Spices & Seasonings ads in ChatGPT
Ads shown in ChatGPT conversations about Spices & Seasonings. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 136 ads from 46 advertisers. Most often shown: Hungryroot, Grill Masters Club and Fadwa Masala.
Our captureLogged-out ChatGPT, USOct 3–4, 2026
Advertisers shown in Spices & Seasonings conversations
top 25 of 46Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 136 shown ads.
| # | Advertiser | Ads shown | Share |
|---|---|---|---|
| 1 | Hungryroot | 15 | 11.0% |
| 2 | Grill Masters Club | 14 | 10.3% |
| 3 | Fadwa Masala | 11 | 8.1% |
| 4 | Greek Superherbs | 7 | 5.1% |
| 5 | Wildly Virgin | 7 | 5.1% |
| 6 | Golden Saffron | 6 | 4.4% |
| 7 | Heatonist | 6 | 4.4% |
| 8 | temu.com | 6 | 4.4% |
| 9 | Burpee Gardening | 4 | 2.9% |
| 10 | CookVerse | 4 | 2.9% |
| 11 | CuttingBoard.com | 4 | 2.9% |
| 12 | Goldbelly | 4 | 2.9% |
| 13 | Home Depot | 3 | 2.2% |
| 14 | Homedant | 3 | 2.2% |
| 15 | Consumer Rating | 2 | 1.5% |
| 16 | DoorDash | 2 | 1.5% |
| 17 | Nerdwallet | 2 | 1.5% |
| 18 | PUSHMYCART | 2 | 1.5% |
| 19 | riseandpuff.com | 2 | 1.5% |
| 20 | seatopia.fish | 2 | 1.5% |
| 21 | Thistle | 2 | 1.5% |
| 22 | top5best.com | 2 | 1.5% |
| 23 | VistaPrint US | 2 | 1.5% |
| 24 | Wayfair | 2 | 1.5% |
| 25 | blaircandy.com | 1 | 0.7% |
21 more advertisers shared the other 21 shown ads.
Ad formats
| Format | Ads shown | Share |
|---|---|---|
| Text ad (advertiser name and headline) | 116 | 85.3% |
| Shopping ad (product name and price) | 20 | 14.7% |
Example ads
12 adsDistinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.
- Fadwa MasalaText ad
Fadwa Masala - All-Natural Spice Blends
Shown 11 times
- Grill Masters ClubText ad
New Rubs & Sauces, Delivered
Shown 10 times
- Wildly VirginText ad
Wildly Virgin Olive Oil
Shown 7 times
- Greek SuperherbsText ad
Greek Krokos Kozanis PDO Saffron
Shown 7 times
- CuttingBoard.comText ad
CuttingBoard.com | Custom Cutting Boards & Blocks
Shown 4 times
- HeatonistText ad
Hot Sauce Gifts
Shown 4 times
- Burpee GardeningText ad
Grow Your Own Garlic
Shown 4 times
- GoldbellyText ad
Shop Now on Goldbelly!
Shown 4 times
- CookVerseText ad
Dinner, figured out
Shown 3 times
- Golden SaffronText ad
Grade 1 Premium Saffron Highest Quality
Shown 3 times
- HomedantText ad
Make Every Pantry Work Smarter
Shown 3 times
- HungryrootText ad
Smarter Lower-Sodium Choices Every Week
Shown 3 times
Example conversations
12 examplesChosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.
In a conversation that began “diamond crystal vs morton kosher salt for someone following recipes from serious eats and bon appetit”, after the follow-up message, ChatGPT showed an ad from Golden Saffron.
Text ad: “Real Saffron. Rich Flavor. Zero Compromise.”
Comparison question · Oct 4, 04:07 ET
In a conversation that began “penzeys vs burlap and barrel vs grocery store mccormick, is the quality difference really noticeable”, after the follow-up message, ChatGPT showed an ad from Grill Masters Club.
Text ad: “New Rubs & Sauces, Delivered”
Comparison question · Oct 3, 23:36 ET
In a conversation that began “i'm getting into cooking korean food at home, which seasonings like gochugaru and gochujang should i stock up on?”, after the follow-up message, ChatGPT showed an ad from DoorDash.
Text ad: “DoorDash: Food, Grocery and Retail”
Long scenario question · Oct 3, 23:16 ET
In a conversation that began “is maldon salt worth it”, after the follow-up message, ChatGPT showed an ad from Wildly Virgin.
Text ad: “Wildly Virgin Olive Oil”
Worth it question · Oct 3, 23:04 ET
In a conversation that began “i'm vegan and rely on spices to make vegetables exciting, which blends would you recommend for roasting and stir fries?”, after the follow-up message, ChatGPT showed an ad from Hungryroot.
Text ad: “Vegetarian Recipes”
Long scenario question · Oct 3, 23:24 ET
In a conversation that began “how much do penzeys spices cost compared to mccormick for everyday basics like cumin and paprika”, after the follow-up message, ChatGPT showed an ad from Fadwa Masala.
Text ad: “Fadwa Masala - All-Natural Spice Blends”
Price question · Oct 4, 00:40 ET
In a conversation that began “how much is saffron per gram”, after the follow-up message, ChatGPT showed an ad from Roco Saffron.
Text ad: “Crocus Sativus Bulbs For Sale - Fast Delivery”
Price question · Oct 3, 23:17 ET
In a conversation that began “best seasoning for air fryer chicken wings that gets them crispy and flavorful”, after the follow-up message, ChatGPT showed an ad from CookVerse.
Text ad: “Dinner, figured out”
Best for question · Oct 3, 23:18 ET
In a conversation that began “is it worth buying a big spice rack set with jars included or just buying spices as needed”, after the follow-up message, ChatGPT showed an ad from Pottery Barn.
Text ad: “Kitchen Accessories”
Worth it question · Oct 4, 00:04 ET
In a conversation that began “Tajin seasoning”, after the follow-up message, ChatGPT showed an ad from blaircandy.com.
Shopping ad: Tajin Clasico Seasoning Minis - 0.35oz / 40ct · $23.50
Short search question · Oct 3, 23:23 ET
In a conversation that began “how to organize a spice drawer”, after the follow-up message, ChatGPT showed an ad from temu.com.
Shopping ad: 5/10pcs Expandable Spice Drawer Organizer, Black Adjustable Cabinet Storage Inserts, Kitchen Drawer Spice Rack Tray… · $32.41
Fix or choose question · Oct 3, 23:32 ET
In a conversation that began “how to tell if spices are expired”, after the follow-up message, ChatGPT showed an ad from Burpee Gardening.
Text ad: “Grow Your Own Garlic”
Fix or choose question · Oct 3, 23:17 ET
Question types
How the conversations on this topic were asked, and how many of the shown ads came from each kind.
| Question type | Ads shown | Share |
|---|---|---|
| Best for | 30 | 22.1% |
| Price | 21 | 15.4% |
| Long scenario | 22 | 16.2% |
| Comparison | 22 | 16.2% |
| Fix or choose | 14 | 10.3% |
| Short search | 13 | 9.6% |
| Worth it | 14 | 10.3% |
More in Food & Grocery Delivery
Other Food & Grocery Delivery topics (ads shown):
How this data was captured
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
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