Datadog ads in ChatGPT
In our capture of logged-out ChatGPT, 80 ads from Datadog appeared on screen (all text ads), in 22 distinct ad copies across 2 industries and 17 topics. Each one appeared after our follow-up message asking for a sponsored ad.
- ads shown
- 80
- distinct ad copies
- 22
- industries
- 2
- topics
- 17
Logged-out ChatGPT from US connections, Oct 3–4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Datadog advertised, not how often ChatGPT shows its ads.
Datadog ad copies, most shown first
Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.
22 ad copies
- DatadogSponsored
K8s Dashboard Quickstart
Text ad · shown 12 times
Questions it appeared after
- “is gke autopilot worth giving up node control for less management”Managed Kubernetes · Oct 4, 4:40 am ET
+11 more conversations with this ad copy
- DatadogSponsored
Cloud Architecture Guide
Text ad · shown 8 times
Questions it appeared after
- “teleport vs aws systems manager session manager for ssh access to ec2 instances”Privileged Access Management · Oct 3, 10:40 pm ET
+7 more conversations with this ad copy
- DatadogSponsored
Track Kubernetes Health
Text ad · shown 8 times
Questions it appeared after
- “is datadog worth it for a 10 engineer startup or should we start with grafana and prometheus”Observability & APM · Oct 3, 11:18 pm ET
- “what is the difference between api gateway and service mesh”API Management · Oct 4, 12:19 am ET
- “distributed tracing tools”Observability & APM · Oct 4, 12:52 am ET
- “how to set up multi region kubernetes for high availability without doubling our costs”Managed Kubernetes · Oct 4, 3:20 am ET
+4 more conversations with this ad copy
- DatadogSponsored
Observability Benefits
Text ad · shown 7 times
Questions it appeared after
- “pingdom vs site24x7 for a mid-sized company that needs uptime plus real user monitoring”Uptime Monitoring · Oct 3, 11:06 pm ET
- “alternatives to new relic for startups”Observability & APM · Oct 4, 4:51 am ET
+5 more conversations with this ad copy
- DatadogSponsored
End-to-End Observability
Text ad · shown 6 times
Questions it appeared after
- “our company has users across the us and europe and we need to know when the site is slow or down in specific regions, what tool works?”Uptime Monitoring · Oct 3, 11:18 pm ET
- “is an apm tool worth it for startups”Observability & APM · Oct 3, 11:30 pm ET
+4 more conversations with this ad copy
- DatadogSponsored
Monitor Kubernetes
Text ad · shown 6 times
Our export holds no question text for these conversations.
- DatadogSponsored
Understand Lambda Costs
Text ad · shown 4 times
Questions it appeared after
- “our aws bill is $8k a month for a small saas and we don't know why, how do we figure out where the money goes”Cloud Hosting & VPS · Oct 4, 5:02 am ET
+3 more conversations with this ad copy
- DatadogSponsored
Map Your Cloud Stack
Text ad · shown 3 times
Questions it appeared after
- “strongdm vs teleport pricing for an engineering team of 80 people”Privileged Access Management · Oct 3, 10:00 pm ET
+2 more conversations with this ad copy
- DatadogSponsored
Lambda Dashboard Guide
Text ad · shown 3 times
Questions it appeared after
- “our serverless architecture on aws lambda and step functions is hard to debug, which observability tools handle serverless tracing well?”Observability & APM · Oct 4, 12:05 am ET
+2 more conversations with this ad copy
- DatadogSponsored
Unified Observability
Text ad · shown 3 times
Our export holds no question text for these conversations.
- DatadogSponsored
AWS Lambda Field Guide
Text ad · shown 3 times
Questions it appeared after
- “aws api gateway cost per million requests”API Management · Oct 4, 12:47 am ET
+2 more conversations with this ad copy
- DatadogSponsored
K8s Metrics at a Glance
Text ad · shown 3 times
Questions it appeared after
- “how do i choose between eks, gke and aks when our company already has workloads in all three clouds”Managed Kubernetes · Oct 4, 4:31 am ET
+2 more conversations with this ad copy
- DatadogSponsored
Kubernetes Metrics Guide
Text ad · shown 3 times
Questions it appeared after
- “is honeycomb worth adding if we already pay for datadog apm”Observability & APM · Oct 4, 4:52 am ET
+2 more conversations with this ad copy
- DatadogSponsored
Your Kubernetes Guide
Text ad · shown 3 times
Questions it appeared after
- “which secrets management tool is best for a company running hundreds of microservices on kubernetes across aws and gcp”Secrets Management · Oct 4, 5:19 am ET
+2 more conversations with this ad copy
- DatadogSponsored
Kubernetes Cheatsheet
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Reduce MTTR with Context
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Catch Slowdowns Earlier
Text ad · shown 1 time
Questions it appeared after
- “alternatives to pagerduty that cost less”Incident Management & On-Call · Oct 4, 1:07 am ET
- DatadogSponsored
Kubernetes Cheat Sheet
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Troubleshoot Lambda
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Improve User Experience
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Break Down Data Silos
Text ad · shown 1 time
Our export holds no question text for this conversation.
- DatadogSponsored
Kubernetes Field Guide
Text ad · shown 1 time
Our export holds no question text for this conversation.
Where Datadog ads appeared
The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.
Industries
Topics
and 5 more topics, 7 ads in all
Brands in the same topics
Other advertisers whose ads appeared in conversations on the topics where Datadog’s did, ranked by how much those topics overlap. Each tile opens its page.
18 brands
How this data was captured
What we ran, what counts as a shown ad, and what these numbers cannot tell you.
We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.
Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like
Explore the library
All 20 industries, the most shown topics and the guides, one link each.
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