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Thumbtack ads in ChatGPT

In our capture of logged-out ChatGPT, 888 ads from Thumbtack appeared on screen (all text ads), in 100 distinct ad copies across 13 industries and 125 topics. Each one appeared after our follow-up message asking for a sponsored ad.

thumbtack.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
888
distinct ad copies
100
industries
13
topics
125

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Thumbtack advertised, not how often ChatGPT shows its ads.

Ad copies

Thumbtack ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

top 24 of 100

  • ThumbtackSponsored

    Top-Rated Local Pros

    Text ad · shown 241 times

    Questions it appeared after

    1. “we have about 35 windows in our house in minneapolis including some on the second floor, how much should inside and outside cleaning cost”Window Cleaning & Pressure Washing · Oct 3, 11:04 pm ET
    2. “is a deep cleaning service worth it”Deep and Move-Out Cleaning · Oct 3, 11:06 pm ET
    3. “is merry maids worth it”House Cleaning & Maid Services · Oct 3, 11:06 pm ET
    4. “best bat removal company in ohio that does humane exclusion and cleans up guano in the attic”Pest Control · Oct 3, 11:08 pm ET
    5. “how do i find a gutter installer that does seamless gutters on a small job like a garage”Gutter Installation & Cleaning · Oct 3, 11:28 pm ET

    +236 more conversations with this ad copy

  • ThumbtackSponsored

    For everything home could be.

    Text ad · shown 89 times

    Questions it appeared after

    1. “pull chain broke on ceiling fan”Ceiling Fans · Oct 3, 11:02 pm ET
    2. “my touchless faucet keeps turning on by itself randomly, how do i fix it”Faucets & Sinks · Oct 3, 11:23 pm ET
    3. “is the bosch 100 series good enough or should i stretch to the 300 for the third rack”Dishwashers · Oct 4, 12:14 am ET
    4. “best ladder for stairs”Ladders · Oct 4, 1:34 am ET
    5. “how to clean the headliner without making it sag”Car Detailing Products · Oct 4, 1:49 am ET

    +84 more conversations with this ad copy

  • ThumbtackSponsored

    Top-Rated Water Heater Pros

    Text ad · shown 70 times

    Questions it appeared after

    1. “best heat pump water heater for a garage”Water Heater Installation · Oct 3, 9:26 pm ET
    2. “how much does it cost to install a recirculating pump for faster hot water”Water Heater Installation · Oct 3, 9:26 pm ET
    3. “best water heater brand for hard water”Water Heater Installation · Oct 3, 9:32 pm ET
    4. “rheem proterra”Water Heaters · Oct 3, 10:57 pm ET
    5. “stiebel eltron vs rheem electric tankless for a small condo with one bathroom”Water Heaters · Oct 3, 11:01 pm ET

    +65 more conversations with this ad copy

  • ThumbtackSponsored

    Find Trusted Local Pros

    Text ad · shown 65 times

    Questions it appeared after

    1. “is it worth paying for a plumber's annual membership plan if i own an older house”Plumbers · Oct 3, 9:35 pm ET
    2. “delta faucet leaking at base”Faucets & Sinks · Oct 3, 11:06 pm ET
    3. “how to choose a carpet cleaning company”Carpet Cleaning · Oct 3, 11:12 pm ET
    4. “cheapest way to keep a basement dry without paying for waterproofing”Dehumidifiers · Oct 3, 11:57 pm ET
    5. “is a home energy audit worth it”Insulation · Oct 4, 1:28 am ET

    +60 more conversations with this ad copy

  • ThumbtackSponsored

    Book a Local Pro Today

    Text ad · shown 29 times

    Questions it appeared after

    1. “is a cordless chainsaw worth it for occasional storm cleanup on a half acre lot”Saws · Oct 3, 9:23 pm ET
    2. “how do i find a handyman willing to do a one hour job without a huge minimum charge”Handyman Services · Oct 3, 11:08 pm ET
    3. “cheapest place to get brakes done”Brakes & Brake Pads · Oct 3, 11:09 pm ET
    4. “what does it cost to remove a tree with a crane in a tight backyard in seattle”Tree Removal · Oct 3, 11:35 pm ET
    5. “how much does a locksmith charge to install a smart lock on a door that needs drilling”Smart Locks · Oct 4, 3:02 am ET

