Airline Comparisons ads in ChatGPT
Ads shown in ChatGPT conversations about Airline Comparisons. We recorded 148 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 148 ads from 33 advertisers. Most often shown: Expedia, JSX and La Compagnie.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Airline Comparisons conversations
top 25 of 33Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 148 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Expedia | 50 | 33.8% |
| 2 | JSX | 20 | 13.5% |
| 3 | Delta Air Lines | 8 | 5.4% |
| 4 | La Compagnie | 8 | 5.4% |
| 5 | Cushion Lab | 7 | 4.7% |
| 6 | Emirates | 6 | 4.1% |
| 7 | Nerdwallet | 4 | 2.7% |
| 8 | Quince | 4 | 2.7% |
| 9 | Ruti | 4 | 2.7% |
| 10 | SlickTrip | 4 | 2.7% |
| 11 | Bookafly | 2 | 1.4% |
| 12 | Exoticca Travel US | 2 | 1.4% |
| 13 | goreadyinsurance.com | 2 | 1.4% |
| 14 | The Points Guy | 2 | 1.4% |
| 15 | alfabravoconnect.com | 1 | 0.7% |
| 16 | americanexpress.com | 1 | 0.7% |
| 17 | ASAP Tickets | 1 | 0.7% |
| 18 | Business Skies | 1 | 0.7% |
| 19 | Business-Tickets.com | 1 | 0.7% |
| 20 | Cheapoair | 1 | 0.7% |
| 21 | cloudymattress.com | 1 | 0.7% |
| 22 | Faxer W2W | 1 | 0.7% |
| 23 | flyExclusive | 1 | 0.7% |
| 24 | flyslate.com | 1 | 0.7% |
| 25 | Groupon | 1 | 0.7% |
8 more advertisers shared the other 8 shown ads.
6 shown product ads (4.1%) did not name the merchant and are not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 127 | 85.8% |
| Shopping ad (product name and price) | 21 | 14.2% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- ExpediaText ad
Great Deals on Airline Tickets
Shown 14 times
- JSXText ad
JSX Semi-Private Flights. Exclusively For Everyone
Shown 12 times
- La CompagnieText ad
Fly Business Class To Europe
Shown 8 times
- Cushion LabShopping ad
Ultimate Travel Comfort Bundle
$135
Shown 7 times
- Delta Air LinesText ad
Delta First Seats
Shown 5 times
- RutiText ad
One Pair. Every Plan.
Shown 4 times
- QuinceShopping ad
Carry-On Suitcase
$129.90
Shown 4 times
- EmiratesText ad
Emirates Economy
Shown 4 times
- SlickTripText ad
SlickTrip: Real-Time Flight and Hotel Alerts
Shown 4 times
- NerdwalletText ad
2026 Best Airline Cards
Shown 3 times
- The Points GuyText ad
Best Travel Credit Cards 2026
Shown 2 times
- goreadyinsurance.comText ad
Aegis Travel Insurance
Industry’s Lowest Rate for Seniors
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “airline legroom”, after the follow-up message, ChatGPT showed an ad from JSX.
Text ad: “Fly JSX Semi-Private Flights: San Diego - Vegas”
Short search question · Oct 3, 22:50 ET
In a conversation that began “how do i decide between a nonstop on united and a cheaper connection on american to europe”, after the follow-up message, ChatGPT showed an ad from La Compagnie.
Text ad: “Fly Business Class To Europe”
Fix or choose question · Oct 3, 21:55 ET
In a conversation that began “best airline for flying to tokyo”, after the follow-up message, ChatGPT showed an ad from Expedia.
Text ad: “JFK to Tokyo Cheap Flights”
Best for question · Oct 3, 21:57 ET
In a conversation that began “how much does emirates charge for seat selection”, after the follow-up message, ChatGPT showed an ad from Emirates.
Text ad: “Emirates Premium Economy ”
Price question · Oct 3, 21:57 ET
In a conversation that began “emirates economy”, after the follow-up message, ChatGPT showed an ad from Ruti.
Text ad: “One Pair. Every Plan.”
Short search question · Oct 3, 22:04 ET
In a conversation that began “best airline for flying with a full size guitar as a carry-on”, after the follow-up message, ChatGPT showed an ad from Quince.
Shopping ad: Carry-On Suitcase · $129.90
Best for question · Oct 3, 21:31 ET
In a conversation that began “delta comfort plus vs united economy plus, which extra legroom seat is actually worth paying for on a 5 hour flight”, after the follow-up message, ChatGPT showed an ad from Cushion Lab.
Shopping ad: Ultimate Travel Comfort Bundle · $135
Comparison question · Oct 3, 22:11 ET
In a conversation that began “is it worth sticking with one airline for loyalty or should i just book whichever is cheapest”, after the follow-up message, ChatGPT showed an ad from Nerdwallet.
Text ad: “2026 Best Airline Cards”
Worth it question · Oct 3, 22:11 ET
In a conversation that began “how to check which plane my flight uses”, after the follow-up message, ChatGPT showed an ad from SlickTrip.
Text ad: “SlickTrip: Real-Time Flight and Hotel Alerts”
Fix or choose question · Oct 3, 21:58 ET
In a conversation that began “how much is wifi on united flights”, after the follow-up message, ChatGPT showed an ad from Groupon.
Shopping ad: Deals on Software & Electronics · $18
Price question · Oct 3, 22:36 ET
In a conversation that began “is united economy plus worth it”, after the follow-up message, ChatGPT showed an ad from Delta Air Lines.
Text ad: “Delta First Seats”
Worth it question · Oct 3, 22:29 ET
In a conversation that began “jal vs ana from the us”, after the follow-up message, ChatGPT showed an ad from alfabravoconnect.com.
Text ad: “10-Day Japan Tour From $7,850”
Comparison question · Oct 3, 22:39 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 20.3% |
| Comparison | 22 | 14.9% |
| Price | 22 | 14.9% |
| Fix or choose | 22 | 14.9% |
| Long scenario | 22 | 14.9% |
| Short search | 15 | 10.1% |
| Worth it | 15 | 10.1% |
More in Travel & Hospitality
Other Travel & Hospitality topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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