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Arctic Wolf ads in ChatGPT

In our capture of logged-out ChatGPT, 17 ads from Arctic Wolf appeared on screen (all text ads), in 4 distinct ad copies across 3 industries and 11 topics. Each one appeared after our follow-up message asking for a sponsored ad.

arcticwolf.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
17
distinct ad copies
4
industries
3
topics
11

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Arctic Wolf advertised, not how often ChatGPT shows its ads.

Ad copies

Arctic Wolf ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

4 ad copies

  • Arctic WolfSponsored

    Arctic Wolf

    Text ad · shown 9 times

    Questions it appeared after

    1. “is kandji worth paying more than mosyle for the compliance features”MDM & Device Management · Oct 4, 1:03 am ET
    2. “how to monitor serverless functions”Observability & APM · Oct 4, 1:05 am ET
    3. “aws waf vs azure front door waf”Web Application Firewall · Oct 4, 1:07 am ET
    4. “best waf for a government website that needs fedramp authorized protection”Web Application Firewall · Oct 4, 1:09 am ET
    5. “how do i decide between offensive security and defensive security when i'm just getting started”Cybersecurity Certifications · Oct 4, 1:10 am ET

    +4 more conversations with this ad copy

  • Arctic WolfSponsored

    Arctic Wolf Exposure Management

    Text ad · shown 4 times

    Questions it appeared after

    1. “our backups were encrypted along with our servers during a ransomware attack, how do we prevent that next time”Backup & Disaster Recovery · Oct 3, 11:25 pm ET
    2. “best patching and endpoint management for a 2,000 seat company moving off sccm”RMM & Remote Support · Oct 4, 1:05 am ET

    +2 more conversations with this ad copy

  • Arctic WolfSponsored

    Arctic Wolf Agentic SOC

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

  • Arctic WolfSponsored

    Arctic Wolf Cyber Security

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

Where it showed

Where Arctic Wolf ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Arctic Wolf’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Netwrix148 ads shown9 shared topicsGetApp871 ads shown9 shared topicsIronclad586 ads shown8 shared topicsgetastra.com133 ads shown5 shared topicsElastic103 ads shown5 shared topicsContabo315 ads shown7 shared topicsMiles IT229 ads shown6 shared topicsSynack47 ads shown5 shared topicsManageEngine134 ads shown8 shared topicsReliaQuest159 ads shown4 shared topicsInfisical61 ads shown5 shared topicsESET252 ads shown6 shared topicsGenius Monkey107 ads shown6 shared topicsAlgoSec43 ads shown3 shared topicsZaden Technologies22 ads shown4 shared topicsBitwarden262 ads shown5 shared topicsEdge Delta176 ads shown5 shared topicsnOps94 ads shown4 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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