    +24 more conversations with this ad copy

  • ThumbtackSponsored

    Compare Local Pro Quotes

    Text ad · shown 28 times

    Questions it appeared after

    1. “best electrician in atlanta to upgrade a 100 amp panel to 200 amps in an older house”Electricians · Oct 4, 12:24 am ET
    2. “best gutter guards for a house surrounded by tall pine trees in north carolina that clog gutters monthly”Gutter Installation & Cleaning · Oct 4, 12:27 am ET
    3. “best tri fuel generator”Generators · Oct 4, 1:18 am ET
    4. “how do i choose between building and contents coverage amounts on a flood policy for my home”Flood Insurance · Oct 4, 1:48 am ET
    5. “best snow blower that starts reliably on the coldest minnesota mornings”Snow Blowers · Oct 4, 3:04 am ET

    +23 more conversations with this ad copy

  • ThumbtackSponsored

    Book a Flooring Installer

    Text ad · shown 25 times

    Questions it appeared after

    1. “best saw for cutting vinyl plank”Saws · Oct 3, 9:58 pm ET
    2. “karndean vs coretec for kitchens”Flooring · Oct 3, 11:01 pm ET
    3. “my vinyl plank floor is lifting and gapping near the sliding door that gets afternoon sun, how do i fix it”Flooring · Oct 3, 11:01 pm ET
    4. “how much does it cost to repair termite damaged floor joists in a crawlspace”Termite Treatment · Oct 3, 11:57 pm ET
    5. “how much does it cost to install lvp throughout a 1,800 square foot house in dallas including removal”Flooring Installation · Oct 4, 12:30 am ET

    +20 more conversations with this ad copy

  • ThumbtackSponsored

    Exterior Paint Quotes

    Text ad · shown 17 times

    Questions it appeared after

    1. “sherwin williams emerald rain refresh vs duration for a florida house”Exterior Paint & Stains · Oct 3, 9:26 pm ET
    2. “behr ultra vs marquee exterior”Exterior Paint & Stains · Oct 3, 9:41 pm ET
    3. “what does a good exterior paint job cost per square foot in the northeast”Exterior Paint & Stains · Oct 3, 9:59 pm ET
    4. “best exterior paint for a house in the pacific northwest where it rains nine months a year”Exterior Paint & Stains · Oct 3, 10:00 pm ET
    5. “how to compare painting quotes”House Painters · Oct 4, 5:36 am ET

    +12 more conversations with this ad copy

  • ThumbtackSponsored

    Compare Water Heater Quotes

    Text ad · shown 15 times

    Questions it appeared after

    1. “noritz vs takagi tankless”Water Heater Installation · Oct 3, 9:23 pm ET
    2. “heat pump water heater vs regular electric tank for a basement in pennsylvania, which saves more”Water Heater Installation · Oct 3, 9:24 pm ET
    3. “how to compare plumbing quotes”Plumbers · Oct 3, 9:38 pm ET
    4. “how much is a 50 gallon water heater”Water Heaters · Oct 4, 12:19 am ET
    5. “how much does it cost to replace a 50 gallon gas water heater in texas including haul away”Water Heaters · Oct 4, 3:33 am ET

    +10 more conversations with this ad copy

  • ThumbtackSponsored

    Compare Interior Paint Quotes

    Text ad · shown 14 times

    Questions it appeared after

    1. “benjamin moore vs sherwin williams”Interior Paint · Oct 3, 9:24 pm ET
    2. “is sherwin williams duration worth it”Exterior Paint & Stains · Oct 3, 9:30 pm ET
    3. “valspar duramax vs behr marquee”Exterior Paint & Stains · Oct 3, 9:32 pm ET
    4. “behr ultra vs behr marquee”Interior Paint · Oct 3, 9:36 pm ET
    5. “benjamin moore regal vs aura”Interior Paint · Oct 3, 9:40 pm ET

