Collars & GPS Trackers ads in ChatGPT
Ads shown in ChatGPT conversations about Collars & GPS Trackers. We recorded 151 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 148 ads from 39 advertisers. Most often shown: Dogtra, llbean.com and 24/7 Paw Watch.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Collars & GPS Trackers conversations
top 25 of 39Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 148 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Dogtra | 29 | 19.6% |
| 2 | llbean.com | 27 | 18.2% |
| 3 | 24/7 Paw Watch | 17 | 11.5% |
| 4 | atlaspetcompany.com | 10 | 6.8% |
| 5 | stockyardx.com | 9 | 6.1% |
| 6 | VistaPrint US | 8 | 5.4% |
| 7 | Furbo Pet Camera | 6 | 4.1% |
| 8 | Chewy | 3 | 2.0% |
| 9 | Jotform | 3 | 2.0% |
| 10 | temu.com | 3 | 2.0% |
| 11 | amazon.com | 2 | 1.4% |
| 12 | elanco.com | 2 | 1.4% |
| 13 | K9 Mania Dog Training | 2 | 1.4% |
| 14 | Pet Registration and Recovery | 2 | 1.4% |
| 15 | 4Knines | 1 | 0.7% |
| 16 | A Print Nest | 1 | 0.7% |
| 17 | Angi | 1 | 0.7% |
| 18 | askkynos.ai | 1 | 0.7% |
| 19 | Buckleguy | 1 | 0.7% |
| 20 | chejosboutique.com | 1 | 0.7% |
| 21 | Chipolo | 1 | 0.7% |
| 22 | CityVet | 1 | 0.7% |
| 23 | Cube Tracker | 1 | 0.7% |
| 24 | Fitbod | 1 | 0.7% |
| 25 | Foodiepaws | 1 | 0.7% |
14 more advertisers shared the other 14 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 85 | 57.4% |
| Shopping ad (product name and price) | 63 | 42.6% |
Shopping ads include 5 ads that our export labels as text ads but that showed only a price where a headline would be.
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- llbean.comShopping ad
Garmin Alpha 300i GPS Dog Tracker Black/Orange
$849.99
Shown 18 times
- DogtraText ad
No Monthly Fees
Shown 17 times
- 24/7 Paw WatchText ad
Free Pet Microchip Lookup
Shown 13 times
- stockyardx.comShopping ad
Dog Collar with Compartment for AirTag
$49
Shown 8 times
- VistaPrint USShopping ad
Pet Tags
$7.99
Shown 6 times
- atlaspetcompany.comShopping ad
Lifetime Lite Collar
£41.06
Shown 5 times
- Furbo Pet CameraText ad
Know they’re safe.
Shown 4 times
- temu.comShopping ad
Gps Wireless Dog Fence System, Invisible Dog Fence, Gps Collar For Dogs, Wireless Pet Containment System, Anti Fence Rechargeable Collar…
$36.48
Shown 3 times
- JotformText ad
Free Pet Health Record PDF
Shown 2 times
- Pet Registration and RecoveryText ad
Give Your Pet a Lifetime of Safety
Shown 2 times
- elanco.comText ad
Seresto® U.S.
Give them Seresto
Shown 2 times
- ChewyText ad
Dog Harness Size Options
Shown 2 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “invisible fence vs halo collar”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: Gps Wireless Dog Fence System, Invisible Dog Fence, Gps Collar For Dogs, Wireless Pet Containment System, Anti Fence… · $36.48
Comparison question · Oct 3, 23:09 ET
In a conversation that began “tractive cat tracker vs airtag for an indoor outdoor cat”, after the follow-up message, ChatGPT showed an ad from VistaPrint US.
Shopping ad: Pet Tags · $7.99
Comparison question · Oct 4, 00:30 ET
In a conversation that began “tractive gps”, after the follow-up message, ChatGPT showed an ad from 24/7 Paw Watch.
Text ad: “Register Your Pets Microchip Now!”
Short search question · Oct 3, 23:18 ET
In a conversation that began “best leather collar for a pit bull”, after the follow-up message, ChatGPT showed an ad from 4Knines.
Text ad: “The Best Dog Seat Cover”
Best for question · Oct 3, 23:18 ET
In a conversation that began “is a virtual fence worth it for a stubborn husky that ignores boundaries”, after the follow-up message, ChatGPT showed an ad from Dogtra.
Text ad: “No Monthly Fees”
Worth it question · Oct 3, 23:12 ET
In a conversation that began “Our farm dog roams a lot at night in Iowa, what tracker has the longest battery life and works in open fields?”, after the follow-up message, ChatGPT showed an ad from Pet Registration and Recovery.
Text ad: “Give Your Pet a Lifetime of Safety”
Long scenario question · Oct 4, 03:20 ET
In a conversation that began “best collar for a new rescue dog who might try to bolt the first few weeks”, after the follow-up message, ChatGPT showed an ad from K9 Mania Dog Training.
Text ad: “From Chaos to Calm, Fast”
Best for question · Oct 4, 02:48 ET
In a conversation that began “my dog's nylon collar keeps fraying, what durable collar should I switch to”, after the follow-up message, ChatGPT showed an ad from atlaspetcompany.com.
Shopping ad: Lifetime Lite Collar · £41.06
Fix or choose question · Oct 4, 03:09 ET
In a conversation that began “how to choose a collar width”, after the follow-up message, ChatGPT showed an ad from Chewy.
Text ad: “Dog Harness Size Options”
Fix or choose question · Oct 4, 03:15 ET
In a conversation that began “We have 10 acres in rural Montana with no fence, would Halo or SpotOn work better for keeping our two dogs on the property?”, after the follow-up message, ChatGPT showed an ad from llbean.com.
Shopping ad: Garmin Alpha 300i GPS Dog Tracker Black/Orange · $849.99
Long scenario question · Oct 4, 04:32 ET
In a conversation that began “is an airtag enough for a dog”, after the follow-up message, ChatGPT showed an ad from stockyardx.com.
Shopping ad: Dog Collar with Compartment for AirTag · $49
Worth it question · Oct 4, 00:41 ET
In a conversation that began “My dog barks nonstop when the mail comes and my neighbors complained, what bark collar is humane and actually works?”, after the follow-up message, ChatGPT showed an ad from CityVet.
Text ad: “Trusted Pet Care”
Long scenario question · Oct 3, 23:31 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 20.3% |
| Fix or choose | 22 | 14.9% |
| Comparison | 23 | 15.5% |
| Price | 22 | 14.9% |
| Long scenario | 22 | 14.9% |
| Short search | 15 | 10.1% |
| Worth it | 14 | 9.5% |
More in Pets
Other Pets topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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