Hand Tools ads in ChatGPT
Ads shown in ChatGPT conversations about Hand Tools. We recorded 138 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 130 ads from 39 advertisers. Most often shown: DK Hardware, temu.com and SupplyHouse.com.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Hand Tools conversations
top 25 of 39Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 130 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | DK Hardware | 26 | 20.0% |
| 2 | temu.com | 18 | 13.8% |
| 3 | SupplyHouse.com | 14 | 10.8% |
| 4 | Harbor Freight | 11 | 8.5% |
| 5 | wolfautomation.com | 6 | 4.6% |
| 6 | gpca.com | 5 | 3.8% |
| 7 | top5best.com | 5 | 3.8% |
| 8 | Lowe's | 3 | 2.3% |
| 9 | RAD Torque Systems | 3 | 2.3% |
| 10 | Titan Tools Direct | 3 | 2.3% |
| 11 | VistaPrint US | 3 | 2.3% |
| 12 | amberpromos.com | 2 | 1.5% |
| 13 | Home Depot | 2 | 1.5% |
| 14 | howlerbikepark.com | 2 | 1.5% |
| 15 | Pricelight Electric Company | 2 | 1.5% |
| 16 | Woodpeckers | 2 | 1.5% |
| 17 | 4 State Trucks | 1 | 0.8% |
| 18 | americantrucks.com | 1 | 0.8% |
| 19 | Bartlett Arborist Supply | 1 | 0.8% |
| 20 | Consumer Picks | 1 | 0.8% |
| 21 | Discount Mugs | 1 | 0.8% |
| 22 | FLUX | 1 | 0.8% |
| 23 | fridayparts.com | 1 | 0.8% |
| 24 | Genius Monkey | 1 | 0.8% |
| 25 | Holstery | 1 | 0.8% |
14 more advertisers shared the other 14 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 57 | 43.8% |
| Shopping ad (product name and price) | 73 | 56.2% |
Shopping ads include 4 ads that our export labels as text ads but that showed only a price where a headline would be.
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- DK HardwareText ad
Shop DK Hardware For All Your Hardware Needs
Shown 17 times
- wolfautomation.comShopping ad
Knipex 9K 00 80 45 US Hand Tools
$185.39
Shown 6 times
- Harbor FreightShopping ad
Mechanics Tool Set, 225-Piece
$139.99
Shown 5 times
- temu.comShopping ad
6in 1 Stud Finder Wall Scanner, Electronic Wall Detector With Hd Lcd Display & Sound Alarm, Accurately Locate Stud Center, Metal Pipe, And…
$35.08
Shown 5 times
- VistaPrint USShopping ad
DRI DUCK 11-Function Multi Tool Hammer
$621
Shown 3 times
- RAD Torque SystemsText ad
Cordless Torque Up to 11,000 ft-lb
Shown 3 times
- Titan Tools DirectText ad
Topcon RL-H5A Laser Kit
Shown 3 times
- SupplyHouse.comShopping ad
Tekton SKT25201 1/2" Drive 6-Point Socket and Ratchet Set, 51-Piece (10-32mm) | SupplyHouse.com
$250
Shown 2 times
- amberpromos.comShopping ad
20 Customized Best Buddy Tools 39-Piece Household Tool Kit - ...
$19.48
Shown 2 times
- gpca.comShopping ad
Outdoor Multifunctional Knife Pliers - fits GPCA Utility Case
£22.46
Shown 2 times
- Pricelight Electric CompanyText ad
PriceLight Electric. LLC | Experience Costs Less
Shown 2 times
- Tekto knivesText ad
Tekto Knives for Everyday Carry
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “best utility knife for drywall”, after the follow-up message, ChatGPT showed an ad from Tekto knives.
Text ad: “Tekto Knives for Everyday Carry”
Best for question · Oct 3, 22:24 ET
In a conversation that began “are tekton tools worth it”, after the follow-up message, ChatGPT showed an ad from Harbor Freight.
Text ad: “ICON 54-Piece Socket Set”
Worth it question · Oct 3, 22:33 ET
In a conversation that began “hammer”, after the follow-up message, ChatGPT showed an ad from vidIQ.
Text ad: “Free YouTube Keyword Data”
Short search question · Oct 3, 21:55 ET
In a conversation that began “how to calibrate a laser level”, after the follow-up message, ChatGPT showed an ad from Consumer Picks.
Text ad: “Top 10 Laser Levels 2026”
Fix or choose question · Oct 3, 21:26 ET
In a conversation that began “estwing hammer”, after the follow-up message, ChatGPT showed an ad from DK Hardware.
Text ad: “Shop DK Hardware For All Your Hardware Needs”
Short search question · Oct 3, 21:24 ET
In a conversation that began “how to sharpen a wood chisel”, after the follow-up message, ChatGPT showed an ad from Horl 1993.
Shopping ad: HORL®3 Pro Rolling Knife Sharpener – Six Angles & 1:3 Planetary Gear, Bronze · $399
Fix or choose question · Oct 3, 21:30 ET
In a conversation that began “best pliers for plumbing work”, after the follow-up message, ChatGPT showed an ad from wolfautomation.com.
Shopping ad: Knipex 9K 00 80 45 US Hand Tools · $185.39
Best for question · Oct 3, 22:46 ET
In a conversation that began “is snap on worth it for diy”, after the follow-up message, ChatGPT showed an ad from Home Depot.
Shopping ad: Milwaukee M12 FUEL INSIDER 12V Lithium-Ion Brushless 1/4-3/8 in. Extended Reach Box Cordless Ratchet Kit w/ Battery… · $559
Worth it question · Oct 3, 21:56 ET
In a conversation that began “gearwrench vs tekton ratcheting wrenches for someone doing basic car and bike repairs”, after the follow-up message, ChatGPT showed an ad from SupplyHouse.com.
Shopping ad: Tekton WRC95005 Flex Head 12-Point Ratcheting Combination Wrench Set, 34-Piece (1/4-1", 6-24mm) | SupplyHouse.com · $442.58
Comparison question · Oct 3, 22:29 ET
In a conversation that began “dewalt vs bosch green laser level for hanging cabinets and laying tile”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: 12-line 3d Green Laser Level, 2.0ah High-capacity Battery, 360° , High-precision Wall & Floor Alignment Tool For… · $102.97
Comparison question · Oct 3, 21:46 ET
In a conversation that began “how much is a good tool set”, after the follow-up message, ChatGPT showed an ad from gpca.com.
Shopping ad: Titanium Bike Multi Tool with Wooden Handle · $16.99
Price question · Oct 3, 22:15 ET
In a conversation that began “I keep a small tool kit in my condo but I'm always missing the one thing I need, what should a complete home tool kit include?”, after the follow-up message, ChatGPT showed an ad from amberpromos.com.
Shopping ad: 20 Customized Best Buddy Tools 39-Piece Household Tool Kit - ... · $19.48
Long scenario question · Oct 3, 22:30 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 23.1% |
| Long scenario | 19 | 14.6% |
| Comparison | 20 | 15.4% |
| Price | 20 | 15.4% |
| Fix or choose | 13 | 10.0% |
| Short search | 14 | 10.8% |
| Worth it | 14 | 10.8% |
More in Home Improvement & Appliances
Other Home Improvement & Appliances topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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