. Most often shown: Intuit Quickbooks, Jotform and GetApp.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Small Business Tax Filing conversations
top 25 of 41Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 141 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Intuit Quickbooks | 25 | 17.7% |
| 2 | Jotform | 20 | 14.2% |
| 3 | GetApp | 16 | 11.3% |
| 4 | Synder | 15 | 10.6% |
| 5 | Tax Defense Network | 7 | 5.0% |
| 6 | H&R Block | 5 | 3.5% |
| 7 | Tailor Brands | 4 | 2.8% |
| 8 | cpawarehouse.com | 3 | 2.1% |
| 9 | LegalZoom | 3 | 2.1% |
| 10 | Quicken | 3 | 2.1% |
| 11 | 1-800Accountant | 2 | 1.4% |
| 12 | CoAd. | 2 | 1.4% |
| 13 | Corpay | 2 | 1.4% |
| 14 | CosmicPDF | 2 | 1.4% |
| 15 | InfoLink Tax | 2 | 1.4% |
| 16 | My Corporation Business Services | 2 | 1.4% |
| 17 | Tax Attorneys of America | 2 | 1.4% |
| 18 | Tipalti | 2 | 1.4% |
| 19 | Zendocs | 2 | 1.4% |
| 20 | Accounting Seed | 1 | 0.7% |
| 21 | Anytime Mailbox | 1 | 0.7% |
| 22 | askfrost.com | 1 | 0.7% |
| 23 | BELAY Solutions | 1 | 0.7% |
| 24 | BigTime Software | 1 | 0.7% |
| 25 | Black Inc Tax Services | 1 | 0.7% |
16 more advertisers shared the other 16 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 141 | 100.0% |
| Shopping ad (product name and price) | 0 | 0.0% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- SynderText ad
Synder: Accounting Automation Software
Shown 15 times
- Intuit QuickbooksText ad
QuickBooks Lite
Shown 14 times
- GetAppText ad
Payroll, Simplified
Shown 11 times
- Tax Defense NetworkText ad
Review Tax Resolution Case Examples
Shown 6 times
- JotformText ad
Expense Reimbursement Form with Calculations
Shown 3 times
- Tailor BrandsText ad
$0 + State Fees Filing
Shown 3 times
- H&R BlockText ad
Simple Return Free Tax Filing
Shown 3 times
- CosmicPDFText ad
W-9 PDF
Shown 2 times
- CorpayText ad
See Every Dollar
Shown 2 times
- cpawarehouse.comText ad
Office Solutions LLC
Save Up to 20% on QuickBooks at CPAwarehouse.com
Shown 2 times
- CoAd.Text ad
Payroll & HR Solutions for Small Business Owners
Shown 2 times
- ZendocsText ad
Independent Contractor?
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “freetaxusa self employed cost”, after the follow-up message, ChatGPT showed an ad from CosmicPDF.
Text ad: “W-9 PDF”
Price question · Oct 4, 01:37 ET
In a conversation that began “how do i catch up on unfiled business tax returns”, after the follow-up message, ChatGPT showed an ad from Tax Defense Network.
Text ad: “Review Tax Resolution Case Examples”
Fix or choose question · Oct 4, 03:42 ET
In a conversation that began “I started an LLC this year for my cleaning business and have no idea how to file taxes for it, what do you recommend?”, after the follow-up message, ChatGPT showed an ad from Michael Chambers & Co..
Text ad: “Accounting services for companies worldwide”
Long scenario question · Oct 4, 02:53 ET
In a conversation that began “h&r block business tax price”, after the follow-up message, ChatGPT showed an ad from Intuit Quickbooks.
Text ad: “QuickBooks Lite”
Price question · Oct 4, 00:19 ET
In a conversation that began “is it worth paying for tax software when freetaxusa is so cheap”, after the follow-up message, ChatGPT showed an ad from PublicRecords.us.
Text ad: “Explore Available Property Tax And Value History”
Worth it question · Oct 3, 23:41 ET
In a conversation that began “best tax software for partnerships”, after the follow-up message, ChatGPT showed an ad from Thomson Reuters.
Text ad: “UltraTax CS”
Best for question · Oct 4, 04:47 ET
In a conversation that began “collective vs a cpa for s corp taxes”, after the follow-up message, ChatGPT showed an ad from CoAd..
Text ad: “Payroll & HR Solutions for Small Business Owners”
Comparison question · Oct 4, 00:52 ET
In a conversation that began “is keeper worth it for finding deductions as a gig worker”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Expense Reimbursement Form with Calculations”
Worth it question · Oct 4, 02:56 ET
In a conversation that began “what records should a small business keep for taxes and for how long”, after the follow-up message, ChatGPT showed an ad from Synder.
Text ad: “Synder: Accounting Automation Software”
Fix or choose question · Oct 3, 23:40 ET
In a conversation that began “how much does a cpa charge for small business taxes”, after the follow-up message, ChatGPT showed an ad from GetApp.
Text ad: “Payroll, Simplified”
Price question · Oct 4, 01:08 ET
In a conversation that began “is turbotax worth it for a freelancer or should i use something cheaper”, after the follow-up message, ChatGPT showed an ad from E-file.com.
Text ad: “E-File Your IRS Taxes”
Worth it question · Oct 4, 01:14 ET
In a conversation that began “how do i file taxes for a business i started in the middle of the year”, after the follow-up message, ChatGPT showed an ad from Tailor Brands.
Text ad: “$0 + State Fees Filing”
Fix or choose question · Oct 4, 00:13 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 28 | 19.9% |
| Comparison | 22 | 15.6% |
| Price | 22 | 15.6% |
| Fix or choose | 21 | 14.9% |
| Long scenario | 22 | 15.6% |
| Worth it | 14 | 9.9% |
| Short search | 12 | 8.5% |
More in Small Business Tools
Other Small Business Tools topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
How does your brand show up in ChatGPT and AI search?
We look at the answers and ads shown for your category and where your brand appears in them.