Certified Pre-Owned Cars ads in ChatGPT
Ads shown in ChatGPT conversations about Certified Pre-Owned Cars. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 150 ads from 44 advertisers. Most often shown: efaq.com, GoWizard and Insurify.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Certified Pre-Owned Cars conversations
top 25 of 44Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 150 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | efaq.com | 19 | 12.7% |
| 2 | GoWizard | 15 | 10.0% |
| 3 | Capital One | 12 | 8.0% |
| 4 | Insurify | 12 | 8.0% |
| 5 | Melanie Grossman Motors | 9 | 6.0% |
| 6 | Driveway | 7 | 4.7% |
| 7 | BMW USA | 6 | 4.0% |
| 8 | Camelback Toyota | 6 | 4.0% |
| 9 | Liberty Mutual Insurance | 6 | 4.0% |
| 10 | Get Endurance Warranty | 5 | 3.3% |
| 11 | Paragon Acura | 4 | 2.7% |
| 12 | CarMax | 3 | 2.0% |
| 13 | kbb.com | 3 | 2.0% |
| 14 | Lease End | 3 | 2.0% |
| 15 | Auto Approve | 2 | 1.3% |
| 16 | currytoyota.com | 2 | 1.3% |
| 17 | Jotform | 2 | 1.3% |
| 18 | Mark Miller Subaru | 2 | 1.3% |
| 19 | mbusa.com | 2 | 1.3% |
| 20 | PASSPORT MOTORS | 2 | 1.3% |
| 21 | Toyota | 2 | 1.3% |
| 22 | Toyota of Bay Ridge Brooklyn | 2 | 1.3% |
| 23 | White Plains Honda | 2 | 1.3% |
| 24 | arizonalemonlawadvocates.com | 1 | 0.7% |
| 25 | autopom! | 1 | 0.7% |
19 more advertisers shared the other 19 shown ads.
1 shown product ad (0.7%) did not name the merchant and is not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 147 | 98.0% |
| Shopping ad (product name and price) | 3 | 2.0% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- efaq.comText ad
Vehicle History Reports
Shown 19 times
- GoWizardText ad
Top 5 Auto Warranty Companies
Shown 15 times
- Melanie Grossman MotorsText ad
Melanie Grossman Motors — Curated Vehicles
Shown 9 times
- InsurifyText ad
Smart Auto Comparisons
Shown 7 times
- Camelback ToyotaText ad
Camelback Toyota | Toyota Dealer In Phoenix, AZ
Shown 6 times
- Liberty Mutual InsuranceText ad
Check Auto Prices
Shown 5 times
- Get Endurance WarrantyText ad
Endurance® Auto Protection
Shown 4 times
- Capital OneText ad
Capital One Auto
Shown 3 times
- DrivewayText ad
Buy your car on Driveway.com.
Shown 2 times
- CarMaxText ad
Used Cars For Sale At CarMax®
Shown 2 times
- Mark Miller SubaruText ad
See the Price. Skip the Negotiating.
Shown 2 times
- currytoyota.comText ad
Market Masters Media Group
Shop New Toyota Models at Curry Toyota
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “can you negotiate cpo car prices”, after the follow-up message, ChatGPT showed an ad from efaq.com.
Text ad: “Vehicle History Reports”
Price question · Oct 3, 22:38 ET
In a conversation that began “lexus certified”, after the follow-up message, ChatGPT showed an ad from Driveway.
Text ad: “Car buying online with Driveway.com.”
Short search question · Oct 3, 22:29 ET
In a conversation that began “is a cpo tesla worth it compared to buying used from a private seller”, after the follow-up message, ChatGPT showed an ad from Insurify.
Text ad: “Smart Auto Comparisons”
Worth it question · Oct 3, 22:30 ET
In a conversation that began “is the hyundai cpo program worth it given the shorter powertrain warranty”, after the follow-up message, ChatGPT showed an ad from kbb.com.
Text ad: “Kelley Blue Book� Best Value Guide”
Worth it question · Oct 3, 22:09 ET
In a conversation that began “what are good alternatives to a cpo lexus if prices are too high near me”, after the follow-up message, ChatGPT showed an ad from BMW USA.
Text ad: “Shopping for a Car?”
Comparison question · Oct 3, 22:09 ET
In a conversation that began “best cpo hybrid for long commutes”, after the follow-up message, ChatGPT showed an ad from Capital One.
Text ad: “Used Cars For Sale”
Best for question · Oct 3, 22:26 ET
In a conversation that began “cpo financing rates right now”, after the follow-up message, ChatGPT showed an ad from Auto Approve.
Text ad: “Refinance Your Car”
Price question · Oct 3, 22:09 ET
In a conversation that began “cpo honda cr-v vs non certified cr-v at a cheaper independent lot”, after the follow-up message, ChatGPT showed an ad from Melanie Grossman Motors.
Text ad: “Melanie Grossman Motors — Curated Vehicles”
Comparison question · Oct 3, 21:24 ET
In a conversation that began “how to read a cpo inspection checklist”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Mechanical Inspection Report Form”
Fix or choose question · Oct 3, 21:55 ET
In a conversation that began “best cpo program for low apr financing”, after the follow-up message, ChatGPT showed an ad from Liberty Mutual Insurance.
Text ad: “Check Auto Prices”
Best for question · Oct 3, 22:08 ET
In a conversation that began “my cpo car started making a grinding noise, will the certified warranty cover the repair”, after the follow-up message, ChatGPT showed an ad from GEICO.
Text ad: “GEICO Offers Convenient Claims and Repairs”
Fix or choose question · Oct 3, 22:52 ET
In a conversation that began “i'm in the bay area and want a cpo hybrid that's cheap to run with tons of highway miles, what would you choose?”, after the follow-up message, ChatGPT showed an ad from Cars.com.
Text ad: “Hybrid Cars for Sale Near You”
Long scenario question · Oct 3, 21:25 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 20.0% |
| Comparison | 23 | 15.3% |
| Price | 23 | 15.3% |
| Fix or choose | 22 | 14.7% |
| Long scenario | 22 | 14.7% |
| Short search | 15 | 10.0% |
| Worth it | 15 | 10.0% |
More in Automotive
Other Automotive topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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