    +9 more conversations with this ad copy

  • ThumbtackSponsored

    Interior Paint Quotes

    Text ad · shown 14 times

    Questions it appeared after

    1. “cheapest good interior paint”Interior Paint · Oct 3, 9:25 pm ET
    2. “is expensive paint worth it”Interior Paint · Oct 3, 9:26 pm ET
    3. “how much is benjamin moore regal”Interior Paint · Oct 3, 9:28 pm ET
    4. “best paint for covering dark colors”Interior Paint · Oct 3, 9:49 pm ET
    5. “is sherwin williams paint worth the price during their 40 percent off sales”Interior Paint · Oct 3, 9:50 pm ET

    +9 more conversations with this ad copy

  • ThumbtackSponsored

    Get a New Water Heater

    Text ad · shown 14 times

    Questions it appeared after

    1. “best water heater installer in new jersey that offers a long labor warranty”Water Heater Installation · Oct 3, 9:36 pm ET
    2. “best company for emergency water heater replacement on a weekend in charlotte”Water Heater Installation · Oct 3, 9:40 pm ET
    3. “best plumber for tankless water heater installation”Water Heater Installation · Oct 3, 9:40 pm ET
    4. “best water heater installation service in tampa”Water Heater Installation · Oct 3, 9:42 pm ET
    5. “our 12 year old gas water heater just started leaking in the garage in Dallas, should I replace it with another tank or go tankless?”Water Heaters · Oct 3, 11:05 pm ET

    +9 more conversations with this ad copy

  • ThumbtackSponsored

    Top-Rated Exterior Painters

    Text ad · shown 14 times

    Questions it appeared after

    1. “I want to repaint my vinyl siding a darker gray instead of replacing it, which paint brand has colors that are safe for vinyl?”Exterior Paint & Stains · Oct 3, 9:44 pm ET
    2. “we have Hardie board siding that's 12 years old and needs repainting, should we use Sherwin Williams or Benjamin Moore, and which line?”Exterior Paint & Stains · Oct 3, 9:46 pm ET
    3. “best paint for vinyl siding if i want to go a darker color without warping”Exterior Paint & Stains · Oct 3, 9:51 pm ET
    4. “best paint for brick exterior”Exterior Paint & Stains · Oct 3, 9:52 pm ET
    5. “exterior paint chalking and fading”Exterior Paint & Stains · Oct 3, 10:02 pm ET

    +9 more conversations with this ad copy

  • ThumbtackSponsored

    Install a Water Heater

    Text ad · shown 13 times

    Questions it appeared after

    1. “water heater installer”Water Heater Installation · Oct 3, 9:32 pm ET
    2. “labor cost to install a water heater”Water Heater Installation · Oct 3, 9:37 pm ET
    3. “my electric water heater in charleston west virginia takes forever to recover after one shower, is it an element problem or time to replace”Water Heater Installation · Oct 3, 9:39 pm ET
    4. “questions to ask before replacing a water heater”Water Heater Installation · Oct 3, 9:39 pm ET
    5. “tankless vs tank water heater”Water Heater Installation · Oct 3, 9:42 pm ET

    +8 more conversations with this ad copy

  • ThumbtackSponsored

    Get Your Home Painted

    Text ad · shown 12 times

    Questions it appeared after

    1. “our living room ceiling has old water stains from a roof leak that's been fixed, what primer and ceiling paint should I use to cover them?”Interior Paint · Oct 3, 9:27 pm ET
    2. “cost to paint a bedroom professionally”Interior Paint · Oct 3, 9:31 pm ET
    3. “best low voc paint for a bedroom”Interior Paint · Oct 3, 9:55 pm ET
    4. “how much does it cost to paint the interior of a 2,000 square foot house in north carolina”Interior Paint · Oct 3, 10:10 pm ET
    5. “I'm 72 and want my living room and bedroom repainted in my condo in Sarasota, how do I find a reliable painter who cleans up after themselves”House Painters · Oct 4, 1:54 am ET

