Cat Food ads in ChatGPT
Ads shown in ChatGPT conversations about Cat Food. We recorded 181 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 177 ads from 32 advertisers. Most often shown: Tumble; Chewy; and Tuft and Paw.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Cat Food conversations
top 25 of 32Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 177 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Tumble | 30 | 16.9% |
| 2 | Chewy | 19 | 10.7% |
| 3 | Tuft and Paw | 17 | 9.6% |
| 4 | CityVet | 14 | 7.9% |
| 5 | NHV Natural Pet Products | 14 | 7.9% |
| 6 | Wholistic Pet Organics | 14 | 7.9% |
| 7 | Pet Wellbeing | 9 | 5.1% |
| 8 | 24/7 Paw Watch | 6 | 3.4% |
| 9 | Salty Cat | 6 | 3.4% |
| 10 | Petfolk | 5 | 2.8% |
| 11 | Spot Pet Insurance | 4 | 2.3% |
| 12 | temu.com | 4 | 2.3% |
| 13 | Top10.com | 4 | 2.3% |
| 14 | Forbes | 3 | 1.7% |
| 15 | Ollie Pets | 3 | 1.7% |
| 16 | penthousepaws.com | 3 | 1.7% |
| 17 | The Niftiest | 3 | 1.7% |
| 18 | Boxiecat | 2 | 1.1% |
| 19 | Healthy Pet | 2 | 1.1% |
| 20 | pawtique.co | 2 | 1.1% |
| 21 | Pottery Barn | 2 | 1.1% |
| 22 | animalwiz.com | 1 | 0.6% |
| 23 | B-Stock Solutions | 1 | 0.6% |
| 24 | BestMoney | 1 | 0.6% |
| 25 | dogfoodexpose.com | 1 | 0.6% |
7 more advertisers shared the other 7 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 158 | 89.3% |
| Shopping ad (product name and price) | 19 | 10.7% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- TumbleText ad
Tumble | Pet-Friendly, Washable Rugs
Shown 27 times
- Wholistic Pet OrganicsText ad
Premium Supplements for Dogs & Cats
Shown 13 times
- NHV Natural Pet ProductsText ad
What Makes NHV Natural Pet Products Special?
Shown 10 times
- Pet WellbeingText ad
Kidney Support Gold For Cats | Organic Formula
Shown 9 times
- Tuft and PawText ad
Cat Litter That Stays in the Box
Shown 6 times
- CityVetText ad
Trusted Pet Care
Shown 6 times
- Salty CatText ad
For Cats Who Know What They Love
Shown 5 times
- Top10.comText ad
10 Best Pet Food Brands
Shown 4 times
- 24/7 Paw WatchText ad
Register Your Pets Microchip Now!
Shown 4 times
- PetfolkText ad
Looking For A Vet?
Shown 4 times
- ChewyText ad
Smart Mealtime Options
Shown 3 times
- Spot Pet InsuranceText ad
Forbes 5-Star Pet Insurance
Shown 3 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “is hill's science diet better than royal canin for an indoor senior cat”, after the follow-up message, ChatGPT showed an ad from CityVet.
Text ad: “Trusted Pet Care”
Comparison question · Oct 3, 21:45 ET
In a conversation that began “how to pick a kitten food”, after the follow-up message, ChatGPT showed an ad from 24/7 Paw Watch.
Text ad: “Register Your Pets Microchip Now!”
Fix or choose question · Oct 3, 22:35 ET
In a conversation that began “My ragdoll kitten is 12 weeks old and the breeder fed Royal Canin, should I stick with it or switch to something cheaper?”, after the follow-up message, ChatGPT showed an ad from Tumble.
Text ad: “Tumble | Pet-Friendly, Washable Rugs”
Long scenario question · Oct 3, 22:55 ET
In a conversation that began “cheapest high protein cat food”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: High-quality Chicken Cat Food | Set Of 6 Cans | Over 45% Protein | Rated 4.9 · $9.44
Price question · Oct 3, 22:34 ET
In a conversation that began “how to keep opened wet cat food fresh”, after the follow-up message, ChatGPT showed an ad from Tuft and Paw.
Text ad: “The Litter You Can Flush”
Fix or choose question · Oct 3, 21:44 ET
In a conversation that began “is ziwi peak worth it”, after the follow-up message, ChatGPT showed an ad from Ollie Pets.
Text ad: “What Should I Feed a Picky Dog?”
Worth it question · Oct 3, 21:46 ET
In a conversation that began “best wet cat food brand that comes in small cans so nothing goes to waste”, after the follow-up message, ChatGPT showed an ad from Top10.com.
Text ad: “10 Best Pet Food Brands”
Best for question · Oct 3, 21:26 ET
In a conversation that began “alternatives to fancy feast”, after the follow-up message, ChatGPT showed an ad from Boxiecat.
Text ad: “Boxie®: Love Your Cat, Love Their Litter”
Comparison question · Oct 3, 21:24 ET
In a conversation that began “I volunteer with a TNR group and we need a cheap wet food we can buy by the pallet, any suggestions?”, after the follow-up message, ChatGPT showed an ad from B-Stock Solutions.
Text ad: “Shop Wholesale Liquidation On B-Stock”
Long scenario question · Oct 3, 22:06 ET
In a conversation that began “is it worth switching my cat from friskies to something more premium”, after the follow-up message, ChatGPT showed an ad from Wholistic Pet Organics.
Text ad: “Premium Supplements for Dogs & Cats”
Worth it question · Oct 3, 21:46 ET
In a conversation that began “best grain free cat food for persians”, after the follow-up message, ChatGPT showed an ad from Pet Wellbeing.
Text ad: “Kidney Support Gold For Cats | Organic Formula”
Best for question · Oct 3, 21:57 ET
In a conversation that began “cheapest place to buy royal canin cat”, after the follow-up message, ChatGPT showed an ad from Wajo.
Text ad: “Find a deal before buying”
Price question · Oct 3, 22:41 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 36 | 20.3% |
| Comparison | 27 | 15.3% |
| Price | 26 | 14.7% |
| Fix or choose | 24 | 13.6% |
| Long scenario | 27 | 15.3% |
| Worth it | 19 | 10.7% |
| Short search | 18 | 10.2% |
More in Pets
Other Pets topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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