Lulus ads in ChatGPT
In our capture of logged-out ChatGPT, 49 ads from Lulus appeared on screen (17 text and 32 shopping ads), in 33 distinct ad copies across 2 industries and 14 topics. Each one appeared after our follow-up message asking for a sponsored ad.
- ads shown
- 49
- distinct ad copies
- 33
- industries
- 2
- topics
- 14
Logged-out ChatGPT from US connections, Oct 3–4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Lulus advertised, not how often ChatGPT shows its ads.
Lulus ad copies, most shown first
Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.
top 24 of 33
- LulusSponsored
Wedding Guest Dresses
Text ad · shown 7 times
Questions it appeared after
- “best wedding guest dresses for a hot Texas summer wedding outdoors”Wedding Guest Outfits · Oct 4, 3:03 am ET
- “is rent the runway worth it if I have three weddings this summer”Dresses · Oct 4, 3:04 am ET
- “how to return items to rent the runway”Clothing Subscription Boxes · Oct 4, 3:11 am ET
+4 more conversations with this ad copy
- LulusSponsored
Tops Worth Wearing
Text ad · shown 5 times
Questions it appeared after
- “where to buy work clothes cheap for a new job”Office Workwear · Oct 4, 4:20 am ET
+4 more conversations with this ad copy
- LulusSponsored
Alexius Pink Floral Mesh Cutout Long Sleeve Maxi Dress | Lulus
$88
Shopping ad · shown 3 times
Questions it appeared after
- “show me your mumu vs lulus for wedding guest dresses”Wedding Guest Outfits · Oct 4, 4:45 am ET
+2 more conversations with this ad copy
- LulusSponsored
Dresses for Every Event
Text ad · shown 2 times
Our export holds no question text for these conversations.
- LulusSponsored
Dress Up Your Basics
Text ad · shown 2 times
Our export holds no question text for these conversations.
- LulusSponsored
Daily Affection Beige Corduroy Mini Dress With Pockets | Lulus
$59
Shopping ad · shown 2 times
Our export holds no question text for these conversations.
- LulusSponsored
Kendlyn Taupe Multi Floral Plisse Maxi Dress | Lulus
$99
Shopping ad · shown 2 times
Our export holds no question text for these conversations.
- LulusSponsored
New Tops for Fall
Text ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Addison Natural Slide Sandals | Lulus
$19
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Clarence Gold Five-Pair Earring Set | Lulus
$19
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Tandria Navy Smocked Sleeveless Midi Dress | Lulus
$69
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Rina Light Beige Pleated High-Rise Trousers | Lulus
$30
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Trendiest Choice Dark Wash High-Rise Wide-Leg Jeans | Lulus
$74
Shopping ad · shown 1 time
Questions it appeared after
- “frame vs paige for a dressy dark jean”Jeans · Oct 4, 3:29 am ET
- LulusSponsored
Thoughts of Hue Black Surplice Maxi Dress | Lulus
$59
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Suits You Perfectly Dark Blue Linen Vest | Lulus
$44
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Suits You Perfectly Dark Blue Linen Wide-Leg Pants | Lulus
$49
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Lou Pink Multi Floral Tiered Midi Dress | Lulus
$88
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Always Remarkable Emerald Pleated Off-the-Shoulder Maxi Dress | Lulus
$99
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Summer Invite Emerald Green Tie-Strap Tiered Midi Dress | Lulus
$79
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Instantly Adored Black and Ivory Color Block Textured Midi Dress | Lulus
$44
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Sophisticated Company Brown Straight Leg Trouser Pants | Lulus
$54
Shopping ad · shown 1 time
Questions it appeared after
- “I started a new job at a bank where the dress code is business casual, what pants should I buy for a full work week?”Chinos and Pants · Oct 4, 4:19 am ET
- LulusSponsored
Noteworthy Black Wide-Leg Pants | Lulus
$49
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Garden Radiance Pink Floral Print Organza Tiered Maxi Dress | Lulus
$83
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- LulusSponsored
Trendsetting Design Black Textured Long Sleeve Maxi Dress | Lulus
$47
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
More ad copies · 9 of 9
- Summer Invite Black Tie-Strap Tiered Midi Dress | Lulus$79 · Shopping ad · shown 1 time
- Hadelyn Wine Red Floral Pleated Tiered Midi Dress | Lulus$49 · Shopping ad · shown 1 time
- Graceful Entrance Black Long Sleeve Backless Maxi Dress | Lulus$99 · Shopping ad · shown 1 time
- Abra Yellow Multi Boho Print Beaded Maxi Dress | Lulus$38 · Shopping ad · shown 1 time
- Too Cute Navy Blue Floral Print Smocked Long Sleeve Mini Dress | Lulus$69 · Shopping ad · shown 1 time
- Idyllic Option Black Pointelle Knit Mock Neck Sweater Top | Lulus$35 · Shopping ad · shown 1 time
- Leanna Black Mesh Column Maxi Dress | Lulus$79 · Shopping ad · shown 1 time
- 360 Contourâ„¢ 20 Denier Black Sheer Tights | Lulus$15 · Shopping ad · shown 1 time
- Idyllic Option Ivory Pointelle Knit Mock Neck Sweater Top | Lulus$35 · Shopping ad · shown 1 time
Where Lulus ads appeared
The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.
Industries
Topics
and 2 more topics, 2 ads in all
Brands in the same topics
Other advertisers whose ads appeared in conversations on the topics where Lulus’s did, ranked by how much those topics overlap. Each tile opens its page.
18 brands
Saks Fifth Avenue407 ads shown12 shared topics
Quince701 ads shown12 shared topics
Neiman Marcus325 ads shown11 shared topics
Dress To Clothing - Boutique LTDA45 ads shown8 shared topics
KHAS STORES41 ads shown7 shared topics
poshmark.com108 ads shown6 shared topics
Jordan Craig182 ads shown7 shared topics
frankandeileen.com101 ads shown6 shared topics
The Black Tux71 ads shown4 shared topics
Nordstrom269 ads shown10 shared topics
freepeople.com104 ads shown8 shared topics
nuuly.com20 ads shown5 shared topics
89thandmadison.com25 ads shown4 shared topicsRuti30 ads shown5 shared topics
trueclassictees.com58 ads shown6 shared topics
Guest In Residence51 ads shown5 shared topics
Taylor Stitch42 ads shown6 shared topics
Luxeire16 ads shown4 shared topicsHow this data was captured
What we ran, what counts as a shown ad, and what these numbers cannot tell you.
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
Explore the library
All 20 industries, the most shown topics and the guides, one link each.
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