    +7 more conversations with this ad copy

  • ThumbtackSponsored

    Home Projects, Handled

    Text ad · shown 11 times

    Questions it appeared after

    1. “is pipe lining worth it over replacing my sewer line in a 1955 house in kansas”Drain Cleaning · Oct 3, 10:34 pm ET
    2. “my upstairs toilet leaked through the dining room ceiling this morning, i need a plumber today in sacramento who also handles drywall, any suggestions”Plumbers · Oct 3, 10:52 pm ET

    +9 more conversations with this ad copy

  • ThumbtackSponsored

    Find Drain Repair Pros

    Text ad · shown 10 times

    Questions it appeared after

    1. “signs of tree roots in sewer line”Drain Cleaning · Oct 3, 9:24 pm ET
    2. “how to avoid drain cleaning scams”Drain Cleaning · Oct 3, 9:39 pm ET
    3. “best plumber for main sewer line clogs”Drain Cleaning · Oct 3, 9:44 pm ET
    4. “roto-rooter vs a small family drain company for a recurring kitchen sink clog in ohio”Drain Cleaning · Oct 3, 9:48 pm ET
    5. “drain cleaning company vs regular plumber”Drain Cleaning · Oct 3, 10:01 pm ET

    +5 more conversations with this ad copy

  • ThumbtackSponsored

    Find a Plumbing Pro

    Text ad · shown 10 times

    Questions it appeared after

    1. “i manage four rental units in cleveland and need a plumber who answers the phone on weekends, what companies are known for that”Plumbers · Oct 3, 9:45 pm ET
    2. “a plumber from a big franchise told me i need a $7,000 water line replacement in milwaukee, how do i get a trustworthy second opinion”Plumbers · Oct 3, 10:14 pm ET
    3. “best plumber in tampa for a condo where the leak might be coming from the unit above”Plumbers · Oct 3, 10:15 pm ET
    4. “how much is a sewer camera inspection”Drain Cleaning · Oct 3, 10:29 pm ET
    5. “best plumbing company in columbus ohio with good reviews and weekend availability”Plumbers · Oct 3, 10:50 pm ET

    +5 more conversations with this ad copy

  • ThumbtackSponsored

    Top-Rated AC Installers

    Text ad · shown 10 times

    Questions it appeared after

    1. “goodman vs lennox central air”AC Installation · Oct 3, 9:49 pm ET
    2. “angi vs yelp for hvac contractors”HVAC Repair · Oct 3, 9:52 pm ET
    3. “the hvac salesman in charleston said we need new ductwork with our new ac for $6,000 more, how do i know if that's necessary”AC Installation · Oct 3, 9:57 pm ET
    4. “best hvac company in kansas city”HVAC Repair · Oct 3, 10:01 pm ET
    5. “daikin mini split”Mini-Split ACs · Oct 3, 11:07 pm ET

    +5 more conversations with this ad copy

  • ThumbtackSponsored

    Top-Rated Heating Installers

    Text ad · shown 8 times

    Questions it appeared after

    1. “what size furnace do i need”Furnace Repair · Oct 3, 9:27 pm ET
    2. “one hour heating vs service experts”HVAC Repair · Oct 3, 9:29 pm ET
    3. “what should i look for in a duct cleaning company so i don't get a cheap vacuum job”Duct and Chimney Cleaning · Oct 3, 10:04 pm ET
    4. “heat pump installation”AC Installation · Oct 3, 10:10 pm ET
    5. “my new furnace installed last year in kansas city keeps short cycling and the installer hasn't fixed it after two visits, what should i do”Furnace Repair · Oct 3, 10:10 pm ET

