Toyota ads in ChatGPT
In our capture of logged-out ChatGPT, 78 ads from Toyota appeared on screen (all text ads), in 6 distinct ad copies across 2 industries and 12 topics. Each one appeared after our follow-up message asking for a sponsored ad.
- ads shown
- 78
- distinct ad copies
- 6
- industries
- 2
- topics
- 12
Logged-out ChatGPT from US connections, Oct 3–4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Toyota advertised, not how often ChatGPT shows its ads.
Toyota ad copies, most shown first
Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.
6 ad copies
- ToyotaSponsored
Toyota Trucks and SUVs for Every Adventure
Text ad · shown 34 times
Questions it appeared after
- “rav4 hybrid vs cr-v hybrid”Hybrids · Oct 3, 9:30 pm ET
- “truck deals”Pickup Trucks · Oct 3, 9:30 pm ET
- “best suv for tall drivers”SUVs · Oct 3, 9:46 pm ET
- “toyota certified used”Certified Pre-Owned Cars · Oct 3, 10:30 pm ET
- “dealerships near me”New Cars · Oct 3, 10:38 pm ET
+29 more conversations with this ad copy
- ToyotaSponsored
Toyota Truck & SUV Capability Built For the Trails
Text ad · shown 18 times
Questions it appeared after
- “best truck for overlanding”Pickup Trucks · Oct 3, 9:31 pm ET
- “diesel truck price difference worth”Pickup Trucks · Oct 3, 9:47 pm ET
- “toyota rav4 vs honda cr-v 2026”SUVs · Oct 3, 9:52 pm ET
- “toyota 4runner”SUVs · Oct 3, 10:00 pm ET
- “used trucks”Used Cars · Oct 3, 10:37 pm ET
+13 more conversations with this ad copy
- ToyotaSponsored
More Adventure With Toyota Hybrid Trucks
Text ad · shown 18 times
Questions it appeared after
- “hybrid trucks”Hybrids · Oct 3, 9:33 pm ET
- “i live in minnesota and heard hybrids lose mpg in winter, which hybrid holds up best in cold weather?”Hybrids · Oct 3, 9:38 pm ET
- “i want to tow a 24 foot boat to the lake every weekend in summer, which truck handles that easily?”Pickup Trucks · Oct 3, 9:46 pm ET
- “rivian r1t vs ford f-150 lightning”Electric Vehicles · Oct 3, 9:56 pm ET
- “how to figure out if a truck can safely tow my 7500 pound travel trailer”Pickup Trucks · Oct 3, 10:10 pm ET
+13 more conversations with this ad copy
- ToyotaSponsored
Explore Toyota Trucks For Adventure
Text ad · shown 4 times
Questions it appeared after
- “best truck for a family of five that still fits in a normal garage”Pickup Trucks · Oct 3, 9:49 pm ET
- “toyota highlander”SUVs · Oct 3, 10:04 pm ET
- “toyota tacoma vs ford ranger”Pickup Trucks · Oct 3, 10:32 pm ET
- “cheapest full size truck 2026”Pickup Trucks · Oct 3, 10:39 pm ET
- ToyotaSponsored
Elevate your Performance with Toyota Trucks
Text ad · shown 3 times
Questions it appeared after
- “i drive 25k miles a year for work and want a truck with decent mpg, which pickup gets the best real world fuel economy?”Pickup Trucks · Oct 3, 9:32 pm ET
- “is a diesel truck worth it if i only tow a few times a year”Pickup Trucks · Oct 3, 9:54 pm ET
- “best truck for tall drivers”Pickup Trucks · Oct 3, 10:15 pm ET
- ToyotaSponsored
Toyota Takes Adventure Off-Road
Text ad · shown 1 time
Questions it appeared after
- “gmrs radio offroad”Off-Road & 4x4 Gear · Oct 4, 11:21 am ET
Where Toyota ads appeared
The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.
Industries
Topics
Brands in the same topics
Other advertisers whose ads appeared in conversations on the topics where Toyota’s did, ranked by how much those topics overlap. Each tile opens its page.
18 brands
How this data was captured
What we ran, what counts as a shown ad, and what these numbers cannot tell you.
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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All 20 industries, the most shown topics and the guides, one link each.
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