Education & Careers

Free Courses & Scholarships ads in ChatGPT

Ads shown in ChatGPT conversations about Free Courses & Scholarships. We recorded 150 conversations on this topic in logged-out ChatGPT; after the follow-up message, ChatGPT showed 143 ads from 42 advertisers. Most often shown: Walden University, Coursera and Stepful.

Our captureLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

150
conversations recorded
143
ads shown
42
advertisers
0%
shopping ads

Advertisers shown in Free Courses & Scholarships conversations

top 25 of 42

Ranked by how many of the conversations on this topic ended with their ad on screen; share of the 143 shown ads.

#AdvertiserWebsiteAds shownShare
1Walden Universitywaldenu.edu2920.3%
2Courseracoursera.org2014.0%
3Stepfulstepful.com128.4%
4Strayer Universitystrayer.edu96.3%
5Purdue Globalpurdueglobal.edu85.6%
6snhu.edusnhu.edu85.6%
7Sophia Learningsophia.org53.5%
8nasm.orgnasm.org42.8%
9Eastern Connecticut State Universityeasternct.edu32.1%
10ISSAissaonline.com32.1%
11Liberty University Onlineliberty.edu32.1%
12OU Onlineou.edu32.1%
13Resume.ioresume.io32.1%
14Capella Universitycapella.edu21.4%
15Purdue Globalpurdue.edu21.4%
16ScholarLystscholarlyst.com21.4%
17West Coast Universitywestcoastuniversity.edu21.4%
18antioch.eduantioch.edu10.7%
19Bentley Universitybentley.edu10.7%
20Brown Universitybrown.edu10.7%
21Cheggchegg.com10.7%
22Colorado Mesa Universitycoloradomesa.edu10.7%
23DataCampdatacamp.com10.7%
24e-Hazard Managemente-hazard.com10.7%
25EE Stanford Graduate School of Business—10.7%

17 more advertisers shared the other 17 shown ads.

Ad formats

FormatAds shownShare
Text ad (advertiser name and headline)143100.0%
Shopping ad (product name and price)00.0%

Example ads

12 ads

Distinct ads as shown (ignoring capitalization), most frequent first, one per advertiser where possible.

  • Walden UniversityText ad

    Apply Now—No App Fee

    Shown 17 times

  • CourseraText ad

    10,000+ Online Courses

    Shown 10 times

  • Purdue GlobalText ad

    Learn New Skills Fast

    Shown 6 times

  • StepfulText ad

    CCMA Certification

    Shown 6 times

  • Sophia LearningText ad

    80+ Credit-Eligible Courses for $99/Month

    Shown 5 times

  • Strayer UniversityText ad

    Affordable Ed

    Shown 4 times

  • snhu.eduText ad

    Southern New Hampshire University

    100% Online, Affordable & Free to Apply.

    Shown 4 times

  • nasm.orgText ad

    National Academy of Sports Medicine

    The Cert That Actually Gets You Hired

    Shown 4 times

  • OU OnlineText ad

    Designed for Working Adults

    Shown 3 times

  • Eastern Connecticut State UniversityText ad

    Build Real Data Skills

    Shown 2 times

  • ScholarLystText ad

    Make Too Much for Financial Aid?

    Shown 2 times

  • Purdue GlobalText ad

    The Smart Way to Go Back to School

    Shown 2 times

Example conversations

12 examples

Chosen to cover different advertisers and question types. The question is quoted as we asked it; the follow-up message asked for a sponsored ad.

  1. In a conversation that began “is auditing free courses worth it compared to paying for verified certificates”, after the follow-up message, ChatGPT showed an ad from Coursera.

    Text ad: “10,000+ Online Courses”

    Worth it question · Oct 4, 00:18 ET

  2. In a conversation that began “employer tuition reimbursement vs scholarships for paying for an online master's degree”, after the follow-up message, ChatGPT showed an ad from Brown University.

    Text ad: “Refocus Your Career”

    Comparison question · Oct 4, 00:00 ET

  3. In a conversation that began “i'm 45 and want to go back to school but can't afford tuition, how do i find grants and scholarships for adults”, after the follow-up message, ChatGPT showed an ad from Walden University.

    Text ad: “Apply Now—No App Fee”

    Fix or choose question · Oct 4, 05:40 ET

  4. In a conversation that began “how to fill out fafsa as an adult”, after the follow-up message, ChatGPT showed an ad from Strayer University.

    Text ad: “Financial Aid”

    Fix or choose question · Oct 4, 03:13 ET

  5. In a conversation that began “coursera financial aid vs auditing courses for free for someone who wants a certificate but can't afford it”, after the follow-up message, ChatGPT showed an ad from Purdue Global.

    Text ad: “Learn New Skills Fast”

    Comparison question · Oct 4, 05:39 ET

  6. In a conversation that began “best scholarships for a 40 year old single mom going back to finish her bachelor's degree online”, after the follow-up message, ChatGPT showed an ad from ScholarLyst.

    Text ad: “Make Too Much for Financial Aid?”

    Best for question · Oct 4, 02:52 ET

  7. In a conversation that began “is a free online course worth it if it doesn't come with a certificate at all”, after the follow-up message, ChatGPT showed an ad from nasm.org.

    Text ad: “The Cert That Actually Gets You Hired”

    Worth it question · Oct 4, 01:41 ET

  8. In a conversation that began “are there free certification exam vouchers for adults in workforce programs”, after the follow-up message, ChatGPT showed an ad from Stepful.

    Text ad: “CCMA Certification”

    Price question · Oct 4, 02:25 ET

  9. In a conversation that began “i'm 44 and live in rural montana, which free online courses work offline or with slow internet?”, after the follow-up message, ChatGPT showed an ad from Treeming.

    Text ad: “Online Guide Training”

    Long scenario question · Oct 3, 23:49 ET

  10. In a conversation that began “i'm a home depot associate in georgia interested in the trades, does path to pro offer free training and how do i join?”, after the follow-up message, ChatGPT showed an ad from e-Hazard Management.

    Text ad: “Qualified Worker Safety Training”

    Long scenario question · Oct 4, 04:01 ET

  11. In a conversation that began “how much does walmart live better u cost”, after the follow-up message, ChatGPT showed an ad from Sophia Learning.

    Text ad: “80+ Credit-Eligible Courses for $99/Month”

    Price question · Oct 4, 00:19 ET

  12. In a conversation that began “how to apply for mycaa”, after the follow-up message, ChatGPT showed an ad from ISSA.

    Text ad: “Is NCCA Required?”

    Fix or choose question · Oct 4, 04:49 ET

Question types

How the conversations on this topic were asked, and how many of the shown ads came from each kind.

Question typeConversationsAds shownShare
Best for
“best … for …” questions
302819.6%
Price
what something costs or where to buy it cheaply
232316.1%
Long scenario
a personal situation in a sentence or two
232215.4%
Comparison
one product or service against another, or alternatives
222014.0%
Fix or choose
a problem to fix, or a choice to make
222014.0%
Short search
a few words, like a search box
151510.5%
Worth it
whether something is worth buying or switching to
151510.5%

More in Education & Careers

Other Education & Careers topics (ads shown):

How this data was captured

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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