    +3 more conversations with this ad copy

  • ThumbtackSponsored

    Kitchen Remodel Quotes

    Text ad · shown 8 times

    Questions it appeared after

    1. “laminate countertops”Kitchen Cabinets & Countertops · Oct 3, 11:02 pm ET
    2. “our 20 year old laminate countertops are peeling but the cabinets are solid, what countertop should we replace them with on $4,000?”Kitchen Cabinets & Countertops · Oct 3, 11:03 pm ET
    3. “is a farmhouse sink worth it if i have to modify my existing cabinets”Faucets & Sinks · Oct 3, 11:06 pm ET
    4. “how much is a blanco silgranit sink”Faucets & Sinks · Oct 3, 11:10 pm ET
    5. “rta cabinets cost for small kitchen”Kitchen Cabinets & Countertops · Oct 3, 11:29 pm ET

    +3 more conversations with this ad copy

  • ThumbtackSponsored

    Top-Rated Flooring Pros

    Text ad · shown 8 times

    Questions it appeared after

    1. “carpet still wet after a day fix”Carpet Cleaning · Oct 3, 11:19 pm ET
    2. “is it worth paying for a 20 mil wear layer if i have big dogs”Flooring · Oct 3, 11:36 pm ET

    +6 more conversations with this ad copy

  • ThumbtackSponsored

    Repaint Your Exterior

    Text ad · shown 7 times

    Questions it appeared after

    1. “best stain for log cabins”Exterior Paint & Stains · Oct 3, 9:30 pm ET
    2. “our north facing siding grows green mildew every year in Georgia humidity, what paint or treatment will keep it from coming back?”Exterior Paint & Stains · Oct 3, 9:43 pm ET
    3. “cost to paint vinyl siding”Exterior Paint & Stains · Oct 3, 10:24 pm ET
    4. “best paint for hardie board siding”Exterior Paint & Stains · Oct 3, 10:54 pm ET
    5. “our exterior paint is peeling only on the south side after three years, is that a paint or prep problem”House Painters · Oct 4, 12:19 am ET

    +2 more conversations with this ad copy

  • ThumbtackSponsored

    Book an Epoxy Floor Pro

    Text ad · shown 6 times

    Questions it appeared after

    1. “garage epoxy peeling, how to fix”Garage Flooring · Oct 4, 11:13 am ET
    2. “what do i need to epoxy a garage floor”Garage Flooring · Oct 4, 11:14 am ET
    3. “how much does it cost to coat a 4,000 square foot warehouse floor with industrial epoxy”Epoxy Garage Floors · Oct 4, 11:15 am ET
    4. “g-floor roll out mat vs racedeck tiles for a two car garage on a mid range budget”Garage Flooring · Oct 4, 11:16 am ET
    5. “coating the garage floor now vs waiting a year after pouring a new concrete slab”Epoxy Garage Floors · Oct 4, 11:23 am ET

