Education & Careers

Online Course Platforms ads in ChatGPT

Ads shown in ChatGPT conversations about Online Course Platforms. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 146 ads from 31 advertisers. Most often shown: Coursera, Walden University and OU Online.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
146
ads shown
31
advertisers
3%
shopping ads

Advertisers shown in Online Course Platforms conversations

top 25 of 31

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 146 shown ads.

#AdvertiserWebsiteAds shownShare
1Courseracoursera.org9162.3%
2Walden Universitywaldenu.edu106.8%
3OU Onlineou.edu53.4%
4Groupongroupon.com42.7%
5EE Stanford Graduate School of Business—32.1%
6Sophia Learningsophia.org32.1%
7Absorbabsorblms.com21.4%
8dataengineerinterviews.comdataengineerinterviews.com21.4%
9Fora Travelforatravel.com21.4%
10nasm.orgnasm.org21.4%
11Purdue Globalpurdue.edu21.4%
12Bobyardbobyard.com10.7%
13Cheggchegg.com10.7%
14Colorado Mesa Universitycoloradomesa.edu10.7%
15DataCampdatacamp.com10.7%
16Design.comdesign.com10.7%
17Eastern Connecticut State Universityeasternct.edu10.7%
18internships.cominternships.com10.7%
19Intuit Quickbooksintuit.com10.7%
20ISSAissaonline.com10.7%
21Jerry's Artarama NCjerrysartarama.com10.7%
22Monday.commonday.com10.7%
23Papierpapier.com10.7%
24Plaudplaud.ai10.7%
25Resume.ioresume.io10.7%

6 more advertisers shared the other 6 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)14297.3%
Shopping ad (product name and price)42.7%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • CourseraText ad

    10,000+ Online Courses

    Shown 40 times

  • Walden UniversityText ad

    Programs Built for Your Goals

    Shown 9 times

  • OU OnlineText ad

    Designed for Working Adults

    Shown 5 times

  • dataengineerinterviews.comText ad

    Data Engineer Academy

    Become A Data Engineer

    Shown 2 times

  • AbsorbText ad

    LMS Built to Scale

    Shown 2 times

  • Sophia LearningText ad

    80+ Credit-Eligible Courses for $99/Month

    Shown 2 times

  • nasm.orgText ad

    National Academy of Sports Medicine

    The Cert That Actually Gets You Hired

    Shown 2 times

  • EE Stanford Graduate School of BusinessText ad

    Sign Up Today | Stanford GSB Exec Ed

    Shown 2 times

  • Fora TravelText ad

    700+ On-Demand Courses

    Shown 2 times

  • BobyardText ad

    Blueprint to Bid in 1 Platform. Demo Bobyard Today

    Shown 1 time

  • Rocket MoneyText ad

    Cancel unwanted subscriptions

    Shown 1 time

  • Monday.comText ad

    If You Want an Online Planner

    Shown 1 time

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “coursera plus”, after the follow-up message, ChatGPT showed an ad from Coursera.

    Text ad: “Start 7-Day Free Trial”

    Short search question · Oct 3, 22:24 ET

  2. In a conversation that began “i'm a 37 year old electrician thinking about moving into estimating, which online courses would teach me the business side of construction?”, after the follow-up message, ChatGPT showed an ad from Bobyard.

    Text ad: “Blueprint to Bid in 1 Platform. Demo Bobyard Today”

    Long scenario question · Oct 3, 22:32 ET

  3. In a conversation that began “edx courses”, after the follow-up message, ChatGPT showed an ad from dataengineerinterviews.com.

    Text ad: “Become A Data Engineer”

    Short search question · Oct 3, 21:41 ET

  4. In a conversation that began “how to cancel masterclass before renewal”, after the follow-up message, ChatGPT showed an ad from Rocket Money.

    Text ad: “Cancel unwanted subscriptions”

    Fix or choose question · Oct 3, 21:49 ET

  5. In a conversation that began “how to choose an online course platform”, after the follow-up message, ChatGPT showed an ad from Absorb.

    Text ad: “LMS Built to Scale”

    Fix or choose question · Oct 3, 22:12 ET

  6. In a conversation that began “alternatives to masterclass for someone who wants live interaction with instructors”, after the follow-up message, ChatGPT showed an ad from Stepful.

    Text ad: “Live CCMA Classes”

    Comparison question · Oct 3, 21:30 ET

  7. In a conversation that began “are edx certificates worth it”, after the follow-up message, ChatGPT showed an ad from nasm.org.

    Text ad: “The Cert That Actually Gets You Hired”

    Worth it question · Oct 3, 21:29 ET

  8. In a conversation that began “is pluralsight worth it for beginners”, after the follow-up message, ChatGPT showed an ad from Walden University.

    Text ad: “Programs Built for Your Goals”

    Worth it question · Oct 3, 22:28 ET

  9. In a conversation that began “is masterclass cheaper if i buy the annual plan or share it with family members”, after the follow-up message, ChatGPT showed an ad from Groupon.

    Shopping ad: Local Services & Classes in Texas · $52.50

    Price question · Oct 3, 22:03 ET

  10. In a conversation that began “linkedin learning vs coursera for professionals”, after the follow-up message, ChatGPT showed an ad from OU Online.

    Text ad: “Designed for Working Adults”

    Comparison question · Oct 3, 22:55 ET

  11. In a conversation that began “best platform for accredited online certificates”, after the follow-up message, ChatGPT showed an ad from Colorado Mesa University.

    Text ad: “Application Now Open.”

    Best for question · Oct 3, 21:40 ET

  12. In a conversation that began “i only have an ipad and a weak internet connection in rural kentucky, which online course platform works best offline?”, after the follow-up message, ChatGPT showed an ad from Chegg.

    Text ad: “Chegg: Your 24/7 Study Hub”

    Long scenario question · Oct 3, 22:32 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
302919.9%
Comparison
one product or service against another, or alternatives
232215.1%
Fix or choose
a problem to fix, or a choice to make
232215.1%
Price
what something costs or where to buy it cheaply
222215.1%
Long scenario
a personal situation in a sentence or two
222215.1%
Short search
a few words, like a search box
15149.6%
Worth it
whether something is worth buying or switching to
151510.3%

More in Education & Careers

Other Education & Careers topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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