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Bocada ads in ChatGPT

In our capture of logged-out ChatGPT, 28 ads from Bocada appeared on screen (all text ads), in 5 distinct ad copies across 2 industries and 7 topics. Each one appeared after our follow-up message asking for a sponsored ad.

bocada.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
28
distinct ad copies
5
industries
2
topics
7

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where Bocada advertised, not how often ChatGPT shows its ads.

Ad copies

Bocada ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

5 ad copies

  • BocadaSponsored

    MSP Backup Reports Automated

    Text ad · shown 13 times

    Questions it appeared after

    1. “acronis cyber protect vs cove for an msp that wants backup and security in one agent”Backup & Disaster Recovery · Oct 4, 2:04 am ET

    +12 more conversations with this ad copy

  • BocadaSponsored

    MSP Backup Monitoring

    Text ad · shown 5 times

    Questions it appeared after

    1. “I run an mssp with 25 small clients and want a multi-tenant siem with good pricing per client, which platforms should I evaluate?”SIEM · Oct 3, 9:46 pm ET
    2. “how much does datto charge for a siris appliance plus cloud retention for an msp client”Backup & Disaster Recovery · Oct 3, 11:02 pm ET
    3. “best bdr appliance for msps”Backup & Disaster Recovery · Oct 3, 11:19 pm ET

    +2 more conversations with this ad copy

  • BocadaSponsored

    Backup Monitoring For MSPs

    Text ad · shown 5 times

    Questions it appeared after

    1. “which backup solution is best for an msp that wants one console for servers, endpoints and m365 across 60 clients”Backup & Disaster Recovery · Oct 3, 11:09 pm ET
    2. “I'm comparing veeam, acronis and cove for our msp and want the best mix of price, reliability and ease of use, how should I decide?”Backup & Disaster Recovery · Oct 3, 11:35 pm ET
    3. “rubrik vs cohesity pricing for 200 tb of protected data”Backup & Disaster Recovery · Oct 4, 3:21 am ET

    +2 more conversations with this ad copy

  • BocadaSponsored

    Automate Backup Reporting

    Text ad · shown 3 times

    Questions it appeared after

    1. “best salesforce backup tool”Backup & Disaster Recovery · Oct 3, 11:29 pm ET

    +2 more conversations with this ad copy

  • BocadaSponsored

    Backup Monitoring For Every Application

    Text ad · shown 2 times

    Our export holds no question text for these conversations.

Where it showed

Where Bocada ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where Bocada’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

GetApp871 ads shown6 shared topicsMiles IT229 ads shown5 shared topicsBox206 ads shown4 shared topicsIronclad586 ads shown7 shared topicsCutover32 ads shown3 shared topicsContabo315 ads shown4 shared topicsJotform3,005 ads shown6 shared topicsBitwarden262 ads shown5 shared topicsFixify73 ads shown3 shared topicsSyncro40 ads shown2 shared topicsESET252 ads shown5 shared topicsCeeva13 ads shown4 shared topicsNetwrix148 ads shown6 shared topicsManageEngine134 ads shown3 shared topicsAce Cloud Hosting26 ads shown2 shared topicsAura Consolidated Group350 ads shown3 shared topicsReliaQuest159 ads shown4 shared topicsZoho156 ads shown3 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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