    +1 more conversation with this ad copy

More ad copies · 60 of 76

  1. Peeling Paint Outside?Text ad · shown 5 times
  2. Top-Rated Interior PaintersText ad · shown 5 times
  3. Garage Floor Looking Worn?Text ad · shown 5 times
  4. Upgrade Your FlooringText ad · shown 5 times
  5. Compare Pipe Repair QuotesText ad · shown 4 times
  6. Install a New ACText ad · shown 4 times
  7. Get Pipe Repair QuotesText ad · shown 4 times
  8. Top-Rated Roofing ProsText ad · shown 4 times
  9. Compare Exterior Paint QuotesText ad · shown 4 times
  10. Plan Exterior PaintingText ad · shown 4 times
  11. Get Your Drain FixedText ad · shown 4 times
  12. Give Your Rooms New ColorText ad · shown 4 times
  13. Top-Rated Kitchen RemodelersText ad · shown 4 times
  14. Bathroom Remodel QuotesText ad · shown 4 times
  15. Furnace Getting Too Old?Text ad · shown 3 times
  16. Got a Leaking Pipe?Text ad · shown 3 times
  17. Plan a Drain RepairText ad · shown 3 times
  18. Hire Exterior PaintersText ad · shown 3 times
  19. Top-Rated Remodeling ProsText ad · shown 3 times
  20. Refresh Your InteriorText ad · shown 2 times
  21. Find AC InstallersText ad · shown 2 times
  22. Pipe Burst at Home?Text ad · shown 2 times
  23. Fix Leaking PipesText ad · shown 2 times
  24. Find AC Repair ProsText ad · shown 2 times
  25. Compare Heating QuotesText ad · shown 2 times
  26. Refresh Your ExteriorText ad · shown 2 times
  27. Got a Clogged Drain?Text ad · shown 2 times
  28. Plan Cabinet PaintingText ad · shown 2 times
  29. Drain Wont Clear?Text ad · shown 2 times
  30. Get Help With Roof LeaksText ad · shown 2 times
  31. Find Heating Repair ProsText ad · shown 2 times
  32. Get New AC QuotesText ad · shown 2 times
  33. Water Heater Leaking?Text ad · shown 2 times
  34. Get Your Floor CoatedText ad · shown 2 times
  35. Top-Rated Bath RemodelersText ad · shown 2 times
  36. Book an Interior PainterText ad · shown 2 times
  37. Find Water Heater ProsText ad · shown 2 times
  38. AC Not Cooling?Text ad · shown 1 time
  39. Make Your Home Work BetterText ad · shown 1 time
  40. Refresh Your Home ExteriorText ad · shown 1 time
  41. Walls Ready for a Refresh?Text ad · shown 1 time
  42. Book a Cabinet PainterText ad · shown 1 time
  43. Cabinet Paint QuotesText ad · shown 1 time
  44. Find Remodeling ProsText ad · shown 1 time
  45. Unclog Your DrainsText ad · shown 1 time
  46. Book a Pipe Repair ProText ad · shown 1 time
  47. Fix Your Heating FastText ad · shown 1 time
  48. Take Care of Your HeatingText ad · shown 1 time
  49. Build a Kitchen You LoveText ad · shown 1 time
  50. Compare Bathroom QuotesText ad · shown 1 time
  51. Book a Water Heater ProText ad · shown 1 time
  52. Book AC Repair TodayText ad · shown 1 time
  53. Water Heater QuotesText ad · shown 1 time
  54. Give Your Home a Fresh LookText ad · shown 1 time
  55. Water Heater Getting Old?Text ad · shown 1 time
  56. Planning to Repaint?Text ad · shown 1 time
  57. Hire Heating InstallersText ad · shown 1 time
  58. Find Pipe Repair ProsText ad · shown 1 time
  59. Plan an Epoxy FloorText ad · shown 1 time
  60. Get Drain Repair QuotesText ad · shown 1 time

And 16 more ad copies, shown 16 times in all.

Where it showed

Where Thumbtack ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

and 1 more industry

Topics

and 113 more topics, 481 ads in all

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Thumbtack’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Angi1,004 ads shown74 shared topicsSupplyHouse.com414 ads shown56 shared topicstemu.com2,744 ads shown78 shared topicsJotform3,005 ads shown47 shared topicsCredible335 ads shown47 shared topicsWajo221 ads shown31 shared topicsWayfair770 ads shown39 shared topicsDK Hardware327 ads shown34 shared topicstop5best.com535 ads shown55 shared topicsTaskrabbit130 ads shown40 shared topicsHome Depot409 ads shown41 shared topicsLowe's179 ads shown33 shared topicsconsumeraffairs.com103 ads shown21 shared topicsEmpire Today202 ads shown13 shared topicsMRCOOL223 ads shown14 shared topicsSHOPAPPLIANCES.COM128 ads shown16 shared topicsHVACDirect.com161 ads shown10 shared topicsMerry Maids114 ads shown8 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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