GPT Ad Library
Advertiser

Viator ads in ChatGPT

In our capture of logged-out ChatGPT, 74 ads from Viator appeared on screen (all text ads), in 51 distinct ad copies across 4 industries and 21 topics. Each one appeared after our follow-up message asking for a sponsored ad.

viator.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
74
distinct ad copies
51
industries
4
topics
21

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Viator advertised, not how often ChatGPT shows its ads.

Ad copies

Viator ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

top 24 of 51

  • ViatorSponsored

    Explore Alcatraz Tours

    Text ad · shown 4 times

    Questions it appeared after

    1. “alcatraz tickets”Activities & Attraction Tickets · Oct 3, 11:28 pm ET
    2. “we'll be in san francisco for three days in october and want alcatraz tickets, which dates and times usually have availability?”Activities & Attraction Tickets · Oct 4, 12:37 am ET
    3. “is the alcatraz night tour worth the extra cost”Museums & Attraction Passes · Oct 4, 12:51 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    London Day Trips & Excursions

    Text ad · shown 3 times

    Questions it appeared after

    1. “is the optional excursion package on a trafalgar tour worth it or should we explore alone”Tours & Guided Trips · Oct 3, 11:16 pm ET

    +2 more conversations with this ad copy

  • ViatorSponsored

    Vatican City Tours & Tickets

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    Normandy Tours from Paris

    Text ad · shown 3 times

    Questions it appeared after

    1. “we're traveling in france for two weeks and are confused about ouigo vs regular tgv trains, which should we book?”Train Travel · Oct 4, 12:38 am ET

    +2 more conversations with this ad copy

  • ViatorSponsored

    Rome to Amalfi Coast Tours

    Text ad · shown 3 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    London Passes

    Text ad · shown 3 times

    Questions it appeared after

    1. “is the london pass worth it for a five day trip if we want to see the tower and westminster abbey”Activities & Attraction Tickets · Oct 4, 2:06 am ET
    2. “go city all inclusive pass vs buying individual tickets for a 3 day trip to london”Activities & Attraction Tickets · Oct 4, 4:39 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Cotswolds Tour

    Text ad · shown 2 times

    Questions it appeared after

    1. “I'm planning a week in a cottage in the cotswolds with my mom, we don't drive, which villages and rentals work without a car?”Vacation Rentals · Oct 3, 11:17 pm ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Aruba Snorkeling

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    New England Aquarium Tickets & Tours

    Text ad · shown 2 times

    Questions it appeared after

    1. “best museums in boston”Museums & Attraction Passes · Oct 4, 4:11 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Barcelona City Passes

    Text ad · shown 2 times

    Questions it appeared after

    1. “is the sagrada familia tower climb worth the extra money if we're short on time”Activities & Attraction Tickets · Oct 4, 1:07 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Athens Port Transfers

    Text ad · shown 2 times

    Questions it appeared after

    1. “how to get to the ferry port in athens”Ferries & Island Hopping · Oct 4, 4:34 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Bahamas Excursions

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    Florence Cooking Classes

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    London Port Transfers

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

  • ViatorSponsored

    Hanauma Bay Tours & Tickets

    Text ad · shown 2 times

    Questions it appeared after

    1. “how to choose hawaii activities to book ahead and which ones we can do last minute”Hawaii Trips · Oct 4, 4:45 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Boston SIghtseeing Pass

    Text ad · shown 2 times

    Questions it appeared after

    1. “how much do broadway tickets cost for a touring show in boston”Broadway Theater Tickets · Oct 4, 5:17 am ET

    +1 more conversation with this ad copy

  • ViatorSponsored

    Things to Do in Mexico City

    Text ad · shown 1 time

    Questions it appeared after

    1. “we're a group of four adults going to mexico city for a week, what esim should we all get for uber and maps?”Travel eSIMs · Oct 3, 9:59 pm ET
  • ViatorSponsored

