mscdirect.com ads in ChatGPT
In our capture of logged-out ChatGPT, 16 ads from mscdirect.com appeared on screen (all shopping ads), in 13 distinct ad copies across 6 industries and 8 topics. Each one appeared after our follow-up message asking for a sponsored ad.
- ads shown
- 16
- distinct ad copies
- 13
- industries
- 6
- topics
- 8
Logged-out ChatGPT from US connections, Oct 3–4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where mscdirect.com advertised, not how often ChatGPT shows its ads.
mscdirect.com ad copies, most shown first
Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.
13 ad copies
- mscdirect.comSponsored
Kent Life Jackets & Vests | Type | Mesh Vest, Size | Medium, Material | Mesh, Minimum Buoyancy (lbs) | 15.5 | 6-Pack | 6-Pack
$476.10
Shopping ad · shown 2 times
Questions it appeared after
- “is liability only boat insurance worth it for a cheap used jet ski”Boat Insurance · Oct 4, 1:41 am ET
+1 more conversation with this ad copy
- mscdirect.comSponsored
Vestil | 12-1/2' High, Type II Rating, Aluminum Telescopic Ladder | 225 Lb Capacity, 9-1/2' Working Length
$505.30
Shopping ad · shown 2 times
Our export holds no question text for these conversations.
- mscdirect.comSponsored
Little Giant Ladder | 4 Step Aluminum Step Ladder | Type IAA
$359.71
Shopping ad · shown 2 times
- mscdirect.comSponsored
GEARWRENCH | 243 Pc. 12 Point Mechanics Tool Set in 3 Drawer Storage Box | 80972 | BONUS 20 Pc. 72-Tooth SAE & Metric Ratcheting…
$474.99
Shopping ad · shown 1 time
Questions it appeared after
- “is harbor freight icon as good as snap on for a guy who works on his own cars”Hand Tools · Oct 3, 10:29 pm ET
- mscdirect.comSponsored
Video Mount Steel, Flat Panel Arm Mount For 25 to 32 Inch LCD Monitor - Black, 50 Lbs. Load Capacity, 20° Max Tilt Angle, Wall Mount…
$135.56
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Farecla | Buffing & Polishing Compound | Liquid Polymer UV Wax, White
$127.97
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Werner | 3 Step Fiberglass Step Ladder | Type IAA 375 lb Capacity | 30-1/2" Base Spread
$204.01
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
FLIR | Thermal Imaging Infrared Camera: 3.5" Color LCD Display, -4 deg F Min, 122 deg F Max:
$1,513.67
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Kent Life Jackets & Vests | Type | Mesh Classic Vest, Size | Large, Material | Mesh, Minimum Buoyancy (lbs) | 15.5 | 6-Pack | 6-Pack
$476.10
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Eze Lap | Eze-Lap Sharpening Stone | 1/4' Thick, Flat | Medium Grade
$24.95
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Werner | 1 Step Fiberglass Step Ladder | Type IA
$161
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
- mscdirect.comSponsored
Hailo | 2 Step Steel Foldable Step Ladder | Type IA 330 lb Capacity
$82.72
Shopping ad · shown 1 time
Questions it appeared after
- “best lightweight ladder for an older woman who needs to change smoke detector batteries and bulbs”Ladders · Oct 4, 4:24 am ET
- mscdirect.comSponsored
Kent Life Jackets & Vests | Type | Mesh Vest, Size | X-Large, Material | Mesh, Minimum Buoyancy (lbs) | 15.5 | 6-Pack | 6-Pack
$476.10
Shopping ad · shown 1 time
Our export holds no question text for this conversation.
Where mscdirect.com ads appeared
The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.
Industries
Topics
Brands in the same topics
Other advertisers whose ads appeared in conversations on the topics where mscdirect.com’s did, ranked by how much those topics overlap. Each tile opens its page.
18 brands
How this data was captured
What we ran, what counts as a shown ad, and what these numbers cannot tell you.
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
Explore the library
All 20 industries, the most shown topics and the guides, one link each.
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