Flight Booking Sites ads in ChatGPT
Ads shown in ChatGPT conversations about Flight Booking Sites. We recorded 148 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 147 ads from 18 advertisers. Most often shown: Expedia, JSX and SlickTrip.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Flight Booking Sites conversations
18 advertisersRanked by how many of the conversations on this topic ended with their ad on screen; share of the 147 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Expedia | 111 | 75.5% |
| 2 | JSX | 7 | 4.8% |
| 3 | Priceline | 4 | 2.7% |
| 4 | SlickTrip | 4 | 2.7% |
| 5 | goreadyinsurance.com | 2 | 1.4% |
| 6 | Jotform | 2 | 1.4% |
| 7 | La Compagnie | 2 | 1.4% |
| 8 | Wyndham Business | 2 | 1.4% |
| 9 | Airalo | 1 | 0.7% |
| 10 | alfabravoconnect.com | 1 | 0.7% |
| 11 | Allianz | 1 | 0.7% |
| 12 | Bookafly | 1 | 0.7% |
| 13 | Cheapoair | 1 | 0.7% |
| 14 | Forbes | 1 | 0.7% |
| 15 | GovPlus | 1 | 0.7% |
| 16 | Klass Wagen | 1 | 0.7% |
| 17 | Nerdwallet | 1 | 0.7% |
| 18 | StackAdapt | 1 | 0.7% |
3 shown product ads (2.0%) did not name the merchant and are not ranked.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 144 | 98.0% |
| Shopping ad (product name and price) | 3 | 2.0% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- ExpediaText ad
Cheap Flights and Hotels
Shown 24 times
- JSXText ad
JSX Semi-Private Flights. Exclusively For Everyone
Shown 6 times
- SlickTripText ad
SlickTrip: Real-Time Flight and Hotel Alerts
Shown 4 times
- PricelineText ad
Priceline: Cheaper Flights, Direct Or 1 Stop
Shown 3 times
- Wyndham BusinessText ad
15% Off Business Travel
Shown 2 times
- JotformText ad
Flight Booking Form
Shown 2 times
- goreadyinsurance.comText ad
Aegis Travel Insurance
Trip Cancellation Covered. Medical Covered
Shown 2 times
- StackAdaptText ad
Want to Run ChatGPT Ads?
Shown 1 time
- NerdwalletText ad
2026 Best Travel Cards - Compare Points & Miles
Shown 1 time
- Klass WagenText ad
Last Minute Sale
Shown 1 time
- ForbesText ad
Travel Insurance Plans
Shown 1 time
- La CompagnieText ad
Fly Business Class To Nice
Shown 1 time
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “we're retirees planning a six week loop around europe with lots of one way flights, which booking site handles budget airlines and changes best?”, after the follow-up message, ChatGPT showed an ad from Expedia.
Text ad: “Multi City Flights and Hotels”
Long scenario question · Oct 3, 21:41 ET
In a conversation that began “hopper app”, after the follow-up message, ChatGPT showed an ad from StackAdapt.
Text ad: “Want to Run ChatGPT Ads?”
Short search question · Oct 3, 21:42 ET
In a conversation that began “best booking site for business travelers who need receipts and quick changes on domestic flights”, after the follow-up message, ChatGPT showed an ad from Wyndham Business.
Text ad: “15% Off Business Travel”
Best for question · Oct 3, 21:23 ET
In a conversation that began “is the kayak price alert feature worth relying on or should i just book when i see a good fare”, after the follow-up message, ChatGPT showed an ad from Nerdwallet.
Text ad: “2026 Best Travel Cards - Compare Points & Miles”
Worth it question · Oct 3, 22:48 ET
In a conversation that began “kayak vs skyscanner for international flights”, after the follow-up message, ChatGPT showed an ad from JSX.
Text ad: “JSX Semi-Private Flights. Exclusively For Everyone”
Comparison question · Oct 3, 22:25 ET
In a conversation that began “best metasearch site for budget airlines in europe”, after the follow-up message, ChatGPT showed an ad from Klass Wagen.
Text ad: “Last Minute Sale”
Best for question · Oct 3, 22:17 ET
In a conversation that began “the travel site sold me a ticket with a 40 minute connection in chicago, how worried should i be”, after the follow-up message, ChatGPT showed an ad from Forbes.
Text ad: “Travel Insurance Plans”
Fix or choose question · Oct 3, 21:57 ET
In a conversation that began “orbitz flights”, after the follow-up message, ChatGPT showed an ad from Priceline.
Text ad: “Priceline Flight Deals From Seattle”
Short search question · Oct 3, 21:42 ET
In a conversation that began “hidden fees on cheapoair flights”, after the follow-up message, ChatGPT showed an ad from SlickTrip.
Text ad: “SlickTrip: Real-Time Flight and Hotel Alerts”
Price question · Oct 3, 22:18 ET
In a conversation that began “my dad is 75 and wants to book his own flights online from tucson to visit me in chicago, which site is simplest for him?”, after the follow-up message, ChatGPT showed an ad from Bookafly.
Text ad: “Travel More. Spend Less. Unlock VIP Travel Savings”
Long scenario question · Oct 3, 21:51 ET
In a conversation that began “airline wont honor expedia booking”, after the follow-up message, ChatGPT showed an ad from Cheapoair.
Text ad: “Cheapoair - Cheap Flights”
Fix or choose question · Oct 3, 21:46 ET
In a conversation that began “best booking platform for coordinating flights for ten friends coming from different cities to one wedding”, after the follow-up message, ChatGPT showed an ad from Jotform.
Text ad: “Flight Booking Form”
Best for question · Oct 3, 21:47 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 20.4% |
| Comparison | 22 | 15.0% |
| Price | 22 | 15.0% |
| Fix or choose | 21 | 14.3% |
| Long scenario | 22 | 15.0% |
| Short search | 15 | 10.2% |
| Worth it | 15 | 10.2% |
More in Travel & Hospitality
Other Travel & Hospitality topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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