Contract Management ads in ChatGPT
Ads shown in ChatGPT conversations about Contract Management. We recorded 151 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 151 ads from 22 advertisers. Most often shown: Ironclad, GetApp and Jotform.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Contract Management conversations
22 advertisersRanked by how many of the conversations on this topic ended with their ad on screen; share of the 151 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Ironclad | 42 | 27.8% |
| 2 | GetApp | 26 | 17.2% |
| 3 | Jotform | 26 | 17.2% |
| 4 | SpotDraft | 13 | 8.6% |
| 5 | GEP | 11 | 7.3% |
| 6 | Rocket Lawyer | 9 | 6.0% |
| 7 | Spellbook | 4 | 2.6% |
| 8 | Capterra | 3 | 2.0% |
| 9 | Datarails | 2 | 1.3% |
| 10 | Rocket Money | 2 | 1.3% |
| 11 | Spellbook | 2 | 1.3% |
| 12 | Deel | 1 | 0.7% |
| 13 | FranConnect | 1 | 0.7% |
| 14 | Gong.io | 1 | 0.7% |
| 15 | Occupier | 1 | 0.7% |
| 16 | Orbital Witness | 1 | 0.7% |
| 17 | PandaDoc | 1 | 0.7% |
| 18 | SignNow | 1 | 0.7% |
| 19 | StrongSuit | 1 | 0.7% |
| 20 | Thomson Reuters | 1 | 0.7% |
| 21 | Tipalti | 1 | 0.7% |
| 22 | VectorX | Salesforce Partner | 1 | 0.7% |
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 151 | 100.0% |
| Shopping ad (product name and price) | 0 | 0.0% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- SpotDraftText ad
Draft, review, and manage contracts with AI
Shown 13 times
- GEPText ad
One Platform, Not Ten Tools
Shown 11 times
- GetAppText ad
Automate Approvals Fast
Shown 10 times
- IroncladText ad
Contract Drafting for General Counsel
Shown 7 times
- Rocket LawyerText ad
Review Contracts Online
Shown 6 times
- JotformText ad
Contract Request Form
Shown 4 times
- SpellbookText ad
AI Built for Lawyers
Shown 2 times
- SpellbookText ad
Legal AI built for GCs
Shown 2 times
- Rocket MoneyText ad
Cancel unwanted subscriptions
Shown 2 times
- DeelText ad
Deel
Shown 1 time
- VectorX | Salesforce PartnerText ad
Get More From Salesforce
Shown 1 time
- CapterraText ad
Find Contract Automation Software Free
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “is juro worth the money”, after the follow-up message, ChatGPT showed an ad from Ironclad.
Text ad: “Contract Review for GCs”
Worth it question · Oct 4, 01:22 ET
In a conversation that began “how to manage contract versions during negotiation”, after the follow-up message, ChatGPT showed an ad from Rocket Lawyer.
Text ad: “Contract Help in One Place”
Fix or choose question · Oct 4, 01:25 ET
In a conversation that began “what does agiloft cost for an enterprise with complex approval workflows”, after the follow-up message, ChatGPT showed an ad from VectorX | Salesforce Partner.
Text ad: “Get More From Salesforce”
Price question · Oct 4, 01:39 ET
In a conversation that began “what metadata should we capture for every contract so reporting is useful later”, after the follow-up message, ChatGPT showed an ad from GEP.
Text ad: “One Platform, Not Ten Tools”
Fix or choose question · Oct 4, 02:42 ET
In a conversation that began “best way to track auto renewals for 400 vendor contracts so we stop paying for software we don't use”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Service Agreement Form”
Best for question · Oct 4, 03:49 ET
In a conversation that began “are ai contract review tools worth it”, after the follow-up message, ChatGPT showed an ad from SpotDraft.
Text ad: “Draft, review, and manage contracts with AI”
Worth it question · Oct 4, 04:44 ET
In a conversation that began “is spellbook worth it for lawyers”, after the follow-up message, ChatGPT showed an ad from Spellbook.
Text ad: “Legal AI built for GCs”
Worth it question · Oct 4, 00:24 ET
In a conversation that began “is a clm worth it for a small company”, after the follow-up message, ChatGPT showed an ad from GetApp.
Text ad: “Contract Software for Legal & Sales Teams”
Worth it question · Oct 4, 03:08 ET
In a conversation that began “is an ai contract review tool worth it for a solo in house lawyer handling 40 ndas a month”, after the follow-up message, ChatGPT showed an ad from StrongSuit.
Text ad: “AI Built for Litigation Firms”
Worth it question · Oct 4, 00:41 ET
In a conversation that began “how much do ai contract review tools charge per document or per user”, after the follow-up message, ChatGPT showed an ad from Ironclad.
Text ad: “Contract Review for GCs”
Price question · Oct 4, 05:24 ET
In a conversation that began “agiloft vs conga for a company that wants a highly configurable clm without heavy coding”, after the follow-up message, ChatGPT showed an ad from Ironclad.
Text ad: “AI Contract Management”
Comparison question · Oct 4, 04:16 ET
In a conversation that began “I'm the only in house lawyer at a 150 person company and contracts live in email and google drive, what clm should I start with?”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Client Agreement Form”
Long scenario question · Oct 4, 01:51 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 19.9% |
| Fix or choose | 24 | 15.9% |
| Comparison | 23 | 15.2% |
| Price | 22 | 14.6% |
| Long scenario | 22 | 14.6% |
| Short search | 15 | 9.9% |
| Worth it | 15 | 9.9% |
More in Business Software
Other Business Software topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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