Smart Thermostats ads in ChatGPT
Ads shown in ChatGPT conversations about Smart Thermostats. We recorded 156 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 147 ads from 40 advertisers. Most often shown: Boldr, HVAC.com and SupplyHouse.com.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Smart Thermostats conversations
top 25 of 40Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 147 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Boldr | 22 | 15.0% |
| 2 | HVAC.com | 18 | 12.2% |
| 3 | SupplyHouse.com | 17 | 11.6% |
| 4 | Angi | 14 | 9.5% |
| 5 | MRCOOL | 8 | 5.4% |
| 6 | Francisco’s Cooling & Heating | 6 | 4.1% |
| 7 | Airsync HVAC | 5 | 3.4% |
| 8 | HVACDirect.com | 5 | 3.4% |
| 9 | Mr. Poppy | 5 | 3.4% |
| 10 | AirDoctor | 4 | 2.7% |
| 11 | Air Design Heating and Cooling | 3 | 2.0% |
| 12 | ESET | 3 | 2.0% |
| 13 | Jetson Home | 3 | 2.0% |
| 14 | southminisplits.com | 3 | 2.0% |
| 15 | Alpine | 2 | 1.4% |
| 16 | iwae.com | 2 | 1.4% |
| 17 | Northern Tool + Equipment | 2 | 1.4% |
| 18 | temu.com | 2 | 1.4% |
| 19 | Window World | 2 | 1.4% |
| 20 | 1000Bulbs.com | 1 | 0.7% |
| 21 | affordablehvacpa.com | 1 | 0.7% |
| 22 | C&W Services | 1 | 0.7% |
| 23 | consumeraffairs.com | 1 | 0.7% |
| 24 | Daven Electric | 1 | 0.7% |
| 25 | Desert Diamond Air & Plumbing | 1 | 0.7% |
15 more advertisers shared the other 15 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 130 | 88.4% |
| Shopping ad (product name and price) | 17 | 11.6% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- BoldrText ad
Cut Your Heating Bill by 30%
Shown 13 times
- HVAC.comText ad
High-Efficiency Heating & Cooling
Shown 12 times
- AngiText ad
Thermostat Install Pros
Shown 11 times
- SupplyHouse.comShopping ad
Honeywell Home TH6320WF2003 T6 Pro Smart Wi-Fi Programmable Thermostat, 3H/2C, TH6320WF2003 | SupplyHouse.com
$202.01
Shown 7 times
- Francisco’s Cooling & HeatingText ad
Could You Save 20–30%?
Shown 6 times
- Mr. PoppyText ad
Rated 5 stars on Google and Yelp
Shown 5 times
- Airsync HVACText ad
NYC Heat Pump Rebates
Shown 5 times
- HVACDirect.comText ad
Shop Heat Pump Systems
Shown 3 times
- Air Design Heating and CoolingText ad
Air Design Heating & Cooling
Shown 3 times
- MRCOOLText ad
Room Comfort Solved
Shown 3 times
- Jetson HomeText ad
Homeowners Are Raving About Jetson Air
Shown 3 times
- ESETText ad
ESET® Smart Home Protection
Shown 3 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “how much to install a smart thermostat”, after the follow-up message, ChatGPT showed an ad from consumeraffairs.com.
Text ad: “Home Warranty Coverage”
Price question · Oct 4, 02:33 ET
In a conversation that began “best thermostat for remote room sensors”, after the follow-up message, ChatGPT showed an ad from MRCOOL.
Text ad: “Room Comfort Solved”
Best for question · Oct 4, 00:58 ET
In a conversation that began “how to wire a heat pump thermostat”, after the follow-up message, ChatGPT showed an ad from HVAC.com.
Text ad: “High-Efficiency Heating & Cooling”
Fix or choose question · Oct 4, 05:12 ET
In a conversation that began “nest learning 4th gen vs nest thermostat”, after the follow-up message, ChatGPT showed an ad from SupplyHouse.com.
Shopping ad: Honeywell Home TH6220WF2006 T6 Pro Smart Wi-Fi Programmable Thermostat, 2H/2C, TH6220WF2006 | SupplyHouse.com · $147.76
Comparison question · Oct 4, 01:10 ET
In a conversation that began “best smart thermostat for homes without a c wire”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: Non-programmable Thermostat With Touchscreen & - 2-stage & 1-stage Cooling, Install For , -saving Unit (no Programming… · $57.93
Best for question · Oct 4, 01:04 ET
In a conversation that began “my wife likes it warm and i like it cool, is there a smart thermostat with room sensors that helps us compromise”, after the follow-up message, ChatGPT showed an ad from orionsleep.com.
Text ad: “One bed. Two temperatures. No subscription require”
Long scenario question · Oct 4, 03:47 ET
In a conversation that began “is a smart thermostat worth it in a small apartment with a simple heating system”, after the follow-up message, ChatGPT showed an ad from Boldr.
Text ad: “Energy saving space heater”
Worth it question · Oct 4, 00:18 ET
In a conversation that began “nest learning thermostat vs ecobee premium for a heat pump and a family that wants room sensors”, after the follow-up message, ChatGPT showed an ad from gsaconline.com.
Text ad: “Freehold HVAC Help”
Comparison question · Oct 4, 02:30 ET
In a conversation that began “how much does it cost to replace thermostats in a small office with smart ones”, after the follow-up message, ChatGPT showed an ad from affordablehvacpa.com.
Text ad: “Heat Hard-to-Reach Rooms Without New Ductwork”
Price question · Oct 4, 00:01 ET
In a conversation that began “best thermostat for a cabin i only visit on weekends where i want to warm it up remotely”, after the follow-up message, ChatGPT showed an ad from Alpine.
Text ad: “Thermostats and Controls”
Best for question · Oct 3, 23:51 ET
In a conversation that began “best smart thermostat for people who want something that looks nice on the wall”, after the follow-up message, ChatGPT showed an ad from Air Design Heating and Cooling.
Text ad: “Air Design Heating & Cooling”
Best for question · Oct 4, 03:46 ET
In a conversation that began “best smart thermostat for working offline if the internet goes down”, after the follow-up message, ChatGPT showed an ad from Airsync HVAC.
Text ad: “NYC Heat Pump Rebates”
Best for question · Oct 4, 00:16 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 35 | 23.8% |
| Fix or choose | 18 | 12.2% |
| Long scenario | 20 | 13.6% |
| Comparison | 22 | 15.0% |
| Price | 22 | 15.0% |
| Short search | 16 | 10.9% |
| Worth it | 14 | 9.5% |
More in Consumer Electronics
Other Consumer Electronics topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
How does your brand show up in ChatGPT and AI search?
We look at the answers and ads shown for your category and where your brand appears in them.