Media & Entertainment

Collectibles & Trading Cards ads in ChatGPT

Ads shown in ChatGPT conversations about Collectibles & Trading Cards. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 147 ads from 41 advertisers. Most often shown: Mercari Japan, eneba.com and TCG HQ.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
147
ads shown
41
advertisers
16%
shopping ads

Advertisers shown in Collectibles & Trading Cards conversations

top 25 of 41

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 147 shown ads.

#AdvertiserWebsiteAds shownShare
1Mercari Japan—3825.9%
2eneba.comeneba.com138.8%
3TCG HQtcghq.ai128.2%
4Ebayebay.com106.8%
5VistaPrint USvistaprint.com74.8%
6Shopifyshopify.com64.1%
7Ultra PROultrapro.com64.1%
8rjicollectibles.comrjicollectibles.com42.7%
9shopgarage.comshopgarage.com42.7%
104ktcg.com4ktcg.com32.0%
11Etsyetsy.com32.0%
12Plaza Japanplazajapan.com32.0%
13scheels.comscheels.com32.0%
14temu.comtemu.com32.0%
15bl101.combl101.com21.4%
16Faire Wholesalefaire.com21.4%
17SellBotAIsellbotai.com21.4%
18Ucanpackucanpack.com21.4%
19zatu.comzatu.com21.4%
20Bestboxfinderbestboxfinder.com10.7%
21Card Kingdomcardkingdom.com10.7%
22cardtopia.comcardtopia.com10.7%
23Crystal Imagescrystalimagesinc.com10.7%
24Dwixtdwixt.com10.7%
25Genius Monkeygeniusmonkey.com10.7%

16 more advertisers shared the other 16 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)12383.7%
Shopping ad (product name and price)2416.3%

Shopping ads include 3 ads that our export labels as text ads but that showed only a price where a headline would be.

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Mercari JapanText ad

    Shop Pokémon & trading cards

    Shown 33 times

  • TCG HQText ad

    Scan Tonight.

    Shown 12 times

  • EbayText ad

    Case breaks on eBay Live

    Shown 10 times

  • eneba.comText ad

    Helis play, UAB

    Buy Games & Cards

    Shown 9 times

  • ShopifyText ad

    Explore Reselling as a Business

    Shown 4 times

  • VistaPrint USText ad

    Booth ready?

    Shown 3 times

  • shopgarage.comText ad

    Garage Technologies, Inc.

    Free Instant Appraisal

    Shown 3 times

  • 4ktcg.comText ad

    Four Knights, LLC

    Start Your MTG Collection

    Shown 3 times

  • Plaza JapanText ad

    Pokémon Trainers Need New Authentic Japanese Merch

    Shown 3 times

  • zatu.comShopping ad

    Disney Lorcana: Starter Deck - Emerald and Ruby

    £14.99

    Shown 2 times

  • scheels.comShopping ad

    PSA Graded Autographed Original Sportscard

    $119.99

    Shown 2 times

  • Ultra PROShopping ad

    Official PSA Card Grading Submission Kit

    $19.99

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “how do i figure out the value of a box of old sports cards from my dad”, after the follow-up message, ChatGPT showed an ad from TCG HQ.

    Text ad: “Scan Tonight.”

    Fix or choose question · Oct 4, 03:23 ET

  2. In a conversation that began “how much do tcgplayer fees take from each sale”, after the follow-up message, ChatGPT showed an ad from Shopify.

    Text ad: “Price Products for Profit”

    Price question · Oct 4, 04:17 ET

  3. In a conversation that began “psa submission taking forever”, after the follow-up message, ChatGPT showed an ad from Genius Monkey.

    Text ad: “Programmatic Ads, Fully Managed”

    Fix or choose question · Oct 4, 03:50 ET

  4. In a conversation that began “tcgplayer”, after the follow-up message, ChatGPT showed an ad from Mercari Japan.

    Text ad: “Shop Pokémon & trading cards”

    Short search question · Oct 4, 01:44 ET

  5. In a conversation that began “psa vs sgc for vintage baseball cards from the 1950s”, after the follow-up message, ChatGPT showed an ad from Ebay.

    Text ad: “Case breaks on eBay Live”

    Comparison question · Oct 4, 02:12 ET

  6. In a conversation that began “is tcgplayer safe to buy from”, after the follow-up message, ChatGPT showed an ad from eneba.com.

    Text ad: “Buy Games, Gift Cards & Top Ups Cheaper”

    Worth it question · Oct 4, 02:53 ET

  7. In a conversation that began “i'm worried about buying fake pokemon cards online, which marketplaces and sellers are safest?”, after the follow-up message, ChatGPT showed an ad from Plaza Japan.

    Text ad: “Pokémon Trainers Need New Authentic Japanese Merch”

    Long scenario question · Oct 4, 05:03 ET

  8. In a conversation that began “best card binders for collectors”, after the follow-up message, ChatGPT showed an ad from rjicollectibles.com.

    Shopping ad: 2026 Topps Chrome VeeFriends - Value Box · $29.99

    Best for question · Oct 4, 03:28 ET

  9. In a conversation that began “pokemon tcg vs lorcana for a couple getting into a card game together”, after the follow-up message, ChatGPT showed an ad from zatu.com.

    Shopping ad: Disney Lorcana: Starter Deck - Emerald and Ruby · £14.99

    Comparison question · Oct 4, 00:13 ET

  10. In a conversation that began “best trading card game for a couple who wants to play together on weekends”, after the follow-up message, ChatGPT showed an ad from sugoimart.com.

    Shopping ad: Pokemon Uno Card Game · $37.99

    Best for question · Oct 4, 02:18 ET

  11. In a conversation that began “how to choose which cards to grade”, after the follow-up message, ChatGPT showed an ad from shopgarage.com.

    Text ad: “Click here for instant appraisal”

    Fix or choose question · Oct 4, 05:19 ET

  12. In a conversation that began “how much are old 90s baseball cards actually worth today”, after the follow-up message, ChatGPT showed an ad from TCG HQ.

    Text ad: “Scan Tonight.”

    Price question · Oct 4, 03:29 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
303020.4%
Price
what something costs or where to buy it cheaply
232215.0%
Long scenario
a personal situation in a sentence or two
232315.6%
Comparison
one product or service against another, or alternatives
222215.0%
Fix or choose
a problem to fix, or a choice to make
222114.3%
Short search
a few words, like a search box
151510.2%
Worth it
whether something is worth buying or switching to
15149.5%

More in Media & Entertainment

Other Media & Entertainment topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

How does your brand show up in ChatGPT and AI search?

We look at the answers and ads shown for your category and where your brand appears in them.

Get a free AI search check →