Small Business Tools

Branded Apparel ads in ChatGPT

Ads shown in ChatGPT conversations about Branded Apparel. We recorded 148 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 145 ads from 36 advertisers. Most often shown: VistaPrint US, Jotform and Crestline.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

148
conversations recorded
145
ads shown
36
advertisers
45%
shopping ads

Advertisers shown in Branded Apparel conversations

top 25 of 36

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 145 shown ads.

#AdvertiserWebsiteAds shownShare
1VistaPrint USvistaprint.com8760.0%
2Jotformjotform.com1510.3%
3Crestlinecrestline.com32.1%
4nyrushshirts.comnyrushshirts.com32.1%
5embroly.comembroly.com21.4%
6TILIT NYCtilitnyc.com21.4%
7tshirtbydesign.comtshirtbydesign.com21.4%
8Varsity Basevarsitybase.com21.4%
9amechef.comamechef.com10.7%
10American Threadsamericanthreadsusa.com10.7%
11bestflag.combestflag.com10.7%
12Brilliantbrilliantmade.com10.7%
13Canvacanva.com10.7%
14Cintascintas.com10.7%
15Custom Inkcustomink.com10.7%
16Design.comdesign.com10.7%
17Eaigroupeaigroup.net10.7%
18Executive Advertisingexecutiveadvertising.com10.7%
19Fresh Clean Threadsfreshcleantees.com10.7%
20Humani HRhumanihr.com10.7%
21Ironcladironcladapp.com10.7%
22jacketcustom.comjacketcustom.com10.7%
23Jordan Craigjordancraig.com10.7%
24madamglam.commadamglam.com10.7%
25Neat Apparelneatapparel.com10.7%

11 more advertisers shared the other 11 shown ads.

1 shown product ad (0.7%) did not name the merchant and is not ranked.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)8055.2%
Shopping ad (product name and price)6544.8%

Shopping ads include 3 ads that our export labels as text ads but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • VistaPrint USShopping ad

    Gildan® Ultra Cotton® Unisex T-shirt

    $237.81

    Shown 12 times

  • JotformText ad

    Uniform Order Form

    Shown 3 times

  • CrestlineText ad

    Custom Corporate Apparel - Branded Employee Gear

    Shown 3 times

  • Varsity BaseText ad

    Design Your Jacket

    Shown 2 times

  • tshirtbydesign.comText ad

    Progressive Printing Solutions Inc

    Custom Work Shirts & Uniforms

    Shown 2 times

  • Sunday SwaggerText ad

    Fun Polos, Buttery-Soft

    Shown 1 time

  • ShutterflyShopping ad

    Custom Black T-Shirts: Upload Your Own Design | Small | Customizable Front | White | Shutterfly

    $23.99

    Shown 1 time

  • Humani HRText ad

    Full-Service HR

    Shown 1 time

  • madamglam.comShopping ad

    Professional Apron

    £12.65

    Shown 1 time

  • CanvaText ad

    Image generator

    Shown 1 time

  • TILIT NYCText ad

    Where Style Meets Utility

    Shown 1 time

  • worldweidner.comShopping ad

    SINGER® MOMENTO™ Smart Press

    $649

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “best custom aprons for a florist with pockets for tools”, after the follow-up message, ChatGPT showed an ad from madamglam.com.

    Shopping ad: Professional Apron · £12.65

    Best for question · Oct 4, 01:40 ET

  2. In a conversation that began “4imprint vs custom ink for 100 branded t shirts for an event”, after the follow-up message, ChatGPT showed an ad from Crestline.

    Text ad: “Custom Corporate Apparel - Branded Employee Gear”

    Comparison question · Oct 4, 01:22 ET

  3. In a conversation that began “custom hoodies under $25 each”, after the follow-up message, ChatGPT showed an ad from VistaPrint US.

    Shopping ad: Comfort Colors Garment-Dyed Unisex Hoodie · $84.29

    Price question · Oct 4, 04:25 ET

  4. In a conversation that began “how do i choose a work uniform that looks professional but is comfortable in heat”, after the follow-up message, ChatGPT showed an ad from Threadfellows.

    Text ad: “Corporate Apparel & Accessories”

    Fix or choose question · Oct 4, 02:48 ET

  5. In a conversation that began “how to get a logo ready for embroidery”, after the follow-up message, ChatGPT showed an ad from American Threads.

    Text ad: “Home - American Threads USA”

    Fix or choose question · Oct 3, 23:19 ET

  6. In a conversation that began “printful vs printify for a business selling branded apparel online”, after the follow-up message, ChatGPT showed an ad from Brilliant.

    Text ad: “Custom Merch + Gifting”

    Comparison question · Oct 4, 02:07 ET

  7. In a conversation that began “best custom jackets for a security company with reflective logos”, after the follow-up message, ChatGPT showed an ad from Varsity Base.

    Text ad: “Design Your Jacket”

    Best for question · Oct 4, 02:24 ET

  8. In a conversation that began “are embroidered polos worth it”, after the follow-up message, ChatGPT showed an ad from Neiman Marcus.

    Shopping ad: Men's Embroidered Vintage-Logo Cotton Polo Shirt · $590

    Worth it question · Oct 3, 23:30 ET

  9. In a conversation that began “is it worth getting uniforms for a three person cleaning business”, after the follow-up message, ChatGPT showed an ad from Jotform.

    Text ad: “Free Cleaning Proposal PDF”

    Worth it question · Oct 4, 02:19 ET

  10. In a conversation that began “how much does cintas charge per employee”, after the follow-up message, ChatGPT showed an ad from Ironclad.

    Text ad: “Vendor Pricing Review”

    Price question · Oct 3, 23:32 ET

  11. In a conversation that began “best embroidered jackets for a contractor crew”, after the follow-up message, ChatGPT showed an ad from Executive Advertising.

    Shopping ad: Custom CornerStone J763 Duck Cloth Work Jacket · $84.27

    Best for question · Oct 3, 23:10 ET

  12. In a conversation that began “best custom hats for a landscaping company that crews will actually wear”, after the follow-up message, ChatGPT showed an ad from embroly.com.

    Shopping ad: Custom Business Logo, Name Snapback Hats - Embroidered Corporate Merchandise Caps · $29.99

    Best for question · Oct 3, 23:23 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.7%
Comparison
one product or service against another, or alternatives
232315.9%
Price
what something costs or where to buy it cheaply
222114.5%
Fix or choose
a problem to fix, or a choice to make
222013.8%
Long scenario
a personal situation in a sentence or two
222215.2%
Worth it
whether something is worth buying or switching to
151510.3%
Short search
a few words, like a search box
14149.7%

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How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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