Media & Entertainment

Documentary Streaming ads in ChatGPT

Ads shown in ChatGPT conversations about Documentary Streaming. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 150 ads from 46 advertisers. Most often shown: Wonder Project, Fubo and Rocket Money.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
150
ads shown
46
advertisers
13%
shopping ads

Advertisers shown in Documentary Streaming conversations

top 25 of 46

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 150 shown ads.

#AdvertiserWebsiteAds shownShare
1Wonder Projectwatchwonderproject.com4731.3%
2Fubofubo.tv1912.7%
3Rocket Moneyrocketmoney.com96.0%
4Groupongroupon.com85.3%
5AAFiberaafiber.com64.0%
6AT&T Mobilityatt.com53.3%
7Spectrumspectrum.com53.3%
8honesthistory.cohonesthistory.co42.7%
9Bitdefenderbitdefender.com21.3%
10getjubileetv.comgetjubileetv.com21.3%
11Official LA28 Olympic Hospitalityla28.org21.3%
12orangehardwares.comorangehardwares.com21.3%
13Protonproton.me21.3%
14top10bestvpn.comtop10bestvpn.com21.3%
15Visit St Pete's-Clearwater 2026—21.3%
16All You Can Booksallyoucanbooks.com10.7%
17BattleBotsbattlebots.com10.7%
18Capecape.co10.7%
19ChatGPTchatgpt.com10.7%
20Cosmic Shardsexplorecosmicshards.com10.7%
21CRV Sciencecrvscience.com10.7%
22Cupertino—10.7%
23Delta Vacations—10.7%
24Etsyetsy.com10.7%
25Evil Jakeeviljake.com10.7%

21 more advertisers shared the other 21 shown ads.

2 shown product ads (1.3%) did not name the merchant and are not ranked.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)13187.3%
Shopping ad (product name and price)1912.7%

Shopping ads include 1 ad that our export labels as a text ad but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Wonder ProjectText ad

    Young Washington: Before He Was President

    Shown 41 times

  • Rocket MoneyText ad

    Cancel unwanted subscriptions

    Shown 9 times

  • GrouponShopping ad

    Deals on Top Brands

    $20

    Shown 8 times

  • FuboText ad

    Choose Your Stream

    Shown 7 times

  • AAFiberText ad

    AAFiber TV Limited Offer

    Shown 6 times

  • SpectrumText ad

    Spectrum Bundles

    Shown 3 times

  • AT&T MobilityText ad

    Download at Peak Speed

    Shown 3 times

  • Official LA28 Olympic HospitalityText ad

    Access the Best of LA28

    Shown 2 times

  • honesthistory.coShopping ad

    Subscription - 1 year

    $89.99

    Shown 2 times

  • top10bestvpn.comText ad

    Top10.com

    Top 10 VPNs For Streaming

    Shown 2 times

  • ProtonText ad

    Proton VPN: Unblock Streaming, Anywhere

    Shown 2 times

  • orangehardwares.comShopping ad

    MTVBOXEX9 AverMedia TVBox 9 Device NTSC PAL

    $228.79

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “the documentary i wanted left netflix, how do i find where it went”, after the follow-up message, ChatGPT showed an ad from AAFiber.

    Text ad: “AAFiber TV Limited Offer”

    Fix or choose question · Oct 4, 03:55 ET

  2. In a conversation that began “pbs passport vs paying for curiositystream for history documentaries”, after the follow-up message, ChatGPT showed an ad from honesthistory.co.

    Shopping ad: Subscription - 1 year · $89.99

    Comparison question · Oct 4, 03:01 ET

  3. In a conversation that began “cheapest way to watch lots of documentaries without paying for netflix”, after the follow-up message, ChatGPT showed an ad from Wonder Project.

    Text ad: “Young Washington: Before He Was President”

    Price question · Oct 4, 00:01 ET

  4. In a conversation that began “disney plus nat geo vs discovery plus”, after the follow-up message, ChatGPT showed an ad from Spectrum.

    Text ad: “Bundle and Save”

    Comparison question · Oct 4, 05:42 ET

  5. In a conversation that began “my partner and i want a gripping true crime docuseries to binge, what are the best ones and where are they?”, after the follow-up message, ChatGPT showed an ad from GetYourGuide.

    Text ad: “Eastern State Penitentiary”

    Long scenario question · Oct 4, 01:18 ET

  6. In a conversation that began “how to watch pbs passport on apple tv”, after the follow-up message, ChatGPT showed an ad from Fubo.

    Text ad: “Stream Your Way”

    Fix or choose question · Oct 4, 02:00 ET

  7. In a conversation that began “i saw a great documentary at sundance and want to stream it, how do i find out when and where it releases?”, after the follow-up message, ChatGPT showed an ad from Bitdefender.

    Text ad: “Browse Safely With Unlimited VPN”

    Long scenario question · Oct 4, 01:43 ET

  8. In a conversation that began “is nebula worth it for someone who watches educational youtube”, after the follow-up message, ChatGPT showed an ad from TLDR Media.

    Text ad: “AI papers, decoded”

    Worth it question · Oct 4, 05:16 ET

  9. In a conversation that began “magellantv not loading on roku”, after the follow-up message, ChatGPT showed an ad from getjubileetv.com.

    Shopping ad: JubileeTV Membership — Monthly · $39

    Fix or choose question · Oct 4, 03:42 ET

  10. In a conversation that began “is a documentary streaming service worth it for someone who watches two a month”, after the follow-up message, ChatGPT showed an ad from Wonder Project.

    Text ad: “Young Washington: Before He Was President”

    Worth it question · Oct 4, 04:27 ET

  11. In a conversation that began “how do i find out which streaming service has a documentary i saw at a film festival”, after the follow-up message, ChatGPT showed an ad from Wonder Project.

    Text ad: “Young Washington: Before He Was President”

    Fix or choose question · Oct 4, 01:37 ET

  12. In a conversation that began “is discovery plus worth it just for shark week and nature shows”, after the follow-up message, ChatGPT showed an ad from AAFiber.

    Text ad: “AAFiber TV Limited Offer”

    Worth it question · Oct 4, 01:02 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.0%
Comparison
one product or service against another, or alternatives
232315.3%
Fix or choose
a problem to fix, or a choice to make
232315.3%
Price
what something costs or where to buy it cheaply
222214.7%
Long scenario
a personal situation in a sentence or two
222214.7%
Short search
a few words, like a search box
151510.0%
Worth it
whether something is worth buying or switching to
151510.0%

More in Media & Entertainment

Other Media & Entertainment topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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