Media & Entertainment

Mobile Games ads in ChatGPT

Ads shown in ChatGPT conversations about Mobile Games. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 146 ads from 31 advertisers. Most often shown: Mistplay, EVE Online and eneba.com.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
146
ads shown
31
advertisers
6%
shopping ads

Advertisers shown in Mobile Games conversations

top 25 of 31

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 146 shown ads.

#AdvertiserWebsiteAds shownShare
1Mistplay—7551.4%
2EVE Onlineeveonline.com1611.0%
3eneba.comeneba.com64.1%
4SPYSCAPEspyscape.com53.4%
5Taonga: the Island Farmtaongafarm.com53.4%
6Rocket Moneyrocketmoney.com42.7%
7Oh My Mahjongohmymahjong.com32.1%
8SimplyFunsimplyfun.com32.1%
9boardingschoolgames.comboardingschoolgames.com21.4%
10Etsyetsy.com21.4%
11Nex Playgroundnexplayground.com21.4%
12PlayStationplaystation.com21.4%
13Sly3gamesly3game.com21.4%
14temu.comtemu.com21.4%
15Cloudflarecloudflare.com10.7%
16crasharcade.funcrasharcade.fun10.7%
17currentcatalog.comcurrentcatalog.com10.7%
18CustomizeAFcustomizeaf.com10.7%
19Destination Unknowndestinationunknowngame.com10.7%
20Guitar Center—10.7%
21KashKickkashkick.com10.7%
22Lubiwoodlubiwood.com10.7%
23Printworksprintworksmarket.com10.7%
24Replitreplit.com10.7%
25Simple.Life Appssimple.life10.7%

6 more advertisers shared the other 6 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)13793.8%
Shopping ad (product name and price)96.2%

Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • MistplayText ad

    Mistplay: Free Rewards App

    Shown 27 times

  • EVE OnlineText ad

    EVE Online: Living Sci-Fi Universe. Play for Free

    Shown 16 times

  • Taonga: the Island FarmText ad

    Most Addictive Farm Game 🧑‍🌾

    Shown 5 times

  • eneba.comText ad

    Helis play, UAB

    Buy Games, Gift Cards & Top Ups Cheaper

    Shown 5 times

  • Rocket MoneyText ad

    Cancel unwanted subscriptions

    Shown 4 times

  • SimplyFunText ad

    A fun spatial reasoning and critical thinking game

    Shown 3 times

  • Oh My MahjongText ad

    Play Mahjong. Exercise Your Brain.

    Shown 3 times

  • Nex PlaygroundText ad

    Avatar: The Last Airbender | Nex Playground

    Shown 2 times

  • WilsonAmplifiersText ad

    Fix Your Weak 5G/4G Cell Signal

    Shown 1 time

  • Guitar CenterText ad

    Music Sales Pop The Question 50's & 60's - Ulti...

    Shown 1 time

  • Visible by VerizonText ad

    Affordable phone carrier

    Shown 1 time

  • Sly3gameText ad

    Short Game. Big Chaos.

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “i have a two hour train commute every day and want great phone games that aren't full of ads, what should i try?”, after the follow-up message, ChatGPT showed an ad from EVE Online.

    Text ad: “EVE Online: Living Sci-Fi Universe. Play for Free”

    Long scenario question · Oct 4, 03:49 ET

  2. In a conversation that began “netflix games keep asking me to log in again every time i open them”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “A Free Rewards App For Gamers”

    Fix or choose question · Oct 4, 00:55 ET

  3. In a conversation that began “backbone controller not connecting”, after the follow-up message, ChatGPT showed an ad from eneba.com.

    Text ad: “Find Top Ups Fast”

    Fix or choose question · Oct 4, 05:16 ET

  4. In a conversation that began “is pokemon go still worth playing for adults who like walking”, after the follow-up message, ChatGPT showed an ad from Simple.Life Apps.

    Text ad: “Try Tai Chi Walking, Starting Today”

    Worth it question · Oct 4, 01:12 ET

  5. In a conversation that began “i'm flying from new york to los angeles and need offline games on my iphone, which ones will keep me busy?”, after the follow-up message, ChatGPT showed an ad from Oh My Mahjong.

    Text ad: “Play Mahjong. Exercise Your Brain.”

    Long scenario question · Oct 4, 01:01 ET

  6. In a conversation that began “apple arcade games won't download on my ipad even though i'm subscribed”, after the follow-up message, ChatGPT showed an ad from Taonga: the Island Farm.

    Text ad: “Most Addictive Farm Game 🧑‍🌾”

    Fix or choose question · Oct 4, 01:37 ET

  7. In a conversation that began “how much do i actually spend on free to play games with in app purchases”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “Mistplay: Free Rewards App”

    Price question · Oct 4, 02:10 ET

  8. In a conversation that began “cheapest way to get ad free versions of my favorite phone games”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “Mistplay Is Free To Start”

    Price question · Oct 4, 03:58 ET

  9. In a conversation that began “best netflix games for someone who already pays for netflix and wants something deep”, after the follow-up message, ChatGPT showed an ad from EVE Online.

    Text ad: “EVE Online: Living Sci-Fi Universe. Play for Free”

    Best for question · Oct 4, 01:15 ET

  10. In a conversation that began “best android games for an older phone with limited storage”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “Find Your Next Mobile Game”

    Best for question · Oct 4, 00:33 ET

  11. In a conversation that began “wordle”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “Quiz Your Way To Gift Cards”

    Short search question · Oct 4, 01:50 ET

  12. In a conversation that began “apple arcade vs netflix games for someone who wants games with no ads at all”, after the follow-up message, ChatGPT showed an ad from Mistplay.

    Text ad: “Mistplay: Free Rewards App”

    Comparison question · Oct 4, 02:22 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.5%
Comparison
one product or service against another, or alternatives
232215.1%
Fix or choose
a problem to fix, or a choice to make
232114.4%
Price
what something costs or where to buy it cheaply
222215.1%
Long scenario
a personal situation in a sentence or two
222215.1%
Short search
a few words, like a search box
15149.6%
Worth it
whether something is worth buying or switching to
151510.3%

More in Media & Entertainment

Other Media & Entertainment topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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