Automotive

Brakes & Brake Pads ads in ChatGPT

Ads shown in ChatGPT conversations about Brakes & Brake Pads. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 126 ads from 39 advertisers. Most often shown: carparts.com, Advance Auto Parts and Damond Motorsports.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
126
ads shown
39
advertisers
37%
shopping ads

Advertisers shown in Brakes & Brake Pads conversations

top 25 of 39

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 126 shown ads.

#AdvertiserWebsiteAds shownShare
1carparts.comcarparts.com2620.6%
2Advance Auto Partsadvanceautoparts.com1310.3%
3Damond Motorsportsdamondmotorsports.com129.5%
4Buick Certified Servicebuick.com64.8%
5General Tiregeneraltire.com64.8%
6Midas—64.8%
7temu.comtemu.com54.0%
8Chevroletchevrolet.com43.2%
9Get Endurance Warrantygetendurancewarranty.com43.2%
10americantrucks.comamericantrucks.com32.4%
11gmparts.comgmparts.com32.4%
12R1 Conceptsr1concepts.com32.4%
13Take 5 Oil Changetake5.com32.4%
14AAA Northeastaaa.com21.6%
15Americandreamautoprotectamericandreamautoprotect.com21.6%
16GMC Accessoriesgmc.com21.6%
17Midwest Bimmer Supplymidwestbimmersupply.com21.6%
18Suspension Superstoresuspensionsuperstore.com21.6%
19Thumbtackthumbtack.com21.6%
20American Automotive Partsamericanautomotiveparts.com10.8%
21americanmuscle.comamericanmuscle.com10.8%
22ARS/Rescue Rooter®ars.com10.8%
23Bounciebouncie.com10.8%
24Brakes Only Mobile Servicebrakesonly.net10.8%
25cpcautorepaircpcautorepair.com10.8%

14 more advertisers shared the other 14 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)8063.5%
Shopping ad (product name and price)4636.5%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Damond MotorsportsText ad

    Damond Motorsport

    Shown 12 times

  • carparts.comShopping ad

    Powerstop Brake Disc & Pad Kit, Front Rear, 3-year / 36000-mile limited warranty K8203-36

    $609.99

    Shown 5 times

  • Buick Certified ServiceText ad

    More Life In Every Mile | Quality Brake Service

    Shown 5 times

  • Take 5 Oil ChangeText ad

    Routine Car Services

    Shown 3 times

  • gmparts.comText ad

    GM Genuine Parts & ACDelco

    New and Improved Brakes

    Shown 3 times

  • Get Endurance WarrantyText ad

    Any Mechanic. Any Breakdown. Covered.

    Shown 3 times

  • General TireText ad

    G-Max RS Rebate Ends 10/31

    Shown 3 times

  • MidasText ad

    Brake repair done right

    Shown 2 times

  • R1 ConceptsText ad

    R1 Concepts Performance Brakes

    Shown 2 times

  • ChevroletText ad

    Chevrolet Certified Service

    Chevrolet Brake Service

    Shown 2 times

  • Midwest Bimmer SupplyText ad

    MidWest Bimmer Supply

    Shown 2 times

  • ThumbtackText ad

    Book a Local Pro Today

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “best quiet brake pads”, after the follow-up message, ChatGPT showed an ad from Damond Motorsports.

    Text ad: “Damond Motorsport”

    Best for question · Oct 4, 02:52 ET

  2. In a conversation that began “best brake pads for f-150”, after the follow-up message, ChatGPT showed an ad from carparts.com.

    Shopping ad: Powerstop Brake Disc & Pad Kit, Front Rear, 3-year / 36000-mile limited warranty K8203-36 · $609.99

    Best for question · Oct 3, 23:29 ET

  3. In a conversation that began “are midas lifetime brake pads worth it if i keep my car a long time”, after the follow-up message, ChatGPT showed an ad from Get Endurance Warranty.

    Text ad: “Any Mechanic. Any Breakdown. Covered.”

    Worth it question · Oct 4, 02:56 ET

  4. In a conversation that began “midas vs meineke brakes”, after the follow-up message, ChatGPT showed an ad from Take 5 Oil Change.

    Text ad: “Routine Car Services”

    Comparison question · Oct 3, 23:18 ET

  5. In a conversation that began “i'm buying brake parts at autozone for my camry, should i get the cheap pads or the premium ones?”, after the follow-up message, ChatGPT showed an ad from tire guys.

    Text ad: “Get 4 New Tires For Only $295”

    Long scenario question · Oct 3, 22:59 ET

  6. In a conversation that began “brake repair shops”, after the follow-up message, ChatGPT showed an ad from Thumbtack.

    Text ad: “Book a Local Pro Today”

    Short search question · Oct 3, 23:13 ET

  7. In a conversation that began “my abs light came on during a rainstorm and stayed on, is it safe to drive and how do i fix it?”, after the follow-up message, ChatGPT showed an ad from OBDeleven.

    Text ad: “Secret sale - car diagnostic tool”

    Long scenario question · Oct 4, 00:23 ET

  8. In a conversation that began “power stop z23 vs z36 kit, which is better for a truck that tows sometimes”, after the follow-up message, ChatGPT showed an ad from towuniverse.com.

    Shopping ad: Complete 4-Way & 7-Way Wiring Kit with CURT Assure Brake Controller · $399.99

    Comparison question · Oct 4, 02:53 ET

  9. In a conversation that began “cost to replace brake pads”, after the follow-up message, ChatGPT showed an ad from Enterprise.

    Text ad: “Car in repair? Rent one”

    Price question · Oct 3, 23:32 ET

  10. In a conversation that began “how to fix a sticking brake caliper that makes the car pull to one side”, after the follow-up message, ChatGPT showed an ad from gmparts.com.

    Text ad: “New and Improved Brakes”

    Fix or choose question · Oct 3, 23:16 ET

  11. In a conversation that began “is a big brake kit worth it for a daily driven truck”, after the follow-up message, ChatGPT showed an ad from RoadActive Suspension.

    Text ad: “Support the Load. Control the Road.”

    Worth it question · Oct 4, 00:25 ET

  12. In a conversation that began “how much do rotors cost”, after the follow-up message, ChatGPT showed an ad from GitPart.

    Text ad: “Find the right used OEM parts fast on GitPart”

    Price question · Oct 4, 01:02 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303023.8%
Fix or choose
a problem to fix, or a choice to make
231511.9%
Long scenario
a personal situation in a sentence or two
231411.1%
Comparison
one product or service against another, or alternatives
222015.9%
Price
what something costs or where to buy it cheaply
221915.1%
Short search
a few words, like a search box
151511.9%
Worth it
whether something is worth buying or switching to
151310.3%

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Other Automotive topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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