Water Heaters ads in ChatGPT
Ads shown in ChatGPT conversations about Water Heaters. We recorded 146 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 121 ads from 31 advertisers. Most often shown: Thumbtack, SupplyHouse.com and MKC South Florida.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Water Heaters conversations
top 25 of 31Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 121 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Thumbtack | 47 | 38.8% |
| 2 | SupplyHouse.com | 11 | 9.1% |
| 3 | MKC South Florida | 8 | 6.6% |
| 4 | HVACDirect.com | 7 | 5.8% |
| 5 | HVAC.com | 5 | 4.1% |
| 6 | EZ REPAIR | 4 | 3.3% |
| 7 | Flo Pro Plumbing & Drain | 4 | 3.3% |
| 8 | Yellowstone Plumbing & Drains | 4 | 3.3% |
| 9 | At Your Service Pros | 3 | 2.5% |
| 10 | Forbes | 3 | 2.5% |
| 11 | Credible | 2 | 1.7% |
| 12 | Jetson Home | 2 | 1.7% |
| 13 | Water Heater Warehouse | 2 | 1.7% |
| 14 | Wayfair | 2 | 1.7% |
| 15 | Airsync HVAC | 1 | 0.8% |
| 16 | Alpine | 1 | 0.8% |
| 17 | Angi | 1 | 0.8% |
| 18 | AppaeTech Pool Supply | 1 | 0.8% |
| 19 | AquaForce Plumbing & Drain | 1 | 0.8% |
| 20 | ARS/Rescue Rooter® | 1 | 0.8% |
| 21 | goendlessenergy.com | 1 | 0.8% |
| 22 | indexbath.com | 1 | 0.8% |
| 23 | Liberty Home Guard | 1 | 0.8% |
| 24 | PowerClean Appliance Repair | 1 | 0.8% |
| 25 | Pride Plumbing Services | 1 | 0.8% |
6 more advertisers shared the other 6 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 107 | 88.4% |
| Shopping ad (product name and price) | 14 | 11.6% |
Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- ThumbtackText ad
Top-Rated Water Heater Pros
Shown 36 times
- MKC South FloridaText ad
Affordable water heater
Shown 8 times
- HVACDirect.comText ad
Shop Heat Pump Systems
Shown 6 times
- EZ REPAIRText ad
Expert Plumbing Services in Denver
Shown 4 times
- HVAC.comText ad
High-Efficiency Heating & Cooling
Shown 3 times
- Yellowstone Plumbing & DrainsText ad
What a water heater costs installed in Chandler
Shown 3 times
- At Your Service ProsText ad
$250 Off a Water Softener
Shown 3 times
- Flo Pro Plumbing & DrainText ad
No Hot Water? We Fix It Fast!
Shown 3 times
- ForbesText ad
Top 10 Home Warranty of 2026.
Shown 2 times
- SupplyHouse.comShopping ad
Eccotemp SHIE-27 SmartHome Adjustable Electric Tankless Water Heater (4.5 GPM, 27kW, 240V) | SupplyHouse.com
$449
Shown 2 times
- Water Heater WarehouseText ad
Water Heater Repair & Installation Same-Day
Shown 2 times
- CredibleText ad
Home Repairs, Fixed Rate
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “alternatives to tankless for someone who wants endless hot water without the high install cost”, after the follow-up message, ChatGPT showed an ad from HVAC.com.
Text ad: “High-Efficiency Heating & Cooling”
Comparison question · Oct 4, 03:29 ET
In a conversation that began “I'm a landlord replacing water heaters in a few older units, which brand gives the best reliability for the price?”, after the follow-up message, ChatGPT showed an ad from Thumbtack.
Text ad: “Top-Rated Water Heater Pros”
Long scenario question · Oct 4, 02:25 ET
In a conversation that began “best point of use water heater for a sink”, after the follow-up message, ChatGPT showed an ad from MKC South Florida.
Text ad: “Affordable water heater”
Best for question · Oct 4, 03:08 ET
In a conversation that began “rinnai tankless”, after the follow-up message, ChatGPT showed an ad from Yellowstone Plumbing & Drains.
Text ad: “What a water heater costs installed in Chandler”
Short search question · Oct 3, 23:30 ET
In a conversation that began “navien combi boiler vs separate tankless water heater for a small house”, after the follow-up message, ChatGPT showed an ad from SupplyHouse.com.
Shopping ad: Rinnai IP060160C IP060160C 60,000 BTU Condensing Wall Mounted Combi Boiler (NG/LP) | SupplyHouse.com · $2,270.31
Comparison question · Oct 3, 23:25 ET
In a conversation that began “recirculating pump”, after the follow-up message, ChatGPT showed an ad from EZ REPAIR.
Text ad: “Expert Plumbing Services in Denver”
Short search question · Oct 3, 23:10 ET
In a conversation that began “best anode rod for smelly water”, after the follow-up message, ChatGPT showed an ad from Wayfair.
Shopping ad: Aquasure AS-HS64FM Water Softener System for Whole House · $884.99
Best for question · Oct 3, 23:20 ET
In a conversation that began “my hot water smells like sulfur but the cold doesn't, how do i fix it”, after the follow-up message, ChatGPT showed an ad from Angi.
Text ad: “Find Local Plumbers”
Fix or choose question · Oct 4, 04:03 ET
In a conversation that began “my gas water heater pilot lights but goes out as soon as i let go of the knob, what part is bad”, after the follow-up message, ChatGPT showed an ad from Water Heater Warehouse.
Text ad: “Water Heater Repair & Installation Same-Day”
Fix or choose question · Oct 4, 04:45 ET
In a conversation that began “how much does an 80 gallon electric water heater cost installed”, after the follow-up message, ChatGPT showed an ad from Wajo.
Text ad: “Need an electrician?”
Price question · Oct 3, 23:12 ET
In a conversation that began “heat pump water heater cost”, after the follow-up message, ChatGPT showed an ad from Jetson Home.
Text ad: “You Could Be Missing Out On $1000s In Rebates”
Price question · Oct 3, 23:13 ET
In a conversation that began “our hot water smells like rotten eggs and the tank is eight years old, should I swap the anode rod or replace the heater?”, after the follow-up message, ChatGPT showed an ad from ARS/Rescue Rooter®.
Text ad: “Water Heater Repair Experts”
Long scenario question · Oct 4, 01:18 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 25 | 20.7% |
| Fix or choose | 13 | 10.7% |
| Price | 23 | 19.0% |
| Long scenario | 16 | 13.2% |
| Comparison | 20 | 16.5% |
| Short search | 12 | 9.9% |
| Worth it | 12 | 9.9% |
More in Home Improvement & Appliances
Other Home Improvement & Appliances topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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