Travel & Hospitality

Cruises ads in ChatGPT

Ads shown in ChatGPT conversations about Cruises. We recorded 149 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 144 ads from 26 advertisers. Most often shown: Royal Caribbean Cruises, Carnival Cruise Line and Crystal Cruises.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

149
conversations recorded
144
ads shown
26
advertisers
11%
shopping ads

Advertisers shown in Cruises conversations

top 25 of 26

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 144 shown ads.

#AdvertiserWebsiteAds shownShare
1Royal Caribbean Cruisesroyalcaribbean.com2920.1%
2Carnival Cruise Linecarnival.com2618.1%
3Crystal Cruisescrystalcruises.com2114.6%
4oceanwide-expeditions.comoceanwide-expeditions.com96.2%
5Forbesforbes.com64.2%
6Expediaexpedia.com53.5%
7MSC Cruises®msccruisesusa.com53.5%
8Princess Cruise Lines—53.5%
9Groupongroupon.com42.8%
10Holland America Linehollandamerica.com42.8%
11Savings.comsavings.com42.8%
12Viking—42.8%
13Allianz—32.1%
14G Adventuresgadventures.com21.4%
15goreadyinsurance.comgoreadyinsurance.com21.4%
16The Olive Odysseystheoliveodysseys.com21.4%
17AAdvantage Cruises—10.7%
18Business-Tickets.combusiness-tickets.com10.7%
19GTeSIMgtesim.com10.7%
20ID90 Travelid90travel.com10.7%
21KAYAKkayak.com10.7%
22Moneypennymoneypenny.com10.7%
23Navannavan.com10.7%
24Shore Excursions Groupshoreexcursionsgroup.com10.7%
25SimbaSIMsimbasim.com10.7%

1 more advertisers shared the other 1 shown ads.

3 shown product ads (2.1%) did not name the merchant and are not ranked.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)12888.9%
Shopping ad (product name and price)1611.1%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Royal Caribbean CruisesText ad

    Royal Caribbean Cruises

    Shown 13 times

  • ForbesText ad

    Cruise Trip Insurance

    Shown 6 times

  • Crystal CruisesText ad

    Crystal® Luxury Cruises

    Shown 6 times

  • Savings.comText ad

    Up to 40% Off MSC Cruise Deals

    Shown 4 times

  • Carnival Cruise LineText ad

    Port Activities

    Shown 4 times

  • GrouponShopping ad

    Things to Do Near You

    $240

    Shown 4 times

  • VikingText ad

    A Serene Way to Travel

    Shown 3 times

  • MSC Cruises®Text ad

    Exclusive Cruise Deals

    Shown 3 times

  • oceanwide-expeditions.comShopping ad

    Antarctica - Whale watching

    $7,050

    Shown 2 times

  • KAYAKText ad

    Up to 48% off NY cars

    Shown 1 time

  • Holland America LineText ad

    Book Your Alaska Cruise Today for $99

    Shown 1 time

  • G AdventuresText ad

    Sailing’s better with G

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “my husband and I want a canada and new england fall foliage cruise from boston in october, which line has the best ports and value?”, after the follow-up message, ChatGPT showed an ad from Forbes.

    Text ad: “Cruise Trip Insurance”

    Long scenario question · Oct 3, 23:32 ET

  2. In a conversation that began “best way to find a last minute cruise deal from fort lauderdale for next month”, after the follow-up message, ChatGPT showed an ad from Carnival Cruise Line.

    Text ad: “Book Cheaper Cruises”

    Best for question · Oct 4, 02:41 ET

  3. In a conversation that began “caribbean cruises”, after the follow-up message, ChatGPT showed an ad from Crystal Cruises.

    Text ad: “Crystal® Caribbean Luxury Cruises”

    Short search question · Oct 3, 23:16 ET

  4. In a conversation that began “is the specialty dining package on royal caribbean worth it for a couple who loves good food”, after the follow-up message, ChatGPT showed an ad from Royal Caribbean Cruises.

    Text ad: “Wonder of the Seas”

    Worth it question · Oct 4, 01:14 ET

  5. In a conversation that began “best cruise lines for a quieter grown up crowd”, after the follow-up message, ChatGPT showed an ad from oceanwide-expeditions.com.

    Shopping ad: Antarctica - Whale watching · $7,050

    Best for question · Oct 4, 02:53 ET

  6. In a conversation that began “how much are cruise excursions usually”, after the follow-up message, ChatGPT showed an ad from Viking.

    Text ad: “A Serene Way to Travel”

    Price question · Oct 3, 23:02 ET

  7. In a conversation that began “how to avoid cruise port parking costs”, after the follow-up message, ChatGPT showed an ad from KAYAK.

    Text ad: “Up to 48% off NY cars”

    Fix or choose question · Oct 3, 23:31 ET

  8. In a conversation that began “my sister and I want a girls cruise to the bahamas over a long weekend from port canaveral this winter, which ship is the best value?”, after the follow-up message, ChatGPT showed an ad from Expedia.

    Text ad: “Port Canaveral Car Rentals, FL”

    Long scenario question · Oct 3, 23:32 ET

  9. In a conversation that began “royal caribbean cruises”, after the follow-up message, ChatGPT showed an ad from Holland America Line.

    Text ad: “The Caribbean, Mexico, & Beyond”

    Short search question · Oct 3, 23:31 ET

  10. In a conversation that began “cruise line changed my itinerary can i cancel”, after the follow-up message, ChatGPT showed an ad from Allianz.

    Text ad: “Protect your best trip yet”

    Fix or choose question · Oct 3, 23:04 ET

  11. In a conversation that began “how much is wifi on royal caribbean”, after the follow-up message, ChatGPT showed an ad from GTeSIM.

    Text ad: “Stay Connected Abroad”

    Price question · Oct 3, 23:24 ET

  12. In a conversation that began “we're two couples doing a hawaii cruise and wonder if norwegian's pride of america or a cruise from vancouver is better, any thoughts?”, after the follow-up message, ChatGPT showed an ad from AAdvantage Cruises.

    Text ad: “7 Night Hawaii Cruise”

    Long scenario question · Oct 3, 23:24 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.8%
Comparison
one product or service against another, or alternatives
222215.3%
Price
what something costs or where to buy it cheaply
222114.6%
Fix or choose
a problem to fix, or a choice to make
221913.2%
Long scenario
a personal situation in a sentence or two
222114.6%
Short search
a few words, like a search box
161611.1%
Worth it
whether something is worth buying or switching to
151510.4%

More in Travel & Hospitality

Other Travel & Hospitality topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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