    Fenway Park in Boston

    Text ad · shown 1 time

    Questions it appeared after

    1. “fenway vs wrigley for a baseball trip”Sports Tickets · Oct 3, 11:02 pm ET
  • ViatorSponsored

    Eiffel Tower Tours & Tickets

    Text ad · shown 1 time

    Questions it appeared after

    1. “the eiffel tower summit tickets are sold out for our dates, what are the alternatives”Activities & Attraction Tickets · Oct 3, 11:04 pm ET
  • ViatorSponsored

    Best Things to Do in Paris

    Text ad · shown 1 time

    Questions it appeared after

    1. “I have one free day in paris after a work trip and want to see the louvre and something special, what should i book?”Activities & Attraction Tickets · Oct 3, 11:14 pm ET
  • ViatorSponsored

    San Juan Walking Tours

    Text ad · shown 1 time

    Our export holds no question text for this conversation.

  • ViatorSponsored

    Tokyo Day Trips & Excursions

    Text ad · shown 1 time

    Our export holds no question text for this conversation.

  • ViatorSponsored

    Viator® Official Site

    Text ad · shown 1 time

    Our export holds no question text for this conversation.

  • ViatorSponsored

    La Sagrada Familia Tickets

    Text ad · shown 1 time

    Our export holds no question text for this conversation.

More ad copies · 27 of 27

  1. Boston Ghost & Vampire ToursText ad · shown 1 time
  2. Best Things to Do in OahuText ad · shown 1 time
  3. Bioluminescent Bay ToursText ad · shown 1 time
  4. To Do in TortolaText ad · shown 1 time
  5. Activities & TicketsText ad · shown 1 time
  6. Oahu Whale Watching CruisesText ad · shown 1 time
  7. Best Things to Do in San JuanText ad · shown 1 time
  8. 2 Days in VeniceText ad · shown 1 time
  9. Water Tours in BostonText ad · shown 1 time
  10. Oahu Helicopter ToursText ad · shown 1 time
  11. Louvre Tours & TicketsText ad · shown 1 time
  12. Explore Tolantongo CavesText ad · shown 1 time
  13. Oahu Boat ToursText ad · shown 1 time
  14. Seine River Cruises in ParisText ad · shown 1 time
  15. Venice Canal ToursText ad · shown 1 time
  16. Bath ToursText ad · shown 1 time
  17. Top 5 Star Lisbon ToursText ad · shown 1 time
  18. Venice Islands Tours & TicketsText ad · shown 1 time
  19. London Eye Tours & TicketsText ad · shown 1 time
  20. Florence To Pisa TrainText ad · shown 1 time
  21. Mus�e d'Orsay Tours & TicketsText ad · shown 1 time
  22. San Francisco Chinatown ToursText ad · shown 1 time
  23. Day Trips & Excursions from RomeText ad · shown 1 time
  24. London Hop On Hop OffText ad · shown 1 time
  25. Aruba CruisesText ad · shown 1 time
  26. Rome Hop On Hop Off TourText ad · shown 1 time
  27. Barcelona Airport TransfersText ad · shown 1 time
Where it showed

Where Viator ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

and 9 more topics, 9 ads in all

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Viator’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Expedia1,840 ads shown19 shared topicsJotform3,005 ads shown15 shared topicsAllianz373 ads shown14 shared topicsGroupon576 ads shown9 shared topicsDelta Vacations52 ads shown12 shared topicsDaytrip27 ads shown8 shared topicsExoticca Travel US56 ads shown11 shared topicsRedWeek43 ads shown5 shared topicsViking93 ads shown9 shared topicsThe Olive Odysseys32 ads shown4 shared topicsmetmuseum.org76 ads shown4 shared topicsGetYourGuide33 ads shown6 shared topicsMacs Adventure60 ads shown4 shared topicsNorse Adventures49 ads shown8 shared topicsAiralo208 ads shown6 shared topicsSPYSCAPE138 ads shown5 shared topicsRoyal Caribbean Cruises49 ads shown7 shared topicsG Adventures44 ads shown7 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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