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WinZip ads in ChatGPT

In our capture of logged-out ChatGPT, 72 ads from WinZip appeared on screen (all text ads), in 1 distinct ad copy across 4 industries and 21 topics. Each one appeared after our follow-up message asking for a sponsored ad.

winzip.comLogged-out ChatGPT, USOct 3⁠–⁠4, 2026

ads shown
72
distinct ad copies
1
industries
4
topics
21

Logged-out ChatGPT from US connections, Oct 3⁠–⁠4, 2026. Each ad came after our follow-up message asking for a sponsored ad, so the counts show where WinZip advertised, not how often ChatGPT shows its ads.

Ad copies

WinZip ad copies, most shown first

Each distinct ad copy in our capture, most shown first: the headline of a text ad, or the product and price of a shopping ad. Under each, up to five questions asked in conversations where it appeared, as we asked them; in every one, the ad appeared after our follow-up message asking for a sponsored ad.

1 ad copy

  • WinZipSponsored

    Free WinZip Download

    Text ad · shown 72 times

    Questions it appeared after

    1. “how to reduce pdf file size without losing quality”PDF Editors · Oct 3, 10:13 pm ET
    2. “my fire tablet is full of ads and running slow, can i fix it or should i get something else”Tablets · Oct 3, 10:42 pm ET
    3. “how to choose a file converter”File Conversion Tools · Oct 3, 10:58 pm ET
    4. “how to move photos from icloud to google”Cloud Storage · Oct 3, 11:31 pm ET
    5. “how to format a drive for mac and pc”External Hard Drives · Oct 4, 1:26 am ET

    +67 more conversations with this ad copy

Where it showed

Where WinZip ads appeared

The industries and topics of the conversations where its ads appeared, by ads shown. Topics are our own labels for the questions we wrote.

Industries

Topics

and 9 more topics, 9 ads in all

Same topics

Brands in the same topics

Other advertisers whose ads appeared in conversations on the topics where WinZip’s did, ranked by how much those topics overlap. Each tile opens its page.

18 brands

Zoho156 ads shown9 shared topicstemu.com2,744 ads shown12 shared topicsBox206 ads shown6 shared topicsCosmicPDF78 ads shown3 shared topicsorangehardwares.com262 ads shown11 shared topicsSuite Studios58 ads shown7 shared topicsGetApp871 ads shown5 shared topicspchelpsoft.com98 ads shown9 shared topicsPDF Suite - Avanquest Software55 ads shown5 shared topicsquickshipelectronics89 ads shown10 shared topicsJotform3,005 ads shown10 shared topicstop5best.com535 ads shown9 shared topicsEnvato271 ads shown9 shared topicsCapterra146 ads shown2 shared topicsMovavi Limited Software17 ads shown3 shared topicsRunway AI518 ads shown6 shared topicskellards.com102 ads shown3 shared topicsRocket Money594 ads shown8 shared topics
Method

How this data was captured

What we ran, what counts as a shown ad, and what these numbers cannot tell you.

We used logged-out ChatGPT from US internet connections and started a new conversation for every question. Message 1 was the question. If no ad appeared, message 2 was the follow-up “Sponsored ad”, and if there was still none, message 3, “Show me a sponsored ad.”, was a last try. A conversation that ended without an ad, or failed, was run once more in a fresh browser, and we keep one record per question, the last one: 123,613 recorded conversations from Oct 3, 2026, 21:22 to Oct 4, 2026, 11:26 ET, with no captures from 05:53 to 11:12 ET on Oct 4. Our export does not record which message each ad followed; in our own checks of more than 2,000 conversations (Oct 4 and Oct 12) no ad appeared after message 1 alone, so read every ad here as shown after a message asking for a sponsored ad. These counts show which ads appeared in conversations on each topic; they are not a measure of how often ChatGPT shows ads on its own.

Only ads drawn on screen count as shown. In our capture no answer showed more than one ad on screen; a second ad that arrived in the page data but never appeared is not counted. Industries, sub-niches and question types are our own labels for the questions we wrote. Independent; not affiliated with OpenAI. Full methodWhy this is not an ad rateWhat the ads looked like

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