Travel & Hospitality

National Park Trips ads in ChatGPT

Ads shown in ChatGPT conversations about National Park Trips. We recorded 147 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 142 ads from 32 advertisers. Most often shown: Expedia, koa.com and Brush Creek Ranch.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

147
conversations recorded
142
ads shown
32
advertisers
13%
shopping ads

Advertisers shown in National Park Trips conversations

top 25 of 32

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 142 shown ads.

#AdvertiserWebsiteAds shownShare
1Expediaexpedia.com5538.7%
2koa.comkoa.com107.0%
3Brush Creek Ranchbrushcreekranch.com96.3%
4Jotformjotform.com64.2%
5Montage Hotels & Resortsmontage.com53.5%
6Vogovogo.com53.5%
7Allianz—42.8%
8GuideAlongguidealong.com32.1%
9Alaska Photo Toursalaska-photo-tours.com21.4%
10Booking.combooking.com21.4%
11GreatBigCanvasgreatbigcanvas.com21.4%
12moabropeswing.commoabropeswing.com21.4%
13nathab.comnathab.com21.4%
14Visit Denvervisitdenver.com21.4%
15Biltmore Estate—10.7%
16Cabins USAcabinsusa.com10.7%
17crateinc.comcrateinc.com10.7%
18CustomizeAFcustomizeaf.com10.7%
19Delta Vacations—10.7%
20Dreamland Safari Toursdreamlandtours.net10.7%
21El Monte RV Rentals and Saleselmonterv.com10.7%
22G Adventuresgadventures.com10.7%
23GOVXgovx.com10.7%
24Ikon Passikonpass.com10.7%
25Maverick Helicoptersmaverickhelicopter.com10.7%

7 more advertisers shared the other 7 shown ads.

15 shown product ads (10.6%) did not name the merchant and are not ranked.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)12487.3%
Shopping ad (product name and price)1812.7%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • JotformText ad

    Free Road Trip Itinerary PDF

    Shown 5 times

  • ExpediaText ad

    Book Glacier Park Lodge

    Shown 5 times

  • Brush Creek RanchText ad

    All-Inclusive Luxury Wyoming Resort

    Shown 5 times

  • Montage Hotels & ResortsText ad

    Montage Big Sky Luxury Resort

    Shown 4 times

  • VogoText ad

    Teton Village

    Shown 4 times

  • koa.comText ad

    Kampgrounds of America

    Make More Memories

    Shown 3 times

  • GuideAlongText ad

    Yellowstone? Just Press Start.

    Shown 2 times

  • GreatBigCanvasShopping ad

    Moraine Lake, Banff National Park, Alberta, Canada | Large Fine Art Print, Signature Black Frame Wall Art Print | Great Big Canvas

    $116.99

    Shown 2 times

  • moabropeswing.comText ad

    Rope Swing Moab

    Moab Canyon Leap

    Shown 2 times

  • Visit DenverText ad

    Your Fall Adventure Awaits

    Shown 2 times

  • Alaska Photo ToursText ad

    Alaska Photo Tours

    Shown 2 times

  • Visit North CarolinaText ad

    Come Chase Waterfalls in the NC Mountains

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “yosemite vs sequoia national park”, after the follow-up message, ChatGPT showed an ad from Expedia.

    Text ad: “Sequoia National Park Trips”

    Comparison question · Oct 3, 23:33 ET

  2. In a conversation that began “yellowstone vs grand teton”, after the follow-up message, ChatGPT showed an ad from Brush Creek Ranch.

    Text ad: “Authentic Western Guest Ranch Experience”

    Comparison question · Oct 4, 05:48 ET

  3. In a conversation that began “how to get a campsite at a national park”, after the follow-up message, ChatGPT showed an ad from koa.com.

    Text ad: “Make More Memories”

    Fix or choose question · Oct 4, 00:16 ET

  4. In a conversation that began “my wife and I are in our 60s and want to see yellowstone and grand teton next september, where should we stay to avoid long drives each day?”, after the follow-up message, ChatGPT showed an ad from Vogo.

    Text ad: “Teton Village Cabins”

    Long scenario question · Oct 3, 23:13 ET

  5. In a conversation that began “banff national park”, after the follow-up message, ChatGPT showed an ad from GreatBigCanvas.

    Shopping ad: Moraine Lake, Banff National Park, Alberta, Canada | Large Fine Art Print, Signature Black Frame Wall Art Print |… · $116.99

    Short search question · Oct 3, 23:07 ET

  6. In a conversation that began “is the america the beautiful pass worth buying if we're visiting three parks in utah this year”, after the follow-up message, ChatGPT showed an ad from GOVX.

    Text ad: “Camping Gear & Supplies”

    Price question · Oct 4, 03:55 ET

  7. In a conversation that began “cheap hotels near zion”, after the follow-up message, ChatGPT showed an ad from Super.com.

    Text ad: “Last Minute Hotel Deals Today”

    Price question · Oct 4, 00:20 ET

  8. In a conversation that began “missed my arches timed entry what now”, after the follow-up message, ChatGPT showed an ad from moabropeswing.com.

    Text ad: “Moab Canyon Leap”

    Fix or choose question · Oct 3, 23:19 ET

  9. In a conversation that began “is yellowstone worth it in winter”, after the follow-up message, ChatGPT showed an ad from Ikon Pass.

    Text ad: “Ikon Pass - Fall Savings End After Oct. 8”

    Worth it question · Oct 3, 23:32 ET

  10. In a conversation that began “best way to see yellowstone in three days if we're staying in west yellowstone”, after the follow-up message, ChatGPT showed an ad from Jotform.

    Text ad: “Free Road Trip Itinerary PDF”

    Best for question · Oct 4, 03:29 ET

  11. In a conversation that began “is a denali flightseeing tour worth the money if the weather is cloudy”, after the follow-up message, ChatGPT showed an ad from Alaska Photo Tours.

    Text ad: “Alaska Photo Tours”

    Worth it question · Oct 4, 03:22 ET

  12. In a conversation that began “grand canyon helicopter tour vs a mule ride or hike, which gives the best experience for a couple”, after the follow-up message, ChatGPT showed an ad from Maverick Helicopters.

    Text ad: “See Vegas From Above”

    Comparison question · Oct 4, 05:31 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
292920.4%
Comparison
one product or service against another, or alternatives
222215.5%
Price
what something costs or where to buy it cheaply
222215.5%
Fix or choose
a problem to fix, or a choice to make
222114.8%
Long scenario
a personal situation in a sentence or two
221913.4%
Short search
a few words, like a search box
151510.6%
Worth it
whether something is worth buying or switching to
15149.9